Established
2012
Franchise Units
400
Minimum Investment
$181,785
Franchise Fee
$50,000
Total Investment Range
$447,907
Home Based
No
Description
Burn Boot Camp is a revolutionary fitness franchise transforming the lives of women and families through empowering 45-minute workouts, mindset coaching, and community support. This high-growth boutique fitness concept delivers a results-driven training experience in a supportive, inclusive atmosphere. As a Burn Boot Camp franchisee, you’ll help members ignite their potential—while building a profitable and impactful business.
Why Invest in Burn Boot Camp
- Growing Fitness Industry: Positioned within a high-demand and expanding market
- Community-Focused Model: Strong emphasis on member engagement and retention
- Multiple Revenue Streams: Includes memberships, retail, and additional services
- Scalable Opportunity: Multi-unit and area developer options available
- Strong Brand Presence: Rapid expansion across the U.S.
Additionally, the franchise offers a 15% discount on the franchise fee for veterans, making it more accessible for qualified candidates.
Background
Health and wellness have become central priorities for consumers, driving rapid growth in the fitness industry. For entrepreneurs looking to invest in a purpose-driven concept, Burn Boot Camp offers a compelling opportunity focused on empowering women to achieve their fitness and confidence goals.
Founded in 2012 by Devan and Morgan Kline, the brand was built on a passion for family, fitness, and community impact. Since launching its franchise model in 2015, Burn Boot Camp has expanded to more than 400 locations across 38 states, establishing itself as a leading name in the boutique fitness space.
Concept & Mission
Burn Boot Camp is more than just a fitness studio—it is a community-driven brand with a strong mission to support women both physically and mentally. The company is dedicated to helping members improve their overall quality of life through structured workouts, motivation, and a supportive environment.
The brand’s mission emphasizes building communities of strong, confident women by focusing on:
- Mental wellness
- Physical strength
- Personal growth
- Community connection
Burn Boot Camp also demonstrates its commitment to social impact by partnering with organizations such as the Muscular Dystrophy Association through initiatives like the “Be Their Muscle” campaign.
Founded: 2012
Franchising Since: 2015
Franchise Active Units: 400
Headquarters:Cornelius
International: No
Canada: No
Support Training
Burn Boot Camp provides franchisees with comprehensive support from the moment they sign on:
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Initial Training: 5-day Franchise Business Training & 5-day Trainer Training Camp
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Site Selection & Real Estate Assistance
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Construction & Design Guidance
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Pre-Sale & Grand Opening Marketing Campaigns
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Ongoing Coaching from Field Support Team
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Marketing Tools, Branding Assets & CRM System
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Access to proprietary workouts and nutritional guidance tools
Ideal Candidate
Burn Boot Camp seeks franchisees who are passionate about fitness, leadership, and community building. Ideal candidates are:
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Driven and mission-oriented
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Committed to empowering others through fitness
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Experienced in management, sales, or team leadership
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Able to follow a proven franchise system
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Willing to be an active, hands-on owner or invest with a strong operating partner
Financial Detail
- Net Worth Requirement: $300,000
- Cash Requirement: $150,000
- Veterans Incentive: Yes — 15% off the franchise fee
- Financing Options: Yes
- Initial Investment Range: $181,785 – $447,907
- Franchise Fee: $50,000