2016
15
$174,600
$35,000
$356,433
No
Step into the world of immersive entertainment and entrepreneurship with Exit 4 Private Escape Rooms — a leading escape room franchise that blends storytelling, teamwork, and hospitality into unforgettable experiences. Built on creativity, customer service, and proven profitability, Exit 4 stands out in the experiential entertainment industry as a dynamic business opportunity for passionate entrepreneurs. For investors seeking a scalable, high-margin, and community-driven franchise, Exit 4 delivers a strong balance between fun and financial success.
Booming Demand for Experiences: Escape rooms continue to dominate the “experience economy,” attracting families, friends, and corporate groups. Exit 4 capitalizes on this trend by delivering fresh, themed adventures that drive repeat visits.
Premium Guest Experience: Exit 4 focuses on immersive storytelling, high-quality production, and genuine hospitality, which creates a premium brand perception and strong word-of-mouth marketing.
Turnkey Operations: The franchise offers a fully developed operational system, from room design and technology to marketing and staffing support, ensuring franchisees can launch quickly and efficiently.
Proven ROI Potential: With moderate startup costs, high profit margins, and strong community appeal, Exit 4 represents one of the most accessible and rewarding investments in the entertainment industry.
Multiple Revenue Streams: Beyond individual bookings, franchisees benefit from team-building events, birthday parties, corporate retreats, and private celebrations — all of which enhance profitability year-round.
Established Year: 2016
Founded By: A team of five friends with diverse backgrounds in construction, customer service, retail, and entertainment.
Headquarters: Collingswood, New Jersey
Franchising Since: 2020
Industry Category: Entertainment & Experiential Leisure (Escape Room Franchises)
Franchise Units (Current): Approximately 15 (10 operational and 5 in development)
Exit 4 Private Escape Rooms was founded in 2016 in Collingswood, New Jersey — just off Exit 4 of the New Jersey Turnpike, which inspired the brand’s name. What started as a small, independently run escape room quickly grew into a local sensation, known for its high-quality storytelling, immersive themes, and exceptional customer experience.
After its early success, the founders realized their model could be replicated and began franchising in 2020. Since then, Exit 4 has expanded its presence across multiple U.S. states including New Jersey, Texas, South Carolina, and Ohio, with additional locations under development.
The company continues to be privately owned and managed by its original founders, who remain deeply involved in franchise operations, creative room design, and brand strategy. Their mission is to provide every guest — and every franchisee — with a fun, rewarding, and memorable experience that keeps people coming back for more.
Exit 4 now stands as one of the most reputable and fast-growing escape room franchises in the United States, combining entertainment, innovation, and entrepreneurship into one dynamic business opportunity.
Exit 4 provides end-to-end support to ensure every franchisee launches and operates successfully:
Site Selection & Lease Assistance: Guidance on location analysis, lease negotiations, and zoning requirements.
Design & Build-Out: The franchisor assists with space layout, construction, and escape room design to maintain brand standards.
Vendor Network: Access to approved vendors for props, lighting, audio-visual systems, and materials to streamline the setup process.
Initial Franchisee Training: Covers operations, customer service, safety, scheduling, team management, and room operation technology.
Staff Training Materials: Complete manuals, SOPs, and guest interaction scripts to maintain consistent quality.
Technology Support: Training on booking software, CRM tools, and point-of-sale systems.
Launch Campaigns: Assistance with grand opening events, local advertising, and social media promotions.
Digital Marketing: Access to SEO-friendly templates, content calendars, and promotional assets to boost visibility.
Ongoing Marketing: Support with seasonal promotions, loyalty programs, and community partnerships.
Continuous operational reviews and business performance analysis.
Access to the franchisee network for peer-to-peer learning.
Guidance for new room designs and rotation strategies to maintain excitement and repeat business.
Exit 4’s comprehensive support system empowers franchisees to focus on guest satisfaction and growth while the franchisor handles innovation, marketing guidance, and brand consistency.
The Exit 4 model is designed for both hands-on entrepreneurs and semi-absentee owners who are passionate about hospitality and entertainment. The ideal franchise partner would have:
A customer-service or management background (hospitality, retail, events, or small business management).
A passion for creating memorable experiences and engaging with local communities.
Strong organizational and leadership skills to manage staff and daily operations.
Financial capability to meet initial investment and working capital requirements.
Location flexibility in urban or suburban areas with high traffic, near entertainment districts, or family attractions.
The creativity and enthusiasm to bring people together through immersive entertainment.
Exit 4 also accommodates semi-absentee owners who prefer to oversee operations through a hired manager while maintaining strategic control.
| Category | Estimated Range / Amount |
|---|---|
| Franchise Fee | $35,000 |
| Initial Investment | $174,600 – $356,433 |
| Recommended Liquid Capital | Minimum $50,000 |
| Net Worth Requirement | Approx. $200,000 |
| Build-Out & Infrastructure Costs | Included in total investment (construction, décor, sound, lighting) |
| Marketing Budget (Pre-Opening) | $10,000 – $20,000 (approx., varies by location) |
| Working Capital | $15,000 – $30,000 |
| Royalty Fee | Typically 6% (to be confirmed in FDD) |
| Break-Even Period | Within 12–18 months on average |
| Expected ROI | Competitive with other entertainment franchises; varies by market and execution |
| Revenue Streams | Room bookings, private events, team-building packages, gift cards, memberships, merchandise |
Exit 4’s cost structure makes it accessible for first-time franchisees and experienced investors alike. With its flexible space requirements and modular room designs, franchisees can control overhead costs while scaling revenue through diverse offerings.
