Established
1981
Franchise Units
100
Minimum Investment
$1,056,000
Franchise Fee
$45,000
Total Investment Range
$2,520,000
Home Based
No
Description
Farmer Boys is an established fast-casual restaurant brand known for made-to-order burgers, all-day breakfast, sandwiches, salads, and other comfort-food favorites. Founded in Southern California, the company has built its reputation around fresh ingredients, generous portions, and friendly service.
With more than 100 restaurants across California, Nevada, and Arizona, Farmer Boys offers franchisees the opportunity to join a recognized regional restaurant concept with more than four decades of operating experience.
The brand appeals to customers throughout the day by combining breakfast, lunch, and dinner options under one concept. Its restaurants are also designed to support dine-in, takeout, and drive-thru business where available.
Why Invest in Farmer Boys?
Farmer Boys offers several advantages for experienced restaurant operators and investors.
More than 40 years of restaurant operating experience
Established presence across multiple western U.S. markets
More than 100 restaurant locations
Broad menu serving breakfast, lunch, and dinner
All-day breakfast offering
Drive-thru potential
Strong focus on fresh, made-to-order food
Real estate, training, marketing, and operational support
Established restaurant systems and brand recognition
The concept may be especially attractive to operators looking for a restaurant franchise with multiple revenue-producing dayparts and a proven operating history.
Background
- Established: 1981
- First Location: Perris, California
- Founders: The five Havadjias brothers
- Headquarters / Restaurant Support Center: Riverside, California
- Industry: Food & Beverage
- Business Category: Fast-Casual Restaurant / Burger & Breakfast Restaurant
- Franchise Locations: More than 100 restaurants
- Current U.S. Presence: California, Nevada, and Arizona
- International Presence: The franchise opportunity is currently focused on the United States.
- Restaurant Size: Preferred restaurant buildings are generally approximately 2,800 to 3,200 square feet.
- Drive-Thru: Preferred where the site and market allow.
- Ownership Model: Farmer Boys seeks hands-on franchise operators with restaurant or hospitality experience.
Farmer Boys traces its roots to the Havadjias family, whose five brothers grew up working on their family's farm in Cyprus. Their agricultural upbringing and restaurant experience eventually became part of the foundation for the Farmer Boys brand.
The brothers entered the U.S. restaurant industry before launching Farmer Boys, purchasing Astro Burgers in Torrance, California, in 1979. The first Farmer Boys restaurant opened in Perris, California, in 1981. As the concept gained traction, the family expanded the restaurant network and eventually turned to franchising to accelerate growth.
The company reached 50 restaurants in 2005 and opened its 100th location in 2020. The following year, Farmer Boys expanded into Arizona. The founding family remains involved in the business, with members of the next generation also participating in the company's development.
Support Training
Farmer Boys provides franchisees with a structured support system designed to help them prepare for opening and maintain operating standards after launch.
- Initial Training: Franchise owners receive an extensive 12-week training program combining hands-on restaurant coaching with the company's online learning management system, Farmburgerology.
- Operational Training: Training addresses the practical requirements of operating a Farmer Boys restaurant, helping franchisees understand restaurant procedures, food preparation, staffing, service standards, and day-to-day management.
- Real Estate and Site Selection: Farmer Boys has an in-house real estate development team that assists with the site-development process. Preferred locations typically include highly visible corner or pad sites with strong traffic counts and drive-thru potential.
- Restaurant Development: The development team works with franchisees as the restaurant moves from site identification through construction and opening.
- Grand Opening Support: Franchisees receive support surrounding the launch of their restaurant, including assistance from an experienced team focused on new-store opening activities and local community engagement.
- Marketing Support: Farmer Boys provides ongoing marketing initiatives designed to build brand awareness and customer traffic. Local community involvement is also an important part of the brand's positioning.
- Ongoing Business Coaching: Once a restaurant is operating, a Franchise Business Consultant regularly visits the location to provide coaching, operational feedback, and guidance intended to improve restaurant performance, sales, and profitability.
Ideal Candidate
Farmer Boys is best suited to experienced restaurant operators, hospitality professionals, and financially qualified entrepreneurs who want to be actively involved in their business.
Strong candidates should have experience with restaurant management, customer service, employee recruitment, financial management, and day-to-day operations.
Franchisees should also be comfortable following an established operating system and maintaining Farmer Boys' standards for food quality, cleanliness, customer service, and restaurant operations.
The brand generally prefers hands-on owners who live in or near the market where they plan to develop their restaurant.
Financial Detail
| Financial Requirement | Details |
|---|---|
| Initial Franchise Fee | $45,000 |
| Estimated Initial Investment | $1,056,000 – $2,520,000 |
| Liquid Capital Requirement | Approximately $300,000–$450,000+ |
| Preferred Net Worth | Approximately $800,000–$1,000,000+ |
| Royalty Fee | 5% |
| Advertising Fee | 3% |
| Grand Opening Fee | $7,500 |
| Veterans Incentive | 25% discount on the initial franchise fee for qualified veterans |
| Typical Restaurant Size | Approximately 2,800–3,200 sq. ft. |
| Infrastructure / Build-Out Costs | Included within the overall investment range; varies by site, construction, equipment, and leasehold requirements |
| Working Capital | Varies by location and operating needs |