Established
2014
Franchise Units
519
Minimum Investment
$10,350
Franchise Fee
$8,500
Total Investment Range
$18,550
Home Based
No
Description
Card My Yard is a premier yard greeting franchise that transforms everyday lawns into vibrant, personalized celebrations. Founded in 2014 by Jessica Stanley and Amy Arnold in Austin, Texas, the company began with a simple Halloween sign in their neighborhood. Recognizing the joy it brought, they expanded to offer customizable yard signs for birthdays, graduations, anniversaries, and other special occasions. By 2017, Card My Yard had grown to over 519 locations across 45 states, making it one of the fastest-growing businesses in the Austin area.
The franchise's success lies in its unique value proposition: providing a memorable, personalized experience that brings communities together. With a user-friendly online ordering system and a focus on customer satisfaction, Card My Yard has carved out a niche in the celebration and event services industry.
Why Invest in This Franchise?
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Low Startup Costs: With an initial investment ranging from $9,800 to $18,550, Card My Yard offers an affordable entry into the franchise world .
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Home-Based Model: Operate your business from home, reducing overhead costs and increasing profitability.
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Flexible Hours: Manage your schedule to fit your lifestyle, making it ideal for those seeking work-life balance.
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Proven Business Model: Benefit from a tested system with a strong brand presence and a loyal customer base.
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Comprehensive Support: Receive training and ongoing support to ensure your success.
Background
The story began in Austin, Texas, when two moms wanted a creative way to serve their community and provide for their families. What started as a local project quickly went viral—not just online, but on the streets of Texas. By 2017, they began franchising, and the brand exploded in popularity, particularly as people sought contact-free ways to celebrate during the pandemic. Today, Card My Yard is a household name in the yard greeting space, recognized for its professional aesthetic and "Premier" status in the industry.
Established: 2014
First Unit Franchised: 2017
Franchised Units: 519
Company Owned Units: 2
States Registered In:
Alabama - AL, Arizona - AZ, Arkansas - AR, California - CA, Colorado - CO, Connecticut - CT, Delaware - DE, Florida - FL, Georgia - GA, Hawaii - HI, Idaho - ID, Illinois - IL, Indiana - IN, Iowa - IA, Kansas - KS, Kentucky - KY, Louisiana - LA, Maine - ME, Maryland - MD, Massachusetts - MA, Michigan - MI, Minnesota - MN, Mississippi - MS, Missouri - MO, Montana - MT, Nebraska - NE, Nevada - NV, New Hampshire - NH, New Jersey - NJ, New Mexico - NM, New York - NY, North Carolina - NC, North Dakota - ND, Ohio - OH, Oklahoma - OK, Oregon - OR, Pennsylvania - PA, Rhode Island - RI, South Carolina - SC, South Dakota - SD, Tennessee - TN, Texas - TX, Utah - UT, Vermont - VT, Virginia - VA, Washington - WA, West Virginia - WV, Wisconsin - WI, Wyoming - WY
Canada Franchises: No
International Franchises: No
Support Training
Support & Assistance
Financial Assistance Provided: No
Site Selection Assistance: No
Lease Negotiation Assistance: No
Recruiting Assistance: No
Co-operative Advertising: No
Training
Comprehensive onboarding through CMYU Training Portal, plus instructor-led sessions covering:
- Operations
- Inventory
- Technology
- Marketing
Average launch timeline is 30 days or less.
Ideal Candidate
Who makes the best Card My Yard owner? The brand looks for "Joy Bringers" who fit the following:
The Community Connector: Someone who is active in local schools, churches, and civic groups.
The Creative Entrepreneur: While the system is set, an eye for design and a passion for making things look "just right" is vital.
Logistics-Minded: You should enjoy being active and outdoors. The job involves physical setup in various weather conditions.
Location Preference: Suburban areas with high concentrations of single-family homes and active school districts are the "sweet spots" for this business.
Financial Detail
Cash Investment: $10,350 - $18,550
Total Investment: $10,350 -
$18,550
Minimum Net Worth: $30,000
Single Unit Franchise Fee: $8,500
Franchise Fee for Each Additional Unit: $6,500
Royalty: 25%
Ad Fees: $25/month year 1; $40/month thereafter
Average Number of Employees at Start/at Maturity: 1
Item 19: Yes
SBA Registry: No
Visa Candidates: No
Passive Ownership: No
Semi-Passive Ownership: Yes
Specify: If desired Franchisees can hire additional help to put up and take down the yard signs.
Home-Based: Yes
B2B: No
Master Franchise Opportunities: No
Veteran Discount: Yes($1,000 off Franchise Fee)