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Degree Wellness Franchise Opportunity

Minimum Investment

$349,554

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Established

2018

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Franchise Units

4

payments

Minimum Investment

$349,554

payments

Franchise Fee

$49,500

payments

Total Investment Range

$767,816

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Home Based

No

Description

Founded by tech entrepreneur Amanda Watts Lightcap and hedge fund manager Tom Lightcap, Degree Wellness is redefining the boutique wellness space with a data-driven, technology-enhanced approach to self-care. Backed by Franworth, the leader in sustainable franchise development, Degree Wellness offers a curated mix of services that blend heat, cold, light, and advanced nutrients—including cryotherapy, red light therapy, IV drips, cold plunges, compression massage, and more. With a rapidly expanding footprint and corporate investment in strategic markets like Jacksonville, Degree Wellness is primed for national growth.

Amanda’s personal battle with thyroid cancer in 2021 deeply informed the company’s mission. Using the very services Degree Wellness now offers—like cryotherapy to manage stress, red light to heal, and IVs for vitality—Amanda turned a health crisis into a brand devoted to holistic recovery, vitality, and longevity. Today, Degree Wellness empowers communities to live healthier lives through cutting-edge wellness technology, a strong infrastructure, and a purpose-driven story. Franchise with Degree Wellness and bring transformational self-care to your local market.


Background

Year Business Started: Predecessor company started in Q4 2018, Watts-Lightcap acquired in Q4 2020
Year Started Franchising: 2024
Franchise Units Open: 4 
Company Owned Units: 4

 

Canada Franchises: No

International Franchises: No

Registered in non-registration states, IN, MI, RI & WI

Pending Registration in CA, IL, MD, MN, NY, ND, SD, VA & WA

Not Accepting leads: HI



Support Training

Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Recruiting Assistance: Hiring guidance provided by Franchisor and Partnership with Epic Managers (optional for franchisees).

Training:
Initial Training
Degree Wellness offers a robust training program to ensure franchisees and their teams are fully prepared.

  • 3 Days of Ann Arbor Business Training
  • Online Learning Management System (LMS) wil be available for franchisees and employees, including associates and RNs/EMTs
  • 5 days of on-site technical training
  • Comprehensive 3-4 week training checklist provided by franchisor along with a series of tests to become a certified Degree Wellness technician for all sales associates to complete.


On-Going Support
Degree Wellness is committed to providing continuous support to franchisees

  • Corporate team involving President, Franworth, VP of Marketing, and VP of Operations, will provide ongoing support
  • Playbooks available for assistance and negotiations with universities and community relationships
  • Integration of operational systems, LMS, KPI portals, and data warehouse
  • Digital strategy, lead generation, brand essence, local store programs, and communications/PR
  • Onboarding, training, and unit opening support

Marketing Strategies

Degree Wellness employees strategic marketing approaches to drive brand awareness and customer acquisition.

70% of the marketing budget is allocated to Google ads and 30% of Meta ads, focusing on the top 2-3 services to keep customer acquisition costs low. 

Leverage brand ambassadors and influences to enhance marketing efforts.

Degree Wellness provides a playbook for finding and managing brand ambassadors/influencers. 

Option for outsources/fee-based brand ambassador management support for franchisees. 



Ideal Candidate

Function & Daily Tasks of the Owner-Operator

  • Managing KPIs, hiring, training, and scheduling
  • Address client concerns, and handling membership cancellations
  • Maintain equipment and studio cleanliness
  • Conduct local marketing and order supplies


Function & Daily Tasks of the Semi-Absentee Owner

Investor Model:

  • Monitor KPIs
  • Ensure high standards for hiring and training
  • Oversee local marketing efforts


IDEAL CANDIDATE

  • Aspiring entrepreneurs seeking a ground floor opportunity with an industry disrupting wellness concept
  • Business/franchise owners looking to diversify and expand their portfolio with a turnkey wellness studio
  • Passionate "health nuts” looking to spread overall health and wellness in their local community!


Financial Detail

Investment range: 1 Unit: $349,554 to $687,816 2 Units: $391,554 to $767,816

Cash Investment: $200,000

Required Net Worth: $450,000

Required Liquid Capital: $200,000

 

Franchise Fee: 1 Unit: $49,500, 2 Units: $91,500, 3 Units: $129,500, 4 Units: $165,500


Royalty: 7%
Brand Fund: 1%


Item 19: Yes
Average Number of Employees: 

  • Each studio operates with approximately 2.5 labor units at any given time: 
    • 1 RN or EMT for injectable administration 
    • 1-2 Sales Associates or a Manager for client services and operations. 
  • Nurse or EMT dependent on state 

Each investor-owned studio typically employs: 

  • Only 1 licensed healthcare professionalpart-time Nurses (RNs or EMTs depending on state requirements) on site at any given time 
  • All other employees require no special licensure or certification 
  • 3-4 part-time Sales Associates 
  • 1 full-time Manager (not required for owner-operator models)

Corporate training processes empower employees to perform all services offered in the studio. 

“Set it and forget it” equipment simplifies hiring and reduces training complexity. 


Visa Candidates: No
Passive Ownership: No
Home-Based: No
B2B: No
Master Franchise Opportunities: No
Veteran Discount: Yes, $2500 off initial franchise fee



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