Established
2017
Franchise Units
10
Minimum Investment
₹ 5,00,000
Franchise Fee
₹ 3,00,000
Total Investment Range
₹ 10,00,000
Home Based
No
Description
The Quick Service Restaurant (QSR) landscape in India has witnessed a dramatic shift over the past decade. Fast food is no longer limited to standard burgers and pizzas; today’s urban consumer craves specialized, high-margin, portable comfort foods. Standing right at the intersection of taste, convenience, and affordability is Yummerica Fries.
Brought to life by Black Orchids Private Limited, Yummerica Fries redefines snacking by elevating the humble French fry into a star menu item inspired by bold American flavor profiles. Rather than treating fries as a side dish, the brand builds an entire experiential concept around loaded fries, signature sauces, savory tornado potatoes, indulgent shakes, burgers, mini pancakes, and waffles.
Yummerica Fries delivers a high-impact, low-capex business model tailor-made for Indian high-street, mall, and cloud kitchen formats. With compact space requirements, low labor overheads, and a streamlined kitchen assembly process, the brand enables franchisees to generate attractive returns without the operational headaches of traditional full-scale restaurants.
Background
| Parameter | Details |
| Parent Company | Black Orchids Private Limited |
| Founders | Mr. Manav Shital & Mrs. Niti Agrawal |
| Established Year | 2017 |
| Franchise Commencement | 2017–2018 |
| Active Franchise Outlets | 10+ to 15 active units across multiple Indian cities |
| Headquarters | Mumbai, Maharashtra, India |
| Industry Category | Quick Service Restaurant (QSR) / Fast Food & Desserts |
| Pure Veg Option Available? | Yes (Pure Veg or Non-Veg formats available based on location demographics) |
Brand Journey & History
Yummerica Fries was established in 2017 under the umbrella of Black Orchids Private Limited, a food and hospitality group with extensive experience running multiple food brands across dozens of cities. Observing the rapid growth of gourmet finger foods, the founders set out to create an American-themed QSR format tailored specifically to the palate and pricing structure of the Indian youth and family demographic.
Through continuous product development, the brand perfected proprietary sauces, seasoning blends, and cooking techniques that keep fries crisp for longer—a crucial factor for both walk-in customers and delivery orders. Today, Yummerica Fries has established an operational foothold across Tier-1 and Tier-2 cities with plans for expansion into high-density commercial markets nationwide.
Support Training
The brand provides end-to-end guidance to ensure partners run a smooth, standardized operation from day one.
1. Pre-Launch & Setup Support
Site Selection Assistance: Assistance in evaluating real estate locations, analyzing footfall, demographic fit, and visibility to ensure strong foot traffic.
Layout & Civil Design: Full architectural floor plans, counter designs, and exterior branding specifications tailored to the location.
Equipment & Fabrication: Supply and setup of commercial deep fryers, refrigeration units, counter displays, and specialized kitchen machinery via in-house vendor networks.
2. Academic & Operational Training
Staff & Kitchen Training: Comprehensive onsite training conducted by experienced corporate trainers covering food preparation, fry techniques, sauce portioning, hygiene, and inventory management.
Standard Operating Manuals: Detailed manuals containing recipes, waste control protocols, equipment handling guidelines, and customer service standards.
POS & IT System Integration: Setup of POS software for billing, daily sales tracking, inventory alerts, and integration with online ordering platforms.
3. Marketing & Ongoing Assistance
Grand Opening Campaign: Launch creative designs, promotional flyers, banner templates, and store marketing plans.
Centralized Supply Chain: Access to pre-approved, standardized raw material suppliers to maintain quality and flavor consistency across all locations.
Audits & R&D Updates: Regular quality audits and seasonal menu updates (introducing new dips, seasonal shakes, or dessert combos) to keep the customer base engaged year-round.
Ideal Candidate
Yummerica Fries looks for ambitious partners who bring enthusiasm, consistency, and local market insight to the table.
Business Mindset: Passionate about the fast-food hospitality industry with a strong focus on customer satisfaction and staff management.
Involvement: Hands-on individual operators or semi-absentee investors willing to hire and manage a dedicated small team.
Financial Readiness: Access to minimum unencumbered capital ranging between ₹5 Lakhs and ₹10 Lakhs.
Preferred Locations: Commercial high-street shops, shopping mall food courts, tech park cafeterias, college/university hubs, metro stations, and high-footfall tourist zones.
Space Requirement: 150 sq. ft. to 250 sq. ft. (minimum frontage of 10–12 feet preferred).
Financial Detail
| Financial Parameter | Estimated Breakdown |
| Total Investment Required | ₹5,00,000 – ₹10,00,000 |
| Minimum Capital Required | ₹5,00,000 |
| One-Time Franchise Fee | ₹3,00,000 (plus applicable taxes) |
| Infrastructure & Equipment Setup | ₹2,00,000 – ₹5,00,000 (includes kitchen equipment, counter, signage) |
| Working Capital & Initial Stock | ₹50,000 – ₹1,50,000 |
| Royalty / Commission Fee | 4% of Net Sales per month |
| Expected ROI | 40% – 60% per annum |
| Payback / Break-Even Period | 12 to 18 months |
| Agreement Tenure | 3 Years (Renewable) |