Established
2018
Franchise Units
40
Minimum Investment
₹ 5,00,000
Franchise Fee
₹ 2,00,000
Total Investment Range
₹ 10,00,000
Home Based
No
Description
Chai isn’t just a beverage in India—it is a daily ritual, a conversation starter, and an absolute necessity for millions. Sitting directly at the intersection of traditional flavor and modern food-retail innovation, Kadak Special has carved out a distinct presence in the rapidly expanding QSR (Quick Service Restaurant) beverage segment. The brand captures the authentic, strong, cardamom-and-ginger infused flavor profile that Indian tea drinkers love, serving it at an affordable price point while maintaining high standards of hygiene and speed.
In a market historically dominated by unorganized street vendors, Kadak Special offers consumers a clean, vibrant, and reliable environment to enjoy their daily cup. For entrepreneurs, this translates into an incredible commercial opportunity: a business model powered by high-volume daily consumption, minimal raw material wastage, low initial capital investment, and rapid inventory turnover. By combining traditional recipes with streamlined operational systems, Kadak Special turns a simple 10-rupee habit into a scalable, high-margin retail business.
Background
Brand Name: Kadak Special
Industry Category: Food & Beverage (Beverage / Tea Café QSR)
Established Year: 2018
Franchise Commenced: 2018
Current Active Units: 40+ outlets across India
Market Presence: Strong footprint across retail hubs, commercial districts, transit stops, and educational zones in India.
Brand Journey: Founded to formalize India's unorganized tea market, Kadak Special grew by focusing on flavor consistency, fast service, and a compact kiosk model that keeps overheads low while maintaining steady customer footfall.
Support Training
Pre-Launch Support: Assistance with site selection, footfall analysis, store layout, interior designing, and procurement of standardized kitchen equipment.
Academic & Operational Training: Hands-on staff training covering hygiene standards, inventory management, inventory tracking, POS operation, and customer service.
Supply Chain Management: Timely supply of signature tea blends, spices, and proprietary ingredients to maintain flavor consistency across all locations.
Marketing & Promotional Support: Grand opening campaigns, digital marketing templates, localized promotional strategies, and branding collateral.
Ongoing Operational Support: Periodic quality audits, operational troubleshooting, menu additions, and sales performance tracking.
Ideal Candidate
Entrepreneurs & First-Time Investors: Individuals seeking a proven, low-capital business opportunity in the food and beverage industry.
Business Background: Prior experience in hospitality or retail is helpful but not mandatory, provided the franchisee has strong managerial capability and customer focus.
Passion for Customer Service: Dedication to maintaining strict hygiene, quality standards, and daily operational discipline.
Investment Capability: Capacity to fund the initial capital expenditure and hold sufficient working capital for the first few months.
Location Preference: Access to high-density areas such as IT parks, commercial markets, college hubs, metro stations, or highway retail spaces.
Financial Detail
| Financial Parameter | Details / Estimated Cost |
| Minimum Investment Required | ₹5 Lakhs |
| Total Investment Range | ₹5 Lakhs – ₹10 Lakhs |
| Franchise Fee | ₹2 Lakhs – ₹3 Lakhs + GST |
| Infrastructure & Build-out Cost | ₹2.5 Lakhs – ₹4 Lakhs (depends on store size/condition) |
| Working Capital | ₹50,000 – ₹1 Lakh |
| Royalty / Brand Fee | ₹10,000 per month (or fixed monthly royalty setup) |
| Required Store Area | 100 – 250 sq. ft. |
| Expected ROI | 40% – 60% annually |
| Expected Break-Even Time | 9 – 12 months |
| Potential Revenue Streams | Counter sales (Tea, Coffee, Snacks), Takeaway orders, Corporate/Bulk orders, and Online Food Delivery Platforms (Swiggy, Zomato) |