The Tox Claimed
The Tox Franchise For Sale
The Tox is a personal wellness service that focuses on lymphatic and digestive body sculpting. Our service has replaced the normal feel-good massage and has created a movement in the wellness industry. We are the leaders in lymphatic drainage services, focusing on influencer marketing to drive revenue. We do not normally employ massage therapists as this is not a massage treatment. Treatments are typically performed by a licensed esthetician.
The Tox Technique is a unique blend of body work that heals your body from the inside out. We are the only brand of our kind, dedicated to lymphatic health. Our proprietary, expert techniques work directly with your lymphatic and digestive system to detoxify the body and mind. The Tox delivers quantifiable, proven treatments that can help with water retention, remove excess toxins, manage bloating, and sculpt the body, all in an upscale spa environment designed for client comfort.
The Tox franchise summary:
- No medical requirements
- Proprietary techniques
- Additional revenue streams beyond treatments with an established and in-demand product line
- Done-for-you social media and marketing campaigns
- Extensive hands-on Franchisee training programs and resources
- Founder is a former Franchisee and built The Tox support systems based on what she learned from past Franchisee-Franchisor experiences
Competitive Advantages
- First to market in the lymphatic drainage service category – only franchise in system!
- Strong Corporate experience in social media connections and driving influencer marketing
- Not a typical massage – The Tox technique provides a full body work service that not only feels good but has health advantages and aesthetic results
- Full lymphatic-based product line with over 50 SKUs to drive a goal of 7-10% retail product sales revenue
Top 5 Selling Points
- High ticket service price collected at the time of making the appointment, leading to few cancellations
- Simple buildout allowing for quick timeframe to open
- Lean staffing requirements
- First to market in the lymphatic drainage service category – only franchise system
- Turnkey influencer and social media marketing handled entirely by the corporate team and a dedicated social media manager
Franchise Background
Started Franchising: 2021
Franchise Units Awarded: 39
Franchise Units Open: 2
Company/Corporate Units Open: 12
Industry: Health & Wellness ($20B+)
Currently focused on US development
Flexible Ownership Models: Owner-Operator, Executive/Semi-Absentee/General Manager
Registered in Non-Registration States, CA, IN, MI, RI, & WI
Financial Terms
Franchise Fee: 1 Unit - $49,500 / 2 Units: $91,500 / 3 Units: $129,500
Royalty: 8%
Ad: 2%
Average Number of Employees per Location: 7-8
Veteran Discount: Yes - $5k off first unit franchise fee
Item 19 Summary
Average Gross Revenue: $1,105,524
Average Adjusted Net Income: $330,034
Adjusted Net Income (High): $492,921
Average Margin: 30%
Average Ticket: $229
Average Outlet Sq. Ft.: 1,966
Average # of Treatment Rooms: 4
Support & Training
2 days of 4-hour virtual training covering operations
1-2 hours of virtual training on products
4 hours of virtual MBO training
The Tox Technique Training
1 hour of virtual training prior to meeting in person on operations and introductions for Technicians
6-9 days of in-person training hosted by corporate trainer on the Hands-On Technique
On-Going Support
Business Coach
Month 1: Weekly business coaching calls with a dedicated business coach to support franchisees in achieving their goals.
Onwards: Monthly business coaching calls with a dedicated business coach to support franchisees in achieving their goals.
Grand Opening Assistance
A Tox team member will be on-site at each franchise studio for pre-opening day, opening day, and post opening day round up to ensure a successful launch.
The Support and Marketing Teams will be available daily through phone, text, and email to assist during regular business hours.
Marketing Strategies
Influencer Marketing Program
The Tox Marketing Team will assist in promoting new locations via global and local influencers through influencer marketing relationships.
We send a maximum of 20 local influences to open locations per month to take and post organic content.
Google My Business
Franchisor will assist Franchisee in setting up a robust Google My Business presence
Ongoing coaching will be provided to determine how to achieve 5-star reviews
Grand Opening Assistance and Ribbon Cutting
A Tox team member will be on-site at each franchise studio for pre-opening day, opening day, and post opening day round up to ensure a successful launch.
Local networking strategies will be shared to assist with partnerships in alike categories (fitness studios, hair salons, country clubs)
Ideal Candidate
Resonates with our mission to provide great paying jobs in the wellness/beauty industry
Appreciates a women-owned company
Strong community ties
Strong communication and people skills
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