2013
30
$125,000
$50,000
$215,000
No
Black Tie Moving is redefining the moving industry by offering a luxury relocation experience that combines exceptional service with affordability. Founded in 2013 by Dustin Black, the company has rapidly expanded, becoming one of the fastest-growing moving companies in the United States. With a commitment to "Service Before Sales," Black Tie Moving provides clients with a seamless, stress-free moving experience, complete with uniformed professionals, personalized concierge services, and a dedication to excellence.
Investing in a Black Tie Moving franchise offers:
Proven Business Model: A track record of rapid growth and industry recognition.
Comprehensive Support: Extensive training and ongoing assistance to ensure franchisee success.
Exclusive Territories: Access to prime markets with a population cap, ensuring reduced competition.
Brand Recognition: Association with a reputable brand known for its luxury services and celebrity clientele.
Established Year: 2013
Franchising Since: 2018
Founder: Dustin Black, a two-time Inc. 5000 Entrepreneur
Headquarters: Nashville, Tennessee
Franchise Units: Over 30 locations nationwide
Industry Category: Moving and Storage Services
Dustin Black's journey began in his father's moving company, where he gained firsthand experience in the industry. After a stint in real estate, he identified significant gaps in the moving industry, particularly concerning professionalism and customer service. This realization led to the founding of Black Tie Moving, which has since garnered a loyal customer base, including high-profile clients like Carrie Underwood and partnerships with organizations such as the Tennessee Titans and Memphis Grizzlies.
Black Tie Moving offers a robust support system for its franchisees:
Pre-Launch Support: Assistance with site selection, lease negotiation, and initial setup.
Comprehensive Training: A structured program covering operations, customer service, and marketing strategies.
Ongoing Assistance: Continuous support through regular training sessions, marketing updates, and operational guidance.
Centralized Call Center: Handling sales, customer service, and national accounts, allowing franchisees to focus on local operations.
Marketing Resources: Access to national marketing campaigns and local advertising strategies to drive business growth.
The ideal franchisee for Black Tie Moving is someone who not only has the financial capability to invest but also possesses the right mindset, skills, and commitment to operate a luxury moving business successfully. Below is a detailed breakdown:
Entrepreneurial Experience: Franchisees should have a history of managing or operating a business. Experience in logistics, moving, transportation, or service-oriented industries is highly beneficial.
Leadership Skills: Must be able to lead a team of movers, administrative staff, and drivers efficiently. Strong management and decision-making skills are essential.
Sales and Marketing Savvy: Ability to generate leads, close deals, and execute local marketing strategies effectively. Experience in customer acquisition and relationship management is valuable.
Customer-Centric Mindset: Black Tie Moving emphasizes luxury service, so franchisees must be committed to exceeding customer expectations.
High Work Ethic: Willingness to work alongside the team, especially during peak moving seasons, to maintain service quality.
Brand Ambassador: Must embrace the company’s values and be dedicated to promoting a professional, reputable brand image.
Financial Requirements:
Liquid Capital: Around $50,000
Net Worth: Around $185,000
Total Investment: $125,000–$215,000
Ability to manage operational costs, staff salaries, and marketing budgets until the business becomes profitable.
Exclusive Territories: Franchisees are allocated territories with a population cap (e.g., 500,000 people) to reduce competition.
Community Engagement: Must be interested in establishing a strong local presence, building relationships with residents, businesses, and local organizations.
Strong Communication Skills: Needed to interact with clients, staff, and vendors professionally.
Problem-Solving Abilities: Must handle challenges such as logistical issues or customer concerns efficiently.
Resilience and Adaptability: Moving is a physically and mentally demanding industry. Franchisees should be resilient and adaptable to changing circumstances.
| Financial Category | Details |
|---|---|
| Total Investment | $125,000 – $215,000 |
| Franchise Fee | $50,000 |
| Liquid Capital Required | $50,000 |
| Net Worth Requirement | $185,000 |
| Royalty Fees | Contact franchisor for details (typically a percentage of gross revenue) |
| Infrastructure Costs | Office setup, moving equipment, uniforms, and initial inventory |
| Marketing Budget | Allocated for both national campaigns and local advertising efforts |
| Pre-Launch Costs | Site selection, lease negotiation, initial training, legal fees |
| Working Capital | Required to cover first few months of operations, salaries, and overhead |
| Expected ROI | Discussed during franchise evaluation; varies by location and performance |
| Break-even Time | Typically within 12–24 months depending on market conditions |
| Revenue Streams | Local moving services, commercial relocation, packing/unpacking services, storage partnerships, premium concierge services |
