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Founded by Joseph C. Moncaleano and Julian Rivera, Resting Rainbow was born from Joe’s personal

experience of losing his beloved pet and struggling to find a compassionate final service. Shocked by the

lack of dignity in traditional practices, Joe began advocating for the rights of our furry family members,

leading to the creation of Resting Rainbow. Resting Rainbow’s mission is to provide pet owners with the

care, respect, and dignity their pets deserve, offering peace of mind during their time of grief. Resting

Rainbow offers a recession-resistant franchise opportunity in the $123 billion pet industry, where 86.9

million pet owners seek compassionate care when their pets pass away. With few substitutes and a

highly fragmented market, our franchise stands out by providing multiple revenue streams through

cremation, funerals, and memorial sales. Our comprehensive equipment package comes with 24/7

support requiring minimal staffing with no special skills needed. Join us and be part of a trusted service

meeting a vital need with little competition.

Q Franchise Background

Began Franchising: 2023

Total Franchise Partners: 6
Total Locations Sold: 13
Total Locations Open: 3
Total Corporate / Affiliate Owned Open Locations: 2
Total States with Open Locations: 2

Available: CA, IL, IN, MD, MI, MN, VA WI and ALL Filing, Business Opportunity & FTC States
Deferred: CA, IL, MD
Pending: NY
Not Registering: HI, ND, RI, SD, WA

Canada Franchises: No
International Franchises: No

Q Financial Terms

Mimimun Liquidity: $250,000
Minimum Net Worth: $500,000

Franchise Fee: Single = $54,500; 2pk = $99,000; 3pk = $133,500
Royalty: 7% Monthly Gross Revenue
Brand Fund Contribution: 2% Monthly Gross Revenue

Item 19: Yes
Average Number of Employees: 2-3

Visa Candidates: Yes
Passive Ownership: Yes
Home-Based: No
B2B: Yes
Master Franchise Opportunities: No
Veteran, 1st Responder & LGBTQ+ Discount: Yes - 10% Off Initial Franchise Fee

Q Support & Training

Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Recruiting Assistance: No
Cooperative Advertising: No
Training: Virtual onboarding, site selection assistance, two (2) week training course at the corporate location in Florida, hands-on experience with the Resting Rainbow equipment and technology. Corporate will also provide complimentary training for all Franchisee's staff for the lifetime of the location!

Q Ideal Candidate

<• Passion for Animals
• Loves Community
• Engineers/IT/Ops
• Military / First Responders
• Medical professionals
• Investors
• Family Friendly
• Mission Driven/Provide Jobs
• Veterinarians
• Other Pet Care Franchisees


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  • Price Range $211,427 - $563,600
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