2008
150
$49,300
$39,900
$89,050
No
Destination Athlete® is a one-stop resource that supports the full journey of the student-athlete by providing everything team, everything athlete®. With a focus on equipment, uniforms, fundraising, and performance services, Destination Athlete® serves schools, clubs, and individual athletes with customized solutions tailored to their needs. Franchisees benefit from a unique business model that blends community engagement with youth sports development—making it both rewarding and profitable.
Founded in 2008, Destination Athlete® was created to meet the growing demand for holistic sports solutions at the youth and school levels. The brand has built a strong presence across the United States by empowering local franchisees to build relationships with coaches, athletic directors, and community leaders. With a mission to "Build Better Communities Through Athletes™", Destination Athlete® operates at the intersection of sports, education, and entrepreneurship.
Destination Athlete® offers comprehensive support to help franchisees thrive:
Initial Training: In-person and virtual onboarding covering operations, sales strategy, marketing, and product knowledge.
Ongoing Support: Continuous access to marketing resources, a national vendor network, proprietary systems, and field coaching.
Technology Tools: Exclusive access to online ordering systems, CRM, quoting tools, and branded customer portals.
Marketing Assistance: National brand campaigns and localized digital marketing support.
The ideal franchisee is passionate about sports, education, and community development. Candidates should have strong communication skills, a desire to make a local impact, and the drive to build long-term customer relationships. While a background in athletics, coaching, or sales is a plus, it’s not required. Destination Athlete® is perfect for individuals seeking a home-based, scalable, and community-driven business.
Franchise Fee: $39,900
Total Investment Range: $49,300 – $89,050
Minimum Investment Required: $49,300
Franchise Units (USA): 150+
Business Type: Home-Based / Mobile
Established: 2008
Franchising Since: 2008
