Deka Lash Claimed
Deka Lash Franchise For Sale
– A Leader Poised for Sustained Growth –
Deka Lash is 1 of the 2 largest players in do-it-for-me lash extensions, a category forecast to grow by over $570M by 2027 (Technavio). This is supported by attractive demographics: Women control 85% of consumer spending in the US, and 81% of women care more about wellness and self-care (Forbes, The Harris Poll).
For many clients, lash extensions are the beauty service they feel they can’t go without. Deka Lash’s lash and brow services give clients an effortless, “I woke up like this” look while saving them time in their morning routine.
– With an Attractive Model –
Deka Lash’s membership-based recurring revenue model enables sustained income. Have a day job or other franchises or business interests? Deka Lash’s “earned semi-passive” model can accommodate this. And, at 750-1250 square feet, the relatively small footprint keeps operating costs in line.
– And a Differentiated Offering –
Deka Lash features a unique, open studio concept and customer experience clients see as superior. Lash beds designed from the ground up to maximize client comfort and highly trained, Deka-Certified Lash Artists provide the foundation for this.
Franchise Background
First Unit Franchised: 2016
Franchised Units: 140 Units Open
Company Owned Units: 0
States Registered In: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Rhode Island, South Dakota, Texas, Utah, Virginia, Washington, Wisconsin
Registration is pending in:
International Franchises: Canada only; open to others
Financial Terms
Minimum Liquid: $100,000
Minimum Net Worth: $500,000
Franchise Fee: $59,900
Royalty: 6% (except products)
Ad:3%
Average Number of Employees: 4
SBA Approved: Yes
Semi-Passive Ownership: Yes
Home Based: No
B2B: No
Master Franchise Opportunities: No
Veteran Discount Yes - 25%
Support & Training
Lease Negotiation Assistance: Yes
Tenent -focused Build-out Management - Yes
Recruiting Assistance: Yes
Co-Operative Advertising: Yes
New Owner Training: Our new owner training, Deka U, arms you with 5 days of management instruction across all key aspects of the business. We offer initial, on-site training for your lash artists and ongoing support, including Master Lash Artist training for your ambitious hires. We also provide real estate and site selection support and help you set up foundational operations like payroll.
We’re there with you to help nurture your success. Dedicated Franchise Success Managers partner with you as an owner to support your new studio pre-, during- and post-opening and meet with you regularly to discuss your operations and local marketing. Easy-to-navigate dashboards ensure you have ready access to your key performance indicators. Furthermore, with over 130 locations across the US and Canada, our franchisees partner together to share best practices and support one another’s success.
Ideal Candidate
Leaders with strong communication and coaching skills, able to connect with people of all ages and walks of life
A team player willing to follow recommended systems and embrace the vision of a fast-growing, innovative brand
Day in the Life
7:30am - Pour a cup of coffee and evaluate studio performance with our business intelligence tools
10:00am - "Manage the Manager". Check in with your studio manager and review and set priorities
12:00pm - Lunch break! Stop and get your lashes filled before stepping out for lunch
2:00pm - Grassroots marketing efforts. Work with your team to connect with the local community
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