Fuzzy Peach Opportunity

See Cities,

USA & CAN

Established

2010

Franchise Units

Minimum Investment

$200,000

Franchise Fee

$25,000

Total Investment Range

$350,000

Home Based

Description

The Fuzzy Peach Frozen Yogurt Franchise is one of the most exciting and community-driven concepts in the frozen dessert industry. Known for its self-serve model, customizable toppings, and upbeat atmosphere, Fuzzy Peach offers customers a fun and interactive way to enjoy delicious frozen yogurt. The brand is deeply rooted in creativity, freshness, and customer experience, transforming a simple dessert into an engaging lifestyle treat.

Fuzzy Peach first gained national attention for its bright, youthful store design and innovative business model that puts customers in control of their own dessert creations. Each store features a self-service system, a wide variety of yogurt flavors, and an extensive toppings bar that allows for endless combinations. It’s a concept that resonates with today’s consumers—those who value personalization, health-conscious choices, and affordable indulgence.

As part of a growing frozen dessert market in the USA, Fuzzy Peach has built a loyal following and a solid reputation for quality, consistency, and community connection. With strong franchise support, proven systems, and a flexible store model, the Fuzzy Peach franchise offers entrepreneurs an opportunity to join a brand that’s as refreshing as the product it serves.

Why Invest in this Franchise?

Investing in a Fuzzy Peach franchise means becoming part of a brand that combines simplicity with profitability. The business model is designed for scalability, low operational complexity, and strong customer appeal.

Proven Concept: The self-serve frozen yogurt model has demonstrated long-term success across the USA, driven by high repeat visits and strong customer loyalty.
Low Overhead: Fuzzy Peach locations typically require smaller footprints and lean staffing, keeping costs manageable and margins attractive.
Healthy Market Demand: Consumers continue to seek healthier dessert alternatives, and frozen yogurt provides a perfect balance between indulgence and wellness.
Vibrant Brand Identity: The brand’s fun, modern image attracts families, students, and health-conscious consumers alike, helping franchisees build a loyal local following.
Comprehensive Support: From site selection to store launch, Fuzzy Peach provides end-to-end support ensuring every franchisee has the tools to succeed.

Background

Brand Name: The Fuzzy Peach Frozen Yogurt Bar
Industry Category: Frozen Dessert / Quick-Service Restaurant (QSR)
Founded Year: 2010
Founders: Ryan Roberts, Wells Struble, and Sami Tayara
Headquarters: Wilmington, North Carolina, USA
Current Franchise Units: Approximately 15–20 across the United States

The Fuzzy Peach Frozen Yogurt Bar was founded in 2010 by three college friends—Ryan Roberts, Wells Struble, and Sami Tayara—who were inspired to create a fun, interactive, and healthier dessert alternative for their local community. What began as a small idea in Wilmington, North Carolina, quickly turned into a regional phenomenon, blending self-serve convenience with high-quality frozen yogurt and endless topping choices.

The founders’ vision was to bring together innovation, community, and customer empowerment. By allowing guests to craft their own desserts, The Fuzzy Peach turned a simple treat into a personalized experience—one that appealed to all age groups and lifestyles. The brand’s vibrant store designs, upbeat music, and community-first philosophy made it more than just a frozen yogurt shop—it became a local gathering spot.

By 2012, the brand had begun franchising and expanding throughout the Southeastern U.S., gaining recognition for its approachable ownership model, streamlined operations, and loyal customer base. Over the years, Fuzzy Peach has refined its franchise system to ensure consistency, profitability, and brand excellence while maintaining its fun, youthful energy.

Today, Fuzzy Peach continues to grow as a recognized name in the frozen dessert industry, operating in multiple states and offering franchise opportunities to aspiring entrepreneurs nationwide. With its combination of a simple business model, low overhead, and strong community engagement, it has become one of the most attractive frozen yogurt franchise opportunities in the U.S. market.

Support Training

Fuzzy Peach is dedicated to ensuring that every franchisee feels confident and well-prepared to operate their business successfully. The company provides comprehensive training and ongoing operational support to help franchise owners grow sustainably.

Pre-Opening Support:

Site selection assistance, including demographic research and lease negotiation guidance.
Store design and layout planning for maximum efficiency and visual appeal.
Vendor introductions for equipment, yogurt suppliers, and toppings inventory.

Initial Training Program:
Franchisees undergo in-depth training at the brand’s headquarters covering operations, staffing, customer service, health and safety compliance, and local marketing strategies.

Marketing Support:

Access to national marketing materials, digital branding, and local event marketing toolkits.
Guidance for social media, seasonal promotions, and community engagement campaigns.

Ongoing Support:

Continued operational support and refresher training.
Regular updates on new products, flavors, and menu innovations.
Field visits and performance reviews from the corporate support team to ensure smooth operations.

Fuzzy Peach’s franchise system is designed to help owners not only launch successfully but thrive in the long run with continuous guidance and support.

Ideal Candidate

The ideal Fuzzy Peach franchise owner is passionate about community, customer experience, and building a business that brings people together. You don’t necessarily need a food-service background—what matters most is a positive attitude and a commitment to the brand’s culture of fun and freshness.

Preferred Qualities:

Entrepreneurial mindset and willingness to be hands-on.
Strong people and management skills.
Passion for customer satisfaction and local community engagement.
Basic business management or retail experience.
Financial stability to manage startup costs and working capital.

Fuzzy Peach also attracts multi-unit investors and entrepreneurs looking to diversify their portfolio with a scalable food concept that offers high customer retention and brand flexibility. Ideal locations include high-traffic areas such as shopping centers, college towns, entertainment districts, and suburban neighborhoods.

Financial Detail

Investment Category	Estimated Amount (USD)
Total Investment Required	$200,000 – $350,000
Minimum Investment	$200,000
Franchise Fee	$25,000 – $35,000
Royalty Fee	5% of gross sales
Marketing/Advertising Fee	2% of gross sales
Infrastructure & Equipment Cost	$120,000 – $180,000
Initial Inventory & Supplies	$10,000 – $15,000
Working Capital	$25,000 – $40,000
Expected ROI	20% – 25% annually (estimated)
Break-even Period	18 – 24 months
Potential Revenue Streams	In-store sales, catering, events, and seasonal promotions

These numbers can vary based on location, size, and market conditions, but the Fuzzy Peach franchise model is built for strong margins and consistent growth.

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