BODYBAR Pilates Franchise For Sale – Cost & Investment

Description

Founded in 2011

BODYBAR Pilates is a boutique pilates studio.  Similar to Club Pilates.  It is a membership model operating in a 2300 sq.ft. location.  It is a semi absentee model, as most of our owners have other jobs.  We have a lot of husband wife teams and partnerships.  
BODYBAR takes proven principles of Pilates and intensifies them with isometric holds, pulses, and incorporating the whole body. With multiple revenue streams including; memberships, class packages, retail, late cancel fees, private instruction, and teacher training fees, BODYBAR provides an opportunity to meet and surpass your financial goals.

BODYBAR uses the best Reformer equipment and has 14 Reformers per studio as opposed to the ONLY national competitor using 12. This allows for an increase in revenue capacity by 17%. Think about that, you are getting a proven business model with significantly greater revenue potential.
BODYBAR is where quality instruction + a spa like environment + amazing customer experience meets to produce strong financial performance for our franchise partners.

Key Differentiators

• Upscale, Spa-Like Feel
• Higher Revenue Potential
• Personalized & Challenging Workouts
• Quick Path to Profitability

Why BODYBAR Stands Out

Attractive Net Profit Margin: ~31%
Low to Moderate Investment: Strong returns relative to investment size.
Quick Profitability: Community-driven model with proven systems—many studios have cash-flowed in as little as 60 days.

High Market Demand:

• The only major national competitor has sold out of most territories, creating an open runway for BODYBAR to expand and dominate.
• Strong consumer shift toward boutique fitness.

A Booming Industry:

• Over 50M fitness memberships in 2017
• Boutique fitness growth trend:
  • 2015: 20% of all fitness memberships
  • 2016: 40%
  • 2017: 65%
    This segment is the fastest-growing area of the entire fitness industry.

Higher Revenue Capacity

• BODYBAR is the only Pilates concept with 14 Reformers (vs. competitors with 12).
• This increases per-class and per-session revenue capacity by 17%.
• Combined with premium design and high-intensity, high-energy classes, studios command higher revenue per square foot.

Recurring Revenue Model

• Members purchase monthly recurring memberships.
• Over 60% of gross revenue comes from recurring EFT membership income.

High-End, Spa-Like Environment

• Upscale, polished, and energetic studio environment that clients love and remain loyal to.

Simple, Efficient Operations

• Lean staffing model.
• Minimal inventory (primarily retail clothing only).
• Variable payroll that scales with membership growth—allowing tight cost control.
• Low capital expenditure requirements.