2012
30
$300,000
$45,000
$550,000
No
ICEBOX Cryotherapy is redefining the modern wellness landscape with its state-of-the-art cold therapy and recovery studios designed for today’s health-conscious consumers. As one of the pioneers in the cryotherapy industry, ICEBOX has built a strong reputation for combining cutting-edge technology with an elevated spa-like experience. Founded on the belief that recovery and rejuvenation should be accessible, enjoyable, and results-driven, the brand delivers a premium environment where clients can experience the benefits of cold therapy, compression, infrared, and contrast treatments in a safe, welcoming, and stylish setting.
Positioned in the booming $450+ billion wellness and recovery industry, ICEBOX Cryotherapy stands out by offering a scalable business model, consistent revenue streams, and a proven franchise system that empowers entrepreneurs to lead in the future of health and wellness. With growing demand among athletes, fitness enthusiasts, busy professionals, and wellness seekers, ICEBOX is strategically expanding across the United States—inviting motivated investors to join a rapidly growing brand that’s changing how America recovers.
Investing in an ICEBOX Cryotherapy franchise means entering one of the fastest-growing sectors of the health and wellness industry with a business that blends innovation, design, and proven operational success. The brand has become synonymous with modern recovery—attracting loyal customers seeking holistic health solutions.
Franchisees benefit from ICEBOX’s premium brand positioning, high recurring revenue potential through membership models, and multiple service offerings that extend beyond cryotherapy—such as localized cryo, infrared sauna, and compression therapy. With minimal staffing requirements and a strong focus on customer experience, the concept provides excellent scalability and profitability for both first-time investors and experienced entrepreneurs.
ICEBOX also offers strategic site selection, national marketing campaigns, and operational playbooks that have been tested and perfected. By investing in ICEBOX, franchise owners join a brand with powerful national recognition, advanced technology, and a turnkey system designed for sustainable growth and long-term success.
ICEBOX Cryotherapy was founded in 2012 by Allyson Spellman in Atlanta, Georgia, with the goal of making cryotherapy accessible to the everyday consumer. What began as a personal wellness journey evolved into a mission-driven brand that introduced thousands of clients to the rejuvenating benefits of cold therapy. The first flagship studio quickly gained attention from athletes, fitness influencers, and medical professionals, leading to a surge in demand for franchising opportunities.
Today, ICEBOX has expanded to over 30 franchise locations across the United States, with many more in development. The brand continues to lead in the cryotherapy and recovery space by maintaining rigorous operational standards, consistent customer experiences, and strong community engagement. ICEBOX operates under ICEBOX Therapy, LLC, and is proudly headquartered in Georgia, representing the health, fitness, and wellness franchise category.
Its mission is simple yet powerful: to deliver an elevated, science-based recovery experience that enhances health, energy, and overall well-being. ICEBOX’s dedication to research-backed therapies and a luxurious client experience has positioned it as one of the most trusted and recognizable names in the cryotherapy industry.
ICEBOX Cryotherapy’s comprehensive franchise support system ensures that each franchisee is fully equipped for success from day one. The brand takes pride in guiding franchise owners through every stage of business development with a hands-on, results-driven approach.
Pre-Launch Support:
Site Selection Assistance: Real estate experts help identify optimal high-traffic locations aligned with ICEBOX’s demographic and brand aesthetics.
Design & Construction Guidance: Franchisees receive complete architectural layouts and interior design specifications to maintain the signature ICEBOX look.
Pre-Opening Training: Owners and their teams attend an intensive training program covering cryotherapy technology, customer service, safety protocols, and business operations.
Operational Support:
Operational Playbook: A detailed operations manual provides step-by-step guidance on daily procedures, staffing, inventory, and maintenance.
Ongoing Coaching: Dedicated franchise business consultants monitor progress, provide mentorship, and help troubleshoot operational challenges.
Technology Integration: Franchisees access ICEBOX’s proprietary POS system, client booking platform, and CRM tools for seamless management.
Marketing & Branding Support:
National & Local Marketing Campaigns: Access to professional brand assets, digital advertising templates, social media support, and PR initiatives.
Membership Retention Programs: Proven systems to build customer loyalty and generate recurring monthly revenue.
Grand Opening Strategy: Tailored marketing campaigns and local community outreach to drive awareness and membership sign-ups.
ICEBOX ensures that every franchisee has the resources and support necessary to maintain operational excellence and brand consistency across all markets.
ICEBOX Cryotherapy is ideal for entrepreneurs who are passionate about health, fitness, and helping others achieve their best selves. While prior experience in the wellness or fitness industry is beneficial, it is not required—the ICEBOX team provides complete training and operational guidance.
The best-suited franchise owners are:
Health & Wellness Enthusiasts: Individuals who value active lifestyles and holistic recovery.
Hands-On Operators or Semi-Absentee Investors: Both models are supported, making ICEBOX appealing to owner-operators or portfolio investors.
Professionals Seeking Purpose: Those looking to transition from corporate life to owning a business that contributes to community well-being.
Financially Capable Investors: Franchisees with sufficient liquidity and capital to establish and grow their ICEBOX studio in prime markets.
Ideal locations include high-end retail centers, fitness districts, and urban neighborhoods with strong demographics for health-conscious consumers. The brand thrives in cities with active populations, including metro areas, suburban hubs, and resort towns.
ICEBOX Cryotherapy offers a robust, proven financial model designed to deliver strong ROI potential and recurring income through memberships and wellness services.
Estimated Investment Range: $300,000 – $550,000
Minimum Liquid Capital Required: $100,000 – $150,000
Franchise Fee: $45,000
Royalty Fee: 6% of gross sales
Marketing Fund Contribution: 2% of gross sales
Estimated Studio Size: 1,500 – 2,000 sq. ft.
Total Franchise Units: 30+ (and growing)
Break-Even Period: Typically within 18–24 months
Average Membership Revenue: $20,000 – $40,000 monthly (depending on location and size)
Potential Revenue Streams:
Whole-body cryotherapy sessions
Localized cryo treatments
Infrared sauna therapy
Compression therapy
Retail product sales (supplements, skincare, merchandise)
Memberships and packages
With the cryotherapy industry expected to grow rapidly through 2030, ICEBOX Cryotherapy stands as a future-forward franchise built on science, performance, and wellness innovation.
