1982
200
$150,000
$25,000
$280,000
No
The HairMasters franchise represents one of the most trusted and well-recognized salon brands in the United States, offering affordable, high-quality hair care services for the whole family. Known for its professional stylists, welcoming environment, and accessible pricing, HairMasters has built a loyal customer base that values consistency, reliability, and convenience.
With a strong reputation as a community-based salon chain, HairMasters stands at the intersection of beauty, service, and business opportunity. Each location delivers a full suite of services including haircuts, coloring, styling, and treatments, appealing to a wide customer demographic — from men and women to children. As part of the Regis Corporation family of brands (one of the world’s largest salon operators), HairMasters provides franchise owners the backing of decades of expertise, proven systems, and industry leadership.
For entrepreneurs who want to step into a recession-resistant and evergreen industry, HairMasters offers a franchise model designed for scalability, flexibility, and profitability — all while bringing confidence and style to clients across America.
Investing in a HairMasters franchise means joining a brand with established credibility, strong operational systems, and widespread brand recognition. The haircare industry in the U.S. continues to flourish, driven by consistent demand for grooming, style, and personal care services. Regardless of economic conditions, Americans continue to prioritize affordable self-care, making this a stable and recurring-revenue business model.
Key reasons to invest in HairMasters include:
Proven Brand Strength: Decades of brand trust and association with Regis Corporation.
High Customer Retention: Repeat visits and consistent service demand from loyal local customers.
Turnkey Operations: Franchisees benefit from ready-to-launch operational systems and corporate support.
Scalable Model: Single-unit and multi-unit ownership options allow for expansion across multiple territories.
Low Risk, High Demand Sector: The beauty and personal care industry generates over $90 billion annually in the U.S., offering continuous growth opportunities.
Founded: 1982
Founder: Regis Corporation
Industry Category: Beauty & Personal Care, Hair Salon Franchise
Headquarters: Minneapolis, Minnesota, USA
Franchise Units: Over 200+ locations across the United States
HairMasters was established in 1982 and quickly grew under the guidance of the Regis Corporation — a global leader in haircare franchising that operates several major salon brands. The brand was created to fill a growing market need for affordable, professional haircare in suburban and small-town America.
Over the decades, HairMasters has become synonymous with quality service and family-friendly pricing, providing a complete range of salon services including haircuts, color, highlights, perms, and styling products. With a well-established footprint across the Western and Northwestern regions of the U.S., the brand continues to expand through franchising opportunities for ambitious entrepreneurs who want to build long-term, stable businesses backed by an iconic salon network.
One of the strongest advantages of becoming a HairMasters franchisee is the comprehensive training and support system that ensures every new owner operates confidently from day one.
Pre-Launch Support:
Guidance on site selection, lease negotiation, and salon layout planning.
Assistance with construction and interior design, ensuring alignment with HairMasters’ brand image.
Help with equipment sourcing, technology setup, and initial inventory management.
Training Program:
Franchisee Orientation: Covers salon operations, financial management, HR, and customer service.
Stylist Training: Technical education and brand-specific standards for consistency in service delivery.
Management Systems Training: Franchisees learn to use HairMasters’ proprietary POS systems, marketing platforms, and operational tools.
Marketing Support:
Access to national and regional marketing campaigns managed by Regis Corporation.
Local marketing toolkits, promotional calendars, and digital advertising strategies.
Ongoing social media and loyalty program guidance to retain and grow clientele.
Ongoing Support:
Continuous access to business development coaches and field representatives.
Regular performance reviews and business optimization recommendations.
Continued education and stylist skill development to stay competitive in modern trends.
HairMasters ensures every franchise partner receives end-to-end assistance—from the first inquiry through opening day and beyond.
HairMasters seeks motivated, customer-focused entrepreneurs who want to own a business that blends community engagement, personal care, and profitability.
The ideal HairMasters franchisee is:
Passionate about the beauty, fashion, or wellness industry.
Skilled in team management and customer relations, even without a background in hairstyling.
A hands-on operator or experienced multi-unit investor aiming to scale in the personal care sector.
Financially prepared with the resources to support both startup and ongoing operational costs.
Committed to upholding the HairMasters brand promise of quality, consistency, and affordability.
This opportunity suits individuals who enjoy working with people, building relationships, and offering services that genuinely enhance clients’ lives. HairMasters thrives in suburban areas, small cities, and busy neighborhood plazas—locations that attract repeat family traffic and walk-ins alike.
The financial investment in a HairMasters franchise is designed to be accessible while offering solid earning potential for dedicated operators.
Estimated Total Investment: $150,000 – $280,000
Minimum Cash Required: $100,000
Franchise Fee: $25,000
Royalty Fee: 5% of gross sales
Marketing Fee: 3% of gross sales (for national and regional advertising)
Working Capital: $25,000 – $50,000
Average Salon Size: 1,200 – 1,800 sq. ft.
Estimated ROI: 2 – 3 years (depending on location and management)
Break-even Period: Typically 12 – 18 months
Potential Revenue Streams:
Haircuts, styling, and color services
Retail sales of professional haircare products
Add-on treatments and seasonal promotions
With moderate upfront costs and a strong support framework, HairMasters enables franchisees to enter the beauty industry with a brand that has already proven its staying power for over four decades.
