1988
100
$134,000
$25,000
$205,000
No
Computer Renaissance is a well-established franchise offering a unique blend of computer retail and repair services. With a legacy dating back to 1988, the brand has built a reputation for providing quality refurbished and new computer equipment, custom-built systems, and comprehensive technical support. Their commitment to customer satisfaction and technical expertise has positioned them as a trusted name in the IT services industry.
Investing in a Computer Renaissance franchise offers a compelling opportunity in the ever-growing IT services sector. The brand's focus on refurbished and new computer equipment caters to a wide customer base, from individual consumers to small and medium-sized businesses. With a proven business model, comprehensive support, and a strong brand presence, franchisees can tap into a lucrative market with a relatively low initial investment.
The Background Information section provides a comprehensive overview of the franchise’s history, foundation, market position, and overall credibility. For Computer Renaissance, this includes the following:
Established Year
Computer Renaissance was founded in 1988.
This indicates the brand has over three decades of experience in the computer retail and repair industry, which adds trust and credibility for potential franchisees.
Founders
Initially founded by technology-focused entrepreneurs who recognized the growing demand for refurbished and custom-built computers.
Highlighting founders helps illustrate the vision and expertise behind the brand.
Franchise Units
At its peak, Computer Renaissance operated approximately 100 retail outlets across the U.S.
This demonstrates that the franchise model is proven and scalable, giving potential investors confidence in its operational framework.
Company History & Brand Journey
The first store opened in Nashville, Tennessee.
The brand expanded steadily through franchising, focusing on computer sales, custom builds, and repairs.
In 2000, the company was acquired by Hollis Technologies LLC, which continued operating it under the Computer Renaissance name.
By 2008, some locations transitioned to the Friendly Computers brand.
This history shows adaptability and evolution in a competitive technology market.
Ownership
Privately owned, giving franchisees direct access to decision-makers and a more personalized franchising experience.
Market Presence in the USA
Strong presence in urban and suburban areas, mainly in regions with demand for affordable computer solutions.
Highlights that the brand is recognized and trusted, making market entry easier for new franchisees.
Industry Category
Falls under IT services, computer repair, and retail, targeting both consumers and small businesses.
This clarifies the sector opportunity and potential revenue streams for franchisees.
Additional Information
The brand emphasizes quality products, customer service, and technical support, differentiating it from generic computer retailers.
Franchisees benefit from a well-established business model with proven operational procedures.
The Support & Training section is crucial because it shows potential franchisees that they won’t be left on their own. A strong support system reduces risk and improves operational success. For Computer Renaissance, this support is comprehensive and covers all stages of the franchise journey:
Before a franchise opens, Computer Renaissance helps with:
Site Selection: Guidance on choosing locations with high foot traffic or optimal market potential.
Lease Negotiation: Assistance with leasing terms to ensure favorable agreements.
Store Setup: Help with designing the layout, signage, and creating an attractive retail environment.
Initial Inventory & Equipment: Advice on stocking the right mix of refurbished and new computers, accessories, and repair tools.
✅ This ensures franchisees start with a strong foundation, avoiding costly mistakes early on.
Once the franchisee is ready to operate:
Store Operations: Training on day-to-day activities, customer service, and inventory management.
Technical Training: Guidance on computer repair, diagnostics, and custom builds.
POS & Management Systems: Instruction on using software for sales tracking, reporting, and managing accounts.
✅ This helps franchisees run the business efficiently and maintain the high standards associated with the brand.
Computer Renaissance provides assistance to attract and retain customers:
Local Advertising: Advice on newspaper, radio, online ads, and community events.
Promotional Strategies: Guidance on sales campaigns, seasonal promotions, and loyalty programs.
Branding Guidelines: Ensures all marketing materials maintain consistent brand identity.
✅ This ensures franchisees maximize visibility and generate revenue quickly.
Computer Renaissance sometimes offers advanced technical training for franchise employees, keeping skills up to date with the latest technology trends.
Encourages franchisees to provide excellent technical support to customers, building trust and loyalty.
After launch, the support continues with:
Regular Communication: Updates on new products, technology, and best practices.
Operational Guidance: Help with troubleshooting challenges, optimizing processes, and increasing efficiency.
Franchisee Network Access: Connect with other franchise owners to share ideas, solutions, and strategies.
Marketing Campaign Updates: Guidance on new advertising campaigns and seasonal initiatives.
✅ This continuous support reduces risk and ensures long-term growth, which is critical for first-time franchise owners.
The Ideal Franchisee Profile section is designed to help potential investors self-assess whether they are a good fit for the franchise. It highlights the qualities, skills, resources, and mindset that are most likely to succeed with this business. For Computer Renaissance, this includes several key factors:
The ideal franchisee often has experience in retail, service industries, or technology.
While prior computer repair experience is helpful, it is not strictly required, as comprehensive training is provided.
Understanding business operations, financial management, and customer service is important to run the franchise efficiently.
✅ This ensures that franchisees can manage a store, oversee staff, and handle operational challenges effectively.
A strong interest in computers, IT, and technology is essential.
Franchisees who are enthusiastic about learning the latest trends in hardware, software, and repair services are more likely to engage customers and provide expert service.
✅ Passion drives motivation and helps the business stand out in a competitive market.
Prospective franchisees should have the financial ability to cover the total investment of $134,000–$205,000, including franchise fees, infrastructure, and working capital.
They should also be able to sustain operations until the business reaches break-even, which usually occurs in 2–3 years.
✅ Financial readiness ensures the franchisee can handle initial costs and cash flow fluctuations without stress.
Ideal candidates are interested in urban or suburban areas with high foot traffic or communities that demand affordable, high-quality computer solutions.
Selecting the right location significantly impacts revenue potential and long-term success.
Franchisees should be self-motivated, goal-oriented, and customer-focused.
A willingness to follow the proven franchise system while adding personal initiative helps maximize profitability.
They should be ready to actively participate in operations, especially during the first few years.
Strong communication and interpersonal skills to manage staff and interact with customers.
Adaptability to learn new technologies and respond to changes in the IT services market.
Commitment to maintaining brand standards and quality service.
| Financial Category | Details |
|---|---|
| Total Investment Required | $134,000 – $205,000 |
| Minimum Investment Required | $134,000 |
| Franchise Fee | $25,000 |
| Franchise Units (Current) | Approximately 100 |
| Infrastructure Cost | Included in total investment; covers store setup, equipment, and inventory |
| Marketing Budget | Local advertising costs borne by franchisee; recommended budget varies |
| Working Capital | Included in total investment to cover initial operating expenses |
| Royalty Fees | 3% – 5% of gross revenue |
| Expected ROI | Varies by location; typically profitable within 2–3 years |
| Break-Even Time | Approximately 2–3 years depending on market conditions and efficiency |
| Potential Revenue Streams | - Sales of refurbished and new computers - Custom-built systems - Computer repair services - Technical support contracts - Accessories and peripherals sales |
