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Where
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Set the Stage is the leader in the Home Staging and Furnishing Sales industry. This is a recession resistant business with multiple revenue streams and a proven business model for quick scalability. Many of our franchise owners have started booking jobs their very first week in business!

We are the largest Home Staging and Furnishing Sales franchise in the US. Since 2016 we have operated with systems and processes that allow you to scale quicker, generate more revenue faster and create more freedom of time.

Furnishing sales revenue makes up over 50% of our sales – Set The Stage is just as much a furnishing sales business as a staging business. We purchase furnishing at discounted wholesale prices and sell retail through our staging projects.

SET THE STAGE® For Franchise Success…

  • RECESSION RESISTANT | One thing is certain, the real estate industry is never going away. There will always be homes to sell and homes to furnish. Our scope of services and price range of products allow us to always generate revenue regardless of whether we are in a buyer’s market or seller’s market.
  • MULTIPLE BILLION DOLLAR INDUSTRIES | We provide value to the Furnishings, Real Estate, and New Construction industries! Set the Stage is changing the way the staging and furnishing industries have historically operated.
  • MULTIPLE REVENUE STREAMS | We market and sell services and products to Home Sellers, Real Estate Agents, Builders, Real Estate Investors and Furnishings Consumers.
  • LOW OVERHEAD | A large office/warehouse space is not needed to get started, and minimal staffing is required. No need to scale by building a fleet of trucks that require maintenance and parking space.
  • INNOVATIVE & PROFESSIONAL | Cutting edge, streamline and automated systems and technology for scalability, sustainability and profitability.
  • EXCLUSIVE SET THE STAGE APP | Operate your business from your phone. Our exclusive app technology sets you apart in the industry.
  • EXTENSIVE TRAINING & SUPPORT | Up to six week comprehensive onboarding that covers all business operations.
  • WORLD CLASS MARKETING | Every marketing material you could ever need created by our in house marketing team.
  • TRUE TEAM MENTALITY | Collaborate and strategize with fellow franchisee owners, plus the consistent support from your team at corporate.
Q Franchise Background

First Unit Franchised: 2022
Franchised Units: 41
Company Owned Units: 1
States Registered In: Alabama - AL, Alaska - AK, Arizona - AZ, Arkansas - AR, Colorado - CO, Connecticut - CT, Delaware - DE, Florida - FL, Georgia - GA, Idaho - ID, Iowa - IA, Kansas - KS, Kentucky - KY, Louisiana - LA, Maine - ME, Massachusetts - MA, Mississippi - MS, Missouri - MO, Montana - MT, Nebraska - NE, Nevada - NV, New Hampshire - NH, New Jersey - NJ, New Mexico - NM, North Carolina - NC, Ohio - OH, Oklahoma - OK, Oregon - OR, Pennsylvania - PA, South Carolina - SC, Tennessee - TN, Texas - TX, Utah - UT, Vermont - VT, West Virginia - WV, Wyoming - WY, Indiana - IN, Michigan - MI, Wisconsin - WI
Canada Franchises: No
International Franchises: No

Q Financial Terms

Minimum Net Worth: $150,000
Franchise Fee: $59,500
Royalty: 6%
Ad: 2%
Item 19: Yes - Multiple Full P&L's
Average Number of Employees: 1
Visa Candidates: Yes
Passive Ownership: No
Semi-Passive Ownership: Yes, Manager-run
Home-Based: Yes
B2B: Yes
Master Franchise Opportunities: No
Veteran Discount: Yes (10%) $53,550

Q Support & Training

Site Selection Assistance: Yes
Lease Negotiation Assistance: No
Recruiting Assistance: Yes
Cooperative Advertising: No
Training:
SET THE STAGE FRANCHISE SUPPORT
We provide extensive support in all aspects of business set-up, initial training, launching and on-going operational support. Our systems encompass everything a franchise owner needs for success including Marketing & Sales, Operations, Management, Financial Tracking, & Technology. Below are just some of the additional help we offer when launching a franchise:

Assist with selecting a favorable warehouse location
Assist with finding reliable furniture movers
Assist with warehouse design, set up and inventory flow
Assist with finding and hiring great team members
Assist setting up presentation appointments at real estate brokerages and builders and investor associations
Assist setting up staging consultations
Assist setting up Set The Stage APP and inventory input
Online training program for Staging Managers, Stagers, PLC Consultants, Project Managers and Movers
STS Comprehensive Operations Manual including document templates, forms, marketing materials, etc.
SET THE STAGE® Home Office offers continual offers continual business development support and additional training options.
Regular Collaborative Meetings, Conferences and Retreats with STS Home Office and other Franchisee


SET THE STAGE CORPORATE ASSETS
● Deep wholesale discount furniture and décor distributors under the Set The Stage Buying Group
● Set The Stage National Trademark, Logos and Brand
● Exclusive Set The Stage APP
● Proprietary Operations Manual

Q Ideal Candidate


● Problem solver and can make quick decisions

● Organized in coordinating, scheduling and follow-up tasks

● Hard working, self-motivated and communicates well

● Friendly, displays a positive attitude, and enjoys working with professionals and team members

Your request has been submitted successfully.

  • Price Range $169,700 - $178,700
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