1992
90
₹ 50,00,000
₹ 5,00,000
₹ 50,00,000
No
Crossword is one of India’s most iconic and trusted bookstore chains, known for offering a wide selection of books, stationery, toys, and lifestyle products. With a strong brand presence and loyal customer base, investing in a Crossword India franchise means partnering with a premium retail brand that promotes education, creativity, and culture.
This franchise opportunity is perfect for aspiring entrepreneurs passionate about books and retail. Backed by years of market expertise, Crossword offers franchisees robust support in setup, operations, marketing, and inventory management. With an expanding customer base of readers, students, parents, and professionals, you benefit from consistent footfall and repeat business.
✅ Iconic Indian Brand with over 3 decades of credibility.
✅ Booming demand for curated retail experiences in the education and lifestyle sectors.
✅ Diversified Product Range – books, toys, games, stationery & gifting.
✅ Increasing reading culture among youth & urban families.
✅ Proven franchise model with high customer loyalty and footfalls.
✅ Opportunities in Tier 2 & Tier 3 cities with limited competition.
✅ Profitable business with repeat customers & seasonal sales spikes (festivals, exams, etc.)
Founded in 1992 in Mumbai, Crossword is one of India’s largest and most respected retail bookstore chains. With a mission to promote reading and learning, Crossword has evolved into a hub for literature lovers, students, families, and knowledge-seekers. It is currently owned by Shoppers Stop Ltd., a trusted name in Indian retail.
Over the years, Crossword has expanded its footprint across major cities, operating multiple company-owned and franchise stores. Apart from books, the stores also feature toys, stationery, school supplies, lifestyle products, and gifting items, making it a holistic family destination.
Industry Category: Retail – Books, Education, Stationery, Toys, Lifestyle.
Presence: PAN India – metro cities, Tier 1 & Tier 2 cities.
Crossword ensures that franchise partners receive full operational and business support:
Site selection & store layout assistance
Comprehensive training – staff recruitment, POS operations, customer service
Marketing & branding support – local promotions, social media campaigns
Inventory & technology management tools
Supply chain & logistics assistance
Ongoing business audits and performance reviews
✔️ Aspiring entrepreneurs with a passion for books, education, and retail
✔️ Individuals with prior business or retail experience preferred
✔️ Investors with an ability to manage a team and customer service
✔️ Minimum required space: 800 – 1200 sq. ft., preferably in high footfall areas like malls, high streets, or near schools/colleges
✔️ Cities with strong literacy rates or underserved book retail markets are ideal
| Parameter | Details |
|---|---|
| Franchise Fees | ₹5 – ₹7 Lakhs |
| Total Investment | ₹50 – ₹60 Lakhs (including interiors & stock) |
| Minimum Investment | ₹50 Lakhs |
| Royalty Fee | Approx. 15% on net sales |
| Franchise Units | 90+ (franchise and company-owned stores) |
| Area Required | 1,000 to 2,000 sq. ft. |
| Franchise Term | 5 years (renewable) |
| Established Year | 1992 |
