2016
12
$60,000
$45,000
$193,750
No
Astrawatt Solar is a rapidly expanding solar energy company that offers a unique franchise opportunity for entrepreneurs looking to invest in the renewable energy sector. Established in 2016, Astrawatt Solar has quickly become one of the fastest-growing solar companies in the United States. The company is committed to providing homeowners with reliable and efficient solar energy solutions, aiming to make solar energy accessible to everyone.
With a focus on customer education and a no-pressure sales approach, Astrawatt Solar has built a strong reputation in the industry. The company's mission is to deliver a better solar experience, starting with their educational approach to solar energy. This commitment to customer satisfaction has led to rapid growth and a strong presence in the U.S. market.
Investing in an Astrawatt Solar franchise offers numerous benefits:
Growing Industry: The solar energy market is expanding rapidly, driven by increasing demand for renewable energy solutions and supportive government incentives.
Proven Business Model: Astrawatt Solar's established systems and processes provide franchisees with a clear path to success.
Comprehensive Support: Franchisees receive extensive training and ongoing support to help them succeed.
Strong Brand Reputation: Astrawatt Solar's commitment to customer satisfaction and quality service has earned it a strong reputation in the industry.
Astrawatt Solar is a renewable energy company specializing in solar panel installations for residential and commercial properties in the United States. The company was founded in 2016 by Keith Murphy, who sought to create a solar business that focused on ethical sales practices, customer education, and quality installation services. Frustrated by the pushy sales techniques prevalent in the solar industry at the time, Keith Murphy built Astrawatt Solar to prioritize trust, transparency, and customer satisfaction.
As of 2023, Astrawatt Solar operates 12 franchise units across multiple U.S. states, including Kansas, Missouri, and Oklahoma. The company has an ambitious expansion plan to increase its footprint in areas with high solar adoption potential.
Astrawatt Solar is privately owned under Astrawatt Franchises LLC. The franchise model allows entrepreneurs and investors to own and operate solar installation businesses under the Astrawatt brand, benefiting from the company’s proven operational systems, training, and marketing support.
Astrawatt Solar has established a strong reputation in the U.S. solar market. Its focus on education-driven sales, high-quality installations, and excellent customer service has earned it loyal clients and strong local brand recognition. This reputation makes the franchise model appealing to prospective business owners seeking a well-supported entry into the renewable energy sector.
Astrawatt Solar belongs to the Home Improvement / Renewable Energy category, with a specialized focus on solar power solutions. The industry is fast-growing due to increasing energy costs, rising environmental awareness, and supportive government policies encouraging renewable energy adoption.
2016: Astrawatt Solar was founded with a mission to provide a better solar experience for homeowners.
2016–2020: The company expanded its services and refined its franchise model.
2020–Present: Rapid growth in franchise units and market presence, focusing on customer education and sustainable energy solutions.
The core philosophy of Astrawatt Solar revolves around transparency, innovation, and community-focused growth, which distinguishes it from competitors in the renewable energy sector.
Astrawatt Solar offers comprehensive support and training to its franchisees:
Pre-Launch Training: Includes initial training on operations, sales, and marketing to ensure franchisees are well-prepared to launch their business.
Operational Support: Ongoing assistance with day-to-day operations, including guidance on managing installations and customer service.
Marketing Support: Access to marketing materials and strategies to help franchisees attract and retain customers.
Academic Support: Educational resources to keep franchisees and their teams informed about the latest developments in solar technology and industry best practices.
Ongoing Support: Continuous support to help franchisees grow their business and overcome challenges.
Astrawatt Solar is seeking entrepreneurs and investors who are motivated, customer-focused, and passionate about renewable energy. The franchise is designed for individuals who want to combine business ownership with a commitment to sustainability. Below is a breakdown of the ideal franchisee characteristics:
Experience in sales, operations, or management is highly valued.
Prior exposure to home improvement, energy, or construction-related businesses can be advantageous but is not mandatory.
Strong organizational skills to manage daily operations, staff, and projects effectively.
A genuine interest in renewable energy and sustainability.
Commitment to providing high-quality service and education-driven sales.
Motivation to grow a business while making a positive impact on the environment.
Must have the financial capacity to invest in the franchise, including the franchise fee, working capital, and infrastructure requirements.
Ability to manage cash flow and business finances responsibly.
Self-starter mindset with the ability to operate independently while following a proven business model.
Willingness to implement company systems, marketing strategies, and operational best practices.
Open to operating in states with strong solar energy adoption or areas identified by Astrawatt Solar as prime growth markets.
Franchisees who understand their local market and have community connections can better position themselves for success.
Ability to manage and motivate a team of installation technicians, sales personnel, and administrative staff.
Strong communication and customer service skills to build trust and maintain long-term client relationships.
Franchisees should be prepared for a long-term investment with the potential for growth in multiple revenue streams, including residential and commercial solar projects.
Focused on building a sustainable, reputable business rather than seeking short-term gains.
Total Investment Required: $89,850 – $193,750
Minimum Investment Required: $60,000 in liquid capital
Franchise Fee: $45,000
Franchise Units: 12 (as of 2023)
Infrastructure Cost: Included in the total investment
Marketing Budget: Included in the total investment
Working Capital: Included in the total investment
Royalty Fees: 5% of monthly sales
Marketing Fees: 1% of monthly sales
Expected ROI: Varies based on location, market conditions, and individual performance
Break-Even Time: Typically within 12–24 months, depending on market conditions and franchisee performance
Potential Revenue Streams: Residential solar installations, commercial solar installations, maintenance services, and potential government incentives for renewable energy projects
