1997
1000
₹ 50,00,000
₹ 2,00,000
₹ 60,00,000
No
Peter England, one of India's most trusted menswear brands, offers a premium franchise opportunity in the apparel sector. Known for its stylish and affordable fashion collections, Peter England is a part of Aditya Birla Fashion and Retail Ltd. (ABFRL) and caters to a wide demographic across India. Partnering with Peter England gives entrepreneurs access to a powerful brand, robust retail support, and the backing of a legacy retail group.
Founded in 1889 in Ireland and introduced to India in 1997, Peter England was acquired by the Aditya Birla Group and rapidly grew into one of India’s leading menswear brands. With over 1000+ stores across the country, Peter England is known for its dependable quality, vast style range, and market reputation.
Parent Company: Aditya Birla Fashion and Retail Ltd.
Industry: Fashion Retail (Menswear)
Brand Established: 1889 (Global), 1997 (India)
Franchise Model Started: Early 2000s
Headquarters: Mumbai, Maharashtra, India
Peter England provides complete franchise assistance, ensuring operational success:
Location selection and store setup support
In-store visual merchandising training
Staff recruitment guidance
Inventory & stock management system
Point-of-sale and billing system training
Marketing and promotional material support
Ongoing performance monitoring & updates
Peter England seeks partners who:
Are passionate about fashion retail
Have prior experience in retail management (preferred)
Own or can lease a property in a high footfall area (min. 1000–1500 sq.ft.)
Are financially stable and committed to brand standards
Possess strong customer service and team management skills
| Particulars | Amount (INR) |
|---|---|
| Total Investment Range | ₹50 Lakhs – ₹70 Lakhs |
| Franchise Fee | ₹2 Lakhs – ₹5 Lakhs (approx.) |
| Minimum Investment | ₹50 Lakhs |
| Royalty / Revenue Share | Varies (Generally 30:70 model) |
| Franchise Units (India) | 1000+ stores (Company + Franchise) |
