Established
2017
Franchise Units
5
Minimum Investment
$477,500
Franchise Fee
$40,000
Total Investment Range
$727,500
Home Based
No
Description
Churroholic is a California-based dessert franchise that has reimagined the classic churro experience. Founded as an extension of the Asian-fusion restaurant Hiccups, Churroholic specializes in gourmet churros served in innovative ways—such as churro ice cream sandwiches, sundaes, and a la mode offerings. The brand has quickly gained popularity for its Instagram-worthy treats and has expanded beyond California to locations in Texas and Arizona.
Why Invest in this Franchise?
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Unique Product Offering: Churroholic's diverse menu appeals to a wide range of customers, from churro enthusiasts to dessert aficionados.
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Proven Business Model: The brand's expansion into multiple states demonstrates its scalability and market acceptance.
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Strong Brand Identity: Churroholic has established a recognizable brand that resonates with consumers seeking unique and high-quality desserts.
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Ongoing Support: Franchisees receive comprehensive training and marketing support, ensuring a smooth operational start and sustained growth.
Background
- Established Year: 2017
Active Units: 5
Brand Journey: What started as a single location in Anaheim, California, quickly evolved into a multi-state operation. The brand successfully merged the concept of a Spanish churrería with the American obsession with over-the-top desserts.
Market Presence: While deeply rooted in California, the brand has expanded into major markets including Texas, Arizona, and Nevada, proving its adaptability to different demographic landscapes.
Industry Category: Food & Beverage / Specialty Desserts / Fast Casual.
Support Training
Pre-Launch Support:
Site Selection & Lease Negotiation: Real estate experts assist in identifying high-traffic locations and negotiating favorable lease terms.
Architectural & Design Guidance: You receive a complete brand build package to ensure your store matches the signature rustic-chic Churroholic aesthetic.
Operational & Academic Training:
Initial Training Program: A rigorous 2-week training program at the corporate headquarters. This covers everything from secret dough recipes and frying techniques to inventory management and POS system operations.
Operations Manuals: Comprehensive guides that serve as the standard for daily store management, including food safety standards and customer service protocols.
Marketing & Ongoing Support:
Grand Opening Marketing: A dedicated "Launch Program" including social media blitzes, local PR support, and grand opening events.
Ongoing Innovation: Continuous R&D for new seasonal flavors and limited-time offers to keep the menu fresh and exciting.
Field Support: Regular business reviews and operational audits to help you optimize labor costs and maximize profitability.
Ideal Candidate
Churroholic looks for partners who are as passionate about the "experience" as they are about the bottom line.
Entrepreneurial Spirit: Individuals who understand the dedication required to launch a new business but appreciate the structure of a proven system.
Operational Mindset: A background in food service or retail management is highly preferred but not mandatory if the investor hires an experienced manager.
Community Focused: Someone who wants to be the local face of the brand and engage with their neighborhood.
Financial Capability: Candidates must meet the minimum liquid capital and net worth requirements to ensure the business is well-capitalized during the ramp-up phase.
Location Preference: Entrepreneurs targeting high-visibility lifestyle centers, premium malls, or busy downtown districts.
Financial Detail
| Financial Metric | Estimated Amount |
| Total Investment Range | $477,500 – $727,500 |
| Minimum Cash Required (Liquidity) | $110,000+ |
| Initial Franchise Fee | $40,000 |
| Royalty Fee | 5% to 6% of Gross Sales |
| Marketing/Ad Fund Fee | 1% to 2% of Gross Sales |
| Infrastructure/Build-out Cost | Varies by square footage and site condition |
| Expected ROI | Typically 24–36 months (varies by location) |
| Break-even Time | 7.5 to 9.5 months (estimated range) |