Training Mate Claimed
Training Mate Franchise For Sale
Walk in a mate, leave a legend.
Training Mate is a low impact 45-minute HIIT workout designed to help people become fitter, healthier and happier through the experience of fitness. And, in case the name didn’t give it away, we’re Aussie, which means we do things a little bit differently.
Where others yell, we cheer.
Where others intimidate, we give you a nickname.
Where others live to train, we train to live.
In our eyes, working out shouldn’t be a chore or something to dread. It should be something you look forward to. So, long story short, we make it fun.
Through the power of mateship and positivity
Through cracking jokes during abs
By letting our coaches be unapologetically themselves
By not taking things so seriously
We’ re able to create a community of absolute legends and break down the walls of intimidation that so often are a barrier in the fitness industry. Think of it as 51% social, 49% fitness.
The result? A killer workout that can challenge the most seasoned athlete but also accommodate people new to fitness. And a community of bloody legends.
Training Mate has become a loved training movement and a celebrity darling. While everyone is a celebrity in our eyes, our clients include some of the biggest names in Hollywood such as Hilary Duff, Nina Dobrev, Ash Greene, Allen Leech, Jesse Metcalfe and Ashley Tisdale to name a few. Luke (Founder/CEO) was also featured as a celebrity trainer on Revenge Body with Khloe Kardashian for all three seasons.
Franchise Background
Franchised Units: 5
Company Owned Units: 4
States Registered In: Alabama - AL, Alaska - AK, Arizona - AZ, Arkansas - AR, California - CA, Colorado - CO, Connecticut - CT, Delaware - DE, Florida - FL, Georgia - GA, Idaho - ID, Iowa - IA, Kansas - KS, Louisiana - LA, Maine - ME, Massachusetts - MA, Mississippi - MS, Missouri - MO, Montana - MT, Nevada - NV, New Hampshire - NH, New Jersey - NJ, New Mexico - NM, New York - NY, North Carolina - NC, Ohio - OH, Oklahoma - OK, Oregon - OR, Pennsylvania - PA, South Carolina - SC, Tennessee - TN, Texas - TX, Vermont - VT, West Virginia - WV, Wyoming - WY
Canada Franchises: No
International Franchises: No
Training Mate was born the shores of Australia.
Tested on the rugby field.
And refined in Los Angeles.
When our founder, Luke Milton, retired from professional rugby he didn't miss the game, he missed the team, the camaraderie, and the mateship. It was never just about the sport, it was about the lifestyle.
Frustrated that he couldn't find this replicated anywhere in the fitness community, he decided to create it himself.
Armed only with an idea, a 2,500 sqft space and a speedo, he opened the first studio in West Hollywood in 2013 with a few core principles that have become the guiding light of our company:
- that fitness can be fun
- that coaches don't have to be douchebags
- that anyone can achieve a healthy lifestyle
Because of this, Training Mate has become a loved training movement and a celebrity darling. While everyone is a celebrity in our eyes, our clients include some of the biggest names in Hollywood such as Hilary Duff, Nina Dobrev, Ash Greene, Allen Leech, Jesse Metcalfe and Ashley Tisdale to name a few. Luke was also featured as a celebrity trainer on Revenge Body with Khloe Kardashian for all three seasons.
Financial Terms
Minimum Net Worth: $175,000
Single Unit Franchise Fee: $50,000
Franchise Fee for Each Additional Unit: $45,000 (second) and $40,000 (thereafter)
Royalty: 6% (first year) then 7%
Ad Fees: 2%
Average Number of Employees: 10
Item 19: Yes
Visa Candidates: Yes
Passive Ownership: Yes
Semi-Passive Ownership: Yes
Specify: Our Franchisees are responsible for making sure the Training Mate experience is delivered to the standard set and expected by Corporate. That includes building a team of coaches and front of house, overseeing daily operations at the studio and ensuring that the culture is on brand. If a franchisee is absentee, they'll need to recruit a Manager to oversee these.
Home-Based: No
B2B: No
Master Franchise Opportunities: No
Veteran Discount: Yes (20%)
Support & Training
Specify: We have National partnerships to assist with Site Selection. Our internal team will coach you through this process.
Lease Negotiation Assistance: Yes
Specify: We have a National partnerships to assist with Lease Negotiations. Our internal team will coach you through this process.
Recruiting Assistance: Yes
Specify: Our team will assist recruiting and training your Trainers who lead the group fitness classes.
Cooperative Advertising: No
Training :
Consider us your mates.
We provide comprehensive training and support from pre-sale through to Grand Opening and beyond. This includes a dedicated team who will be there every step of the way providing hands-on training, expert guidance to drive sales.
Franchise owners receive comprehensive support throughout the development process – from real estate selection and analysis, hands-on lease negotiation assistance, regular design and construction check-ins, weekly calls with marketing and operations specialists, staffing guidance, and more.
Franchisees can expect to attend a 3-day Training Session in Dallas to fully understand the business model, marketing plan, and growth strategy for their studio.
A member of our team will travel to the studio to help train and recruit your team of legendary Trainers. Trainers will experience in-person hands-on coaching from our experts.
We also lead virtual training sessions in preparation for opening on pre sales and studio operations. Our team will make sure our franchisees open their doors prepared and confident.
Ideal Candidate
In addition to meeting the financial requirements, they’re business-minded, fiscally savvy, and are prepared to become not just a business owner but a pillar of their community.
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