2004
200
$337,720
$60,000
$511,455
No
Step into the thriving world of premium boutique fitness with a CycleBar franchise, the first and largest network of its kind in the indoor cycling space. As the fitness industry continues its massive shift towards specialized, high-experience studios, CycleBar stands at the forefront, offering a high-energy, low-impact, and immersive cycling experience that resonates deeply with today's health-conscious consumer. This isn't just a workout; it's a multi-sensory journey led by motivating "CycleStar" instructors, set to heart-pumping "CycleBeats" playlists, and tracked by personal "CycleStat" performance metrics in a state-of-the-art "CycleTheater."
CycleBar has successfully capitalized on the decades-long popularity of indoor cycling, elevating it to a premium, experiential fitness concept. For entrepreneurs and investors in the USA, this represents a scalable business model built on a reliable, recurring revenue stream. The demand for engaging group fitness has never been higher, and CycleBar provides an inclusive, empowering, and community-focused atmosphere that drives member loyalty and retention. By joining the CycleBar family, you are investing in a proven concept backed by exceptional systems and a dedicated support team, positioning you to capture significant market share in the lucrative American boutique fitness market.
First-Mover Advantage & Market Leadership: CycleBar is recognized as the largest network of Premium Indoor Cycling Studios, giving franchisees a significant head start and brand recognition in key US markets.
Semi-Absentee/Executive Model: The operational design of a CycleBar studio is built for scalability. Franchisees can hire a General Manager to handle day-to-day operations, allowing investors to focus on business development, community engagement, and multi-unit expansion.
Recurring Revenue Model: The business operates on a robust membership and class package sales model, providing consistent and predictable Electronic Funds Transfer (EFT) revenue with strong EBITDA margins.
Proven Demand and Low Barrier to Entry for Members: Indoor cycling is a defined fitness platform that is low-impact but high-intensity, catering to all ages and fitness levels. The established awareness and high demand for this type of workout minimize the need for customer education.
Comprehensive Corporate Support: Franchisees benefit from an executive-level support system, including expert assistance in real estate selection, construction management, financing, proprietary technology, and ongoing marketing campaigns. CycleBar provides the tools and training to transition into a successful fitness entrepreneur.
Established Year: The original concept was founded in 2004 by Bill Pryor and his sister Alex Klemmer in Boston. The modern franchise model of CycleBar was officially launched in 2015.
Franchising Since: 2015.
Founders: Bill Pryor and Alex Klemmer.
Ownership and Company History: CycleBar was formerly part of the Xponential Fitness family of brands. It has recently (as of late 2024/2025 data) been acquired by Extraordinary Brands, a multi-brand franchisor focused on the boutique fitness space. This transition positions CycleBar within a portfolio of complementary fitness concepts, aiming for streamlined operations, centralized marketing, and enhanced franchisee profitability.
Franchise Units (USA Market): CycleBar boasts a strong and growing national presence with over 200 franchised locations open across North America, including a vast network of studios throughout the United States.
Industry Category: Health & Wellness / Boutique Fitness / Indoor Cycling.
Market Presence in USA: With a widespread footprint and continued expansion, CycleBar is actively seeking franchisees to develop new territories in major urban centers and affluent suburban communities across the entire USA.
CycleBar provides an extensive, multi-phase support structure designed to guide a franchisee from signing the agreement to sustainable growth:
Pre-Launch & Real Estate Support:
Site Selection: Dedicated real estate support staff and local commercial brokers assist in identifying the ideal site (typically around a 2,000 sq. ft. footprint) based on proprietary demographic data and traffic analysis.
Lease Negotiation: Assistance with the Letter of Intent (LOI) and lease review/negotiation process to secure favorable terms.
Construction Management: Guidance through the entire build-out process, from approved studio layout and general construction to interior design, audio-visual (A/V) equipment setup, and technology installation.
Initial Training & Recruitment:
Franchise University: A multi-day comprehensive training course is conducted at the corporate headquarters for new franchisees, covering all aspects of the business model.
Recruitment Assistance: Support is provided for hiring the key roles: General Manager, Sales Team, and certified "CycleStar" Instructors.
Staff Training: Comprehensive sales and operations training for your General Manager and sales team to effectively manage the studio and drive membership sales from the crucial pre-sale phase.
Instructor Training: Initial and ongoing training for your instructors to ensure the delivery of the high-quality, branded CycleBar class experience.
Operational & Ongoing Support:
Operational Guidance: Ongoing weekly and monthly calls and webinars to track Key Performance Indicators (KPIs), review business progress, and optimize studio performance.
Field Support: Bi-annual (2X yearly) field support visits from corporate Business Coaches for on-site reviews and personalized guidance.
Annual Convention: Access to the annual franchise convention for networking, training updates, and motivational events.
Marketing & Technology:
Grand Opening & Pre-Sale Marketing: Personalized marketing support and strategies begin the moment your lease is signed to maximize lead generation and pre-sale membership sign-ups. Initial Grand Opening Marketing spend is budgeted for.
Marketing Calendar: A turnkey, annual marketing calendar with ready-to-use assets and campaigns for local and national brand promotion.
Proprietary Technology: Access to the CycleBar Studio Management System, CycleStats performance metrics, and CycleBeats music database.
The ideal CycleBar franchisee is an ambitious, community-minded individual or multi-unit investor who aligns with the "Executive Model" business approach.
Entrepreneurial Mindset: You should be a results-oriented business professional with the drive and motivation to scale a successful business.
Business Background: Prior experience in sales, marketing, team management, or business ownership is highly beneficial. Direct fitness experience is not mandatory, but a passion for health, wellness, and the local community is essential.
Management Style: Best suited for a semi-absentee owner who hires a strong General Manager to handle day-to-day operations while they focus on high-level strategy, team leadership, and community networking. Note: Full-time passive or absentee ownership is typically not permitted; the franchisee must be actively involved in the management and success of the studio.
Investment Capability: Must meet the minimum financial requirements as outlined below. This is an investment requiring significant capital and strong net worth.
Location Preference: Candidates should be interested in opening studios in high-traffic, retail-friendly locations in affluent, densely populated, and growing metropolitan areas or high-end suburban markets across the USA. Multi-unit development agreements are highly encouraged.
