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Philly Pretzel Factory offers snacks and meal replacement products served fresh daily at all locations. All our pretzels are made with the highest quality ingredients, hand twisted and baked fresh daily. Our menu includes traditional Philly Style Pretzels, as well as pretzel dogs, pretzel sausages, cinnamon rivets, an array of sweet dips, and savory mustards, and frozen lemonade drinks. A large part of our menu includes our party tray line of pretzel rivet trays, mini dogs, and mini cheesesteaks, which are great for birthday parties, tailgates, celebrations and more! Our model is one of the simplest food concepts around, that offers not only retail, but B2B, wholesale, catering, school partnership programs, etc.

Philly Pretzel Factory has 2 types of location options: Traditional, which is our full-service bakery model and Non-Traditional (inside large retailers ex: Walmart, entertainment, transportation, or sports venues.) 

Benefits of Brand

Benefits go far deeper than just fresh baked, hand twisted pretzels. Our proven brand, strong business model and concrete operating system are some of the traits that set them apart.

Q Franchise Background

First Unit Franchised: 2004
Franchised Units: 157
Company Owned Units: 7
States Registered In: All except CA, HI, ND, SD, WA, MN

Targeted areas of growth: Up & Down the East Cost and as far west as Missouri

Canada Franchises: No

International Franchises: No

Q Financial Terms


Minimum Net Worth: $300,000

Franchise Fee: $35,000 for 1st Territory, $25,000 for each additional Territory
Royalty: 6%
Ad: 2%
Average Number of Employees: 8-12 on staff, 2-5 in the store at any given time
Item 19: Yes
Passive Ownership: No
Home Based: No
Visa Candidates: Yes
B2B: Yes
Master Franchise Opportunities: No
Veteran Discount: Vet Fran - $1,776 discount on initial franchise fee

Q Support & Training


Our dedicated team, which includes our Construction Manager, Project Manager and onboarding team is there to help you manage your store opening project from franchise agreement signing to store launch. Our comprehensive store opening checklist includes everything needed to launch a successful business that crosses all departments from Real Estate and Construction, Marketing, Training, and IT. Our objective is to open the store quickly and efficiently so you can maximize your investment.

Training Support:

The franchisee and manager will attend Pretzel University for five days. Our in-depth training program provides extensive classroom instruction and hands-on training at our corporate office. This is followed by on-site training when you open your Philly Pretzel Factory during grand opening week, for at least 5-7 days.

Ongoing Support:

When you open, we focus on providing unmatched franchise support through our Franchise Business Consultants who work with you to maintain operation efficiency and build sales through store visits and consistent communication.



Financial Assistance Provided: Recommended Lenders-YES
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Recruiting Assistance: Yes
Co-Operative Advertising: Yes

Q Ideal Candidate


Your request has been submitted successfully.

  • Price Range $220,000 - $400,000
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