2005
40
$400,000
$35,000
$750,000
No
Elevation Burger has transformed the fast-casual burger industry by offering a healthier, sustainable, and ethically driven alternative to traditional fast food. Founded on the belief that great taste and responsible sourcing can go hand in hand, Elevation Burger became one of America’s first organic burger chains, using 100% grass-fed, free-range beef and fresh-cut fries cooked in olive oil. The brand’s mission is simple yet powerful — to “elevate” the burger experience through superior ingredients, eco-friendly practices, and a welcoming dining environment.
With growing consumer demand for healthier dining options and transparency in food sourcing, Elevation Burger has carved a strong niche in the premium burger segment. Its appeal lies in combining quality, sustainability, and flavor — something today’s health-conscious and environmentally aware customers actively seek. Franchisees benefit from a brand that sits perfectly between indulgence and wellness, backed by a loyal following and the reputation of being part of the FAT Brands family, a global restaurant leader.
Investing in an Elevation Burger franchise means aligning with a proven fast-casual brand that’s perfectly positioned for long-term success in the “better burger” market. As Americans increasingly seek organic, antibiotic-free, and sustainable food options, Elevation Burger stands out as a pioneer, not a follower.
Franchisees enjoy the advantage of joining a concept that combines profitability with purpose. The brand’s business model emphasizes high-quality ingredients, operational efficiency, and eco-conscious design, reducing waste and optimizing margins. Backed by FAT Brands Inc., Elevation Burger franchise owners gain access to powerful marketing resources, supply chain advantages, and operational expertise that few competitors can match.
Hans Hess, an engineer turned entrepreneur, founded Elevation Burger in 2005 in Falls Church, Virginia, driven by the vision of creating a burger brand that respected both people and the planet. The concept quickly gained traction for its 100% organic, grass-fed beef patties, antibiotic-free ingredients, and eco-friendly restaurant design using renewable materials.
In 2019, FAT Brands acquired Elevation Burger, integrating it into a robust portfolio of established restaurant names like Fatburger, Johnny Rockets, and Buffalo’s Express. This acquisition strengthened the brand’s growth trajectory, supply chain efficiency, and franchising infrastructure, making it a globally scalable fast-casual brand.
Today, Elevation Burger continues to grow across the USA and internationally, appealing to the new generation of consumers who prioritize clean eating, sustainability, and quality without compromise.
Elevation Burger provides one of the most comprehensive franchise support systems in the fast-casual restaurant industry. Franchisees receive end-to-end assistance — from site selection to grand opening and beyond.
Pre-Launch Support:
Expert guidance in site selection, lease negotiation, and store design to ensure optimal visibility and traffic.
Assistance with local market analysis and demographic targeting.
Complete restaurant layout planning emphasizing sustainability and operational efficiency.
Operational Training:
Intensive initial training covering kitchen operations, food safety, customer service, and employee management.
Hands-on sessions at existing Elevation Burger locations.
Operational manuals and standard operating procedures for consistency and quality control.
Marketing & Branding Support:
National and regional marketing campaigns managed by FAT Brands’ marketing team.
Social media promotion, PR assistance, and seasonal campaign rollouts.
Access to branded materials and marketing collateral to build a strong local presence.
Ongoing Support:
Continuous operational guidance and performance evaluations.
Menu innovation updates, technology upgrades, and product sourcing support.
Field consultants for periodic audits and strategic advice to boost profitability.
Elevation Burger is looking for passionate, purpose-driven entrepreneurs who believe in better food, better business, and a better planet. The ideal franchisee is not just an investor but a visionary who aligns with the brand’s core values of sustainability, transparency, and premium quality.
Here’s what the perfect Elevation Burger franchise partner looks like:
1. Mission-Driven Mindset:
Franchisees should genuinely care about healthy eating, responsible sourcing, and environmental stewardship. Elevation Burger’s success is rooted in offering organic, grass-fed beef and sustainable operations, so owners who share this vision thrive within the system.
2. Strong Business Acumen:
While prior restaurant or hospitality experience is beneficial, it’s not mandatory. What’s most important is an understanding of business fundamentals — from team leadership to financial management — and the ability to make data-driven decisions to maximize profitability.
3. Customer-Centric Leadership:
Elevation Burger is built on crafting memorable dining experiences. Ideal candidates are outgoing, service-oriented individuals who know how to build local relationships, foster loyal customers, and deliver exceptional guest service every day.
4. Financial Stability:
Prospective franchisees should have the financial capability to meet the initial investment requirements and maintain healthy cash flow during the start-up phase. Typically, Elevation Burger looks for investors with:
Minimum Net Worth: $500,000
Liquid Capital: $200,000+
5. Growth and Multi-Unit Potential:
Entrepreneurs with the ambition to expand into multiple locations or own territories will find significant growth opportunities with Elevation Burger. The brand supports scalable expansion and provides ongoing support for multi-unit operators.
6. Community Involvement:
Elevation Burger thrives in communities that value authenticity and sustainability. Franchisees who are active in their local markets — participating in community events, local sponsorships, and eco-friendly initiatives — are highly encouraged.
7. Ideal Location Preference:
The concept works best in urban and suburban areas with high foot traffic, strong family demographics, and a customer base that appreciates premium, organic food. Shopping centers, high-visibility streets, and mixed-use developments make excellent franchise sites.
Below is a detailed breakdown of the estimated financial investment required to open and operate an Elevation Burger franchise in the United States. These figures are based on average costs and may vary depending on location, size, and market conditions.
| Expense Category | Low Estimate (USD) | High Estimate (USD) | Description |
|---|---|---|---|
| Franchise Fee | $35,000 | $45,000 | One-time fee for the right to use the Elevation Burger brand, trademarks, and business model. |
| Total Initial Investment | $400,000 | $750,000 | Inclusive of all startup costs such as build-out, equipment, training, and working capital. |
| Minimum Liquid Capital Required | $200,000 | — | Minimum available cash or liquid assets needed to qualify as a franchisee. |
| Net Worth Requirement | $500,000 | — | Minimum overall financial standing recommended by the franchisor. |
| Restaurant Build-Out & Equipment | $150,000 | $250,000 | Covers interior construction, kitchen equipment, signage, and furniture. |
| Leasehold Improvements | $50,000 | $150,000 | Customization of your leased space to Elevation Burger’s design and layout standards. |
| Initial Inventory | $10,000 | $20,000 | Includes food, beverages, packaging, and other opening supplies. |
| Training & Travel Expenses | $5,000 | $10,000 | Travel, lodging, and related costs for the franchisee and key staff during initial training. |
| Marketing & Grand Opening | $10,000 | $25,000 | Pre-launch promotions, grand opening campaigns, and local advertising to boost awareness. |
| Working Capital (3–6 Months) | $50,000 | $100,000 | Funds reserved for daily operations, payroll, and unexpected costs during ramp-up. |
| Royalty Fee | 6% of gross sales | — | Ongoing fee for brand use, operational support, and system access. |
| National Marketing Fund | 2% of gross sales | — | Contributes to national and regional brand marketing campaigns. |
| Estimated Break-even Period | 18 months | 24 months | Average time for franchisees to reach operational break-even. |
| Estimated ROI Period | 2.5 years | 4 years | Typical timeframe to recover total initial investment based on average performance. |
Elevation Burger franchises generate income through multiple channels:
Dine-in and Takeout Sales – Primary revenue driver with strong margins on signature burgers, fries, and shakes.
Online Orders & Delivery – Partnerships with major delivery platforms expand customer reach.
Catering & Events – Corporate and private catering for added profitability.
Merchandise Sales – Branded apparel and eco-friendly products for additional income.
