Established
1989
Franchise Units
200
Minimum Investment
$100,000
Franchise Fee
$35,000
Total Investment Range
$586,300
Home Based
No
Description
Bruster’s Real Ice Cream is a beloved American brand specializing in premium, handcrafted ice cream made fresh daily at each location. Known for its rich flavors, generous portions, and community-focused service, Bruster’s offers over 150 flavors of ice cream, frozen yogurt, sorbet, and no-sugar-added options. As a franchise, Bruster’s Real Ice Cream is ideal for entrepreneurs passionate about food, fun, and community engagement.
Background
Founded in 1989 by Bruce Reed in Bridgewater, Pennsylvania, Bruster’s Real Ice Cream began as a family-operated shop with a vision to provide superior ice cream products using old-fashioned recipes and high-quality ingredients. Since then, the brand has grown into a nationally recognized chain, with a strong presence across the U.S., especially in suburban and mid-sized communities.
Support Training
Bruster’s provides comprehensive support to franchisees, including:
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Initial Training: Extensive classroom and on-site training (approx. 4-6 weeks).
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Site Selection Assistance: Help with location scouting and lease negotiations.
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Operational Support: Ongoing guidance with inventory, staffing, and compliance.
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Marketing Tools: National and local marketing strategies, brand materials, and digital campaigns.
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Technology Support: POS systems, online ordering integration, and mobile marketing tools.
Ideal Candidate
The ideal Bruster’s franchisee is:
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A passionate and community-driven individual or family.
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Interested in hands-on management and day-to-day operations.
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Possessing business acumen, leadership skills, and strong customer service values.
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Willing to engage in local marketing and promotions.
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Financially qualified with access to necessary capital.
Financial Detail
Franchise Fee: $35,000
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Initial Investment Range: $229,200 – $586,300
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Minimum Liquid Capital Required: $100,000
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Royalty Fee: 5% of gross sales
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Marketing Fee: 3% of gross sales
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Franchise Units in the USA (Approx.): 200+
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Franchise Established Date: 1989