Description
Martinizing is a scalable, profitable business that has been helping our franchisees give back to their community, create a lifestyle, increase their wealth, and build equity for over five generations. Martinizing is the most powerful brand in our industry. We are under new ownership and looking to grow aggressively, with franchisees who have the skillsets and experiences necessary to be successful.
Profit Centers; Five distinct profit centers allow the franchisee to service customers in today’s on-demand lifestyle many times referred to as Hub and Spoke.
- Retail/plant – The traditional dry cleaning model which includes a retail counter and dry cleaning/laundry processing plant. This is now an "Acquisition and Conversion to Martinizing."
- Satellite Locations – Convenience locations where the customer can drop off/pick up their clothing. Processing is not done at these locations, but instead sent to the plant. This is also can be a "Acquisition and Conversion" to the Martinizing brand.
- Delivery Only – Drivers go to the consumer’s home for dry cleaning and laundry pick-up and delivery on regularly scheduled days.
- Commercial Routes – Similar to Residential Routes, but at the consumer’s place of business.
- Lockers – Lockers are strategically placed throughout the market in residential and commercial locations. Customers can drop their laundry in a secure locker and create their digital code. When their laundry is done, they receive a text message indicating which locker they can find their clothes
Background
Established: 1949
First Unit Franchised: 1949
Franchised Units: 420+
Company Owned Units: 0
States Registered In: All
Canada Franchises: yes
International Franchises: Yes
Support Training
Financial Assistance Provided: Third Party
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Recruiting Assistance: No
Co-Operative Advertising: No
Training:
- Launch right start training program to help guide franchisee on obtaining insurance, setting up business and banking accounts, etc.
- Assist franchisee in "acquiring" and negotiaton of site and rebranding if necessary.
- Develop and implement a grand opening marketing plan that includes adding mobile revenue streams.
- Provide one week of classroom training at our corporate headquarters.
- Provide one week of hands-on training at our corporate headquarters.
- Provide one week of in-field training at franchisee’s location.
- Ongoing support via webinars, conference calls, emails, site visits, regional meetings and international conventions.
Other Info:
- Technology – Martinizing will cater to “millennials” (people born in the 80s and 90s)
- Five businesses in one for a very reasonable cash investment
- Repeat business from multiple revenue streams
- Family-friendly hours
- Scalable, recession resistant
- Can be run by a hired Manager
- We are the #1 player in the industry (have been for decades)
Ideal Candidate
We are looking for aspiring business owners, not job seekers!
New owners will be the President / CEO of a highly scalable business.
Traits/skills they should possess include:
- Business development oriented
- Past experience managing time, money and/or people
- Customer service oriented
- Great people skills
- Effective communicator
- Experience in project management is a plus
- Team oriented
- organized
- Willing to follow a system
- Great leadership skills leads to a semi-absentee role for the Owner
Financial Detail
Cash Investment: $50,000 - $200,000 depending upon model
Total Investment: Depends on the model selected $37,500 to $744,000
Minimum Net Worth: $200,000+
Franchise Fee: $62,500 Plant $30,000 satellite $25,000 route only
Royalty: 6%
Ad: 2%
Average Number of Employees: 5-10
Item 19: YES
SBA Approved: Yes
Passive Ownership: YES
Home Based: Yes, for delivery only business. NO for others
B2B: Yes
Master Franchise Opportunities: YES
Veteran Discount: YES
Special Discount Programs: