Established
2018
Franchise Units
15
Minimum Investment
$150,000
Franchise Fee
$35,000
Total Investment Range
$350,000
Home Based
No
Description
Krak Boba has quickly emerged as one of America’s most exciting new bubble tea concepts—combining bold flavors, premium ingredients, youthful branding, and an energetic store experience that resonates with Gen Z and millennial consumers. Known for its aesthetic presentation, handcrafted drinks, and specialty toppings, Krak Boba has built a loyal nationwide following, setting itself apart in a highly competitive beverage market.
The franchise blends modern café culture with the fast-casual beverage model, creating a business that thrives in high-traffic neighborhoods, college towns, lifestyle centers, and suburban communities. With strong unit economics, a proven operating system, and a brand identity that pops on social media, Krak Boba gives new and experienced franchisees a chance to enter the booming bubble tea industry with a concept engineered for long-term growth.
Whether you’re seeking a scalable multi-unit opportunity or a single location to anchor your local market, Krak Boba offers a business model built for today’s beverage consumer: visually appealing, craveable, customizable, and operationally efficient.
Why Invest in the Krak Boba Franchise?
Krak Boba stands out as a fast-growing beverage franchise positioned at the intersection of lifestyle, culture, and convenience. Bubble tea is one of the fastest-expanding segments in the U.S., and Krak Boba’s brand positioning gives franchisees a competitive edge.
Investors choose Krak Boba because the menu is simple to execute, labor requirements are lower than a typical restaurant, and the product lines deliver strong repeat purchases. The marketing engine behind Krak Boba—driven by Instagram-ready drinks and frequent product launches—helps franchise owners attract customers organically and build a loyal community.
The franchise also emphasizes operational efficiency, with streamlined prep systems, standardized recipes, full training programs, and reliable supply chain partnerships. This combination of creativity and predictability makes Krak Boba an attractive investment for entrepreneurs who want a brand with personality and proven business fundamentals.
Background
- Established Year: Krak Boba was founded in 2018.
- Brand Journey: What began as a local specialty tea shop quickly evolved into a multi-location franchise as demand surged for premium boba drinks made with quality teas, house-made syrups, and fresh toppings. Krak Boba’s bold branding, memorable drink names, and playful in-store atmosphere helped the brand go viral and expand across multiple states.
- Franchise Active Units (Current): Over 15+ locations operating and several more in development across the U.S.
- Ownership & Company Structure: Krak Boba operates under an experienced management team focused on franchise development, supply chain optimization, and national brand building.
- Market Presence in the USA: The brand has expanded throughout California, Nevada, Arizona, Texas, and continues to grow across the West and Southwest.
- Industry Category: Bubble Tea, Beverage, Fast-Casual, Specialty Drinks.
Support Training
Krak Boba provides a comprehensive training and support system designed to help new franchisees launch confidently and operate efficiently from day one. Support includes:
Pre-Launch Support
• Location selection guidance and demographic analysis
• Lease review assistance
• Store layout and design planning
• Construction, equipment, and build-out support
• Vendor connections and supply chain setup
• Pre-opening marketing campaigns and social media promotion
Operational Training
• Hands-on barista and beverage preparation training
• Recipe systems, quality control, and ingredient management
• POS training and staff scheduling tools
• Hiring support and in-store staffing structure
• Daily operational procedures and workflow optimization
Marketing Support
• National and regional campaigns
• Grand opening marketing toolkit
• Social media content guidance and brand standards
• Ongoing promotional calendars and seasonal drink rollouts
Ongoing Support
• Continuous operational coaching
• Regular menu updates and new product development
• Franchise performance reviews
• Technology updates, loyalty programs, and online ordering systems
Ideal Candidate
Krak Boba is best suited for entrepreneurs who want to build a fast-growing, community-focused beverage business. The ideal franchise owner typically aligns with the following traits:
• Passionate about customer experience, hospitality, and community engagement
• Interested in owning a modern, trend-driven beverage brand
• Capable of managing a small team with efficient labor scheduling
• Financially prepared for the investment and ongoing operations
• Comfortable executing both in-store and digital marketing strategies
• Open to following a proven franchise system and maintaining brand standards
• Suitable for investors in high-traffic urban centers, college areas, suburban retail plazas, and lifestyle malls
Krak Boba is also attractive to multi-unit operators looking to expand into a scalable, low-complexity food & beverage segment.
Financial Detail
| Financial Category | Amount / Range (USD) |
|---|---|
| Total Investment Required | $180,000 – $350,000 |
| Minimum Investment Required | Approx. $150,000 |
| Franchise Fee | $35,000 |
| Active Franchise Units | 15+ and growing |
| Store Build-Out & Construction Cost | $100,000 – $250,000 |
| Equipment Package | $35,000 – $60,000 |
| Initial Inventory | $5,000 – $10,000 |
| Grand Opening Marketing Budget | $10,000 – $20,000 |
| Working Capital (3 Months) | $15,000 – $30,000 |
| Royalty Fees | ~6% of gross sales |
| Marketing Fund Contribution | ~1% – 2% of gross sales |
| Average Store Size | 900 – 1,400 sq. ft. |
| Expected ROI | Based on location and sales performance |
| Break-Even Time | 9 – 18 months (typical range) |
| Potential Revenue Streams | Bubble tea drinks, fruit teas, smoothies, topping add-ons, limited-time seasonal flavors, merchandise, online ordering & delivery |
