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Where
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The franchise offered consists of the right to operate a Sandler Training business devoted to a distinctive style of training persons in the fields of sales and sales management, management consulting, human relations, leadership development, coaching and methods of teaching such subjects through ongoing training, seminars and workshops.

Sandler has received the following awards:

-#1 Rated Business Services Franchise by Franchise Business Review in 2020.

-Named as a Top 20 U.S. Sales Training Company by Selling Power Magazine.

-Named one of the Top 20 leadership training companies by TrainingIndustry.com.

-Ranked Top 25 High Performing Franchises by The Wall Street Journal.  

-Rated Top Franchises for 2024 by Franchise Business Review

-Rated Top Franchises for Women 2024 by Franchise Business Review

-Rated Top Culture Franchises for 2024 by Franchise Business Review

-Rated Top Franchise 2022 by Entrepreneur’s Startup

-Top 20 Training Companies in the World

Q Franchise Background

First Unit Franchised: 1983
Franchised Units: 154 plus 92 international
States Registered In: All states
Canada Franchises: Yes
International Franchises: Yes

Q Financial Terms

Total Investment: $101,825-$147,100
Minimum Net Worth: $250,000
Franchise Fee: $49,000 (USD)
Royalty: $1,200 at month 9
Ad: $435 at month 9
Average Number of Employees: 1-2
Passive Ownership: No
Home Based: Yes/With a Training location
B2B: Yes
Master Franchise Opportunities: Internationally

Q Support & Training

Site Selection Assistance: Yes
Lease Negotiation Assistance: No
Recruiting Assistance: yes
Co-Operative Advertising: No
Training: Initial training is held in person for 5 days at the Sandler home office in Baltimore, Maryland. The following week there is 5 half days of virtual training. Daily phone coaching is available through a Sandler coach. Training is reinforced by national train-the-trainer schools three times a year. Supplemental regional training meetings are also provided.
Other Info: The best fit for a Sandler franchisee is someone who "loves to sell and likes to train." They normally come out of B2B sales such as, High-Tech sales, Healthcare sales, Financial services, Insurance sales or something comparable.

Q Ideal Candidate


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  • Price Range $101,825 - $147,100
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