Established
2004
Franchise Units
60
Minimum Investment
$350,000
Franchise Fee
$35,000
Total Investment Range
$600,000
Home Based
No
Description
Little Greek Fresh Grill brings Greek and Mediterranean food to the American fast-casual restaurant market with a menu built around gyros, grilled skewers, Greek salads, pitas and traditional desserts. Its appeal is straightforward: freshly prepared meals, generous portions and approachable prices in a relaxed setting. Customers can stop in for a quick lunch, pick up dinner for the family or order food for a group gathering.
The Little Greek franchise offers entrepreneurs an established restaurant concept with roots stretching back to 2004. Its menu combines familiar favourites with Mediterranean flavours, giving customers a choice between lighter meals and more substantial plates. This variety helps the restaurant serve different dining occasions without moving away from its core identity.
For prospective owners, Little Greek combines a recognisable food concept with support in restaurant setup, operations and marketing. Single-location ownership and multi-unit development opportunities provide different paths for entrepreneurs, depending on their experience, capital and growth plans.
Why Invest in This Franchise?
- Established operating history: Little Greek has more than two decades of experience serving American customers, giving franchisees an existing brand and restaurant system to build upon.
- A menu suited to everyday dining: Gyros, salads, grilled dishes and desserts offer choices for individual customers, families and groups.
- Multiple sales channels: Dine-in, takeout, online ordering, delivery and catering provide several ways to reach customers.
- Support with business setup: Franchisees receive assistance with site selection, restaurant design, training and marketing.
- Room for expansion: Qualified operators can explore multi-location development with territory arrangements and support for managing growth.
- Potential savings through restaurant conversions: Previously occupied restaurant spaces may reduce construction needs when suitable kitchen infrastructure is already available. Actual savings depend on the property’s condition and required upgrades.
Background
- Brand Name: Little Greek Fresh Grill
- Industry: Food and Beverage / Fast-Casual Restaurants
- Cuisine: Greek and Mediterranean-inspired food with an American influence
- Established: 2004
- Founder: Sigrid Bratic
- Franchising Since: 2011
- Headquarters: Tampa, Florida
- Ownership: Privately held; President Nick Vojnovic is the majority partner.
- Active Restaurant Network: More than 60 restaurants across seven states.
- Franchised Locations: Approximately 80% of the restaurant network; an exact current franchised-unit count is not separately confirmed.
- Primary Market: United States, with a substantial presence in Florida.
Little Greek began as a Florida restaurant before developing into a multi-state franchise. A major turning point came in 2011, when restaurant executive Nick Vojnovic partnered with founder Sigrid Bratic to expand the business. The company has continued to develop its traditional restaurant network while introducing smaller Little Greek Express locations for nontraditional settings. These formats create additional development possibilities, although availability and investment requirements vary by project.
Support Training
Site Selection and Pre-Opening Support
Little Greek assists franchisees with selecting a location, restaurant design and setup. This guidance helps owners work through the practical requirements of opening a branded restaurant, including planning the space and preparing for operations. The typical opening process takes approximately six to twelve months, depending on site availability, construction and other project requirements.
Initial Training
The franchise provides training to prepare owners for restaurant operations. Previous restaurant experience is helpful, but it is not mandatory. The onboarding process also encourages candidates to visit operating restaurants and speak with existing franchise partners, giving them a closer view of the business before ownership. This is practical business and restaurant training; a separate academic qualification is not advertised.
Operational and Supply Chain Support
Franchisees receive access to established operating processes and a supply network. Support extends to areas such as point-of-sale processes, inventory management and purchasing. These resources help owners maintain consistency while managing the daily demands of food preparation and guest service.
Marketing and Ongoing Guidance
Little Greek supports brand campaigns and provides guidance for local promotions. Franchisees can use this assistance to introduce their restaurant, build community awareness and encourage repeat visits. Ongoing operational support continues after opening, while multi-unit owners can access guidance suited to expanding their business.
Ideal Candidate
Little Greek is particularly suited to an involved owner who enjoys hospitality, takes pride in food quality and is comfortable leading a restaurant team. Experience in food service, retail, sales or business management can be useful, although the brand welcomes candidates from different professional backgrounds.
Strong candidates should be willing to follow established procedures, monitor expenses and stay closely connected to the customer experience. Building relationships with nearby businesses, schools and community organisations can also support local awareness and catering opportunities.
Financially, applicants need sufficient resources for the restaurant investment and the operating period after launch. Multi-unit candidates should also have the management capacity and capital to support more than one location. Site preferences should be discussed with the development team, with attention to visibility, access, local demand and territory availability.
Financial Detail
Franchise Investment Details
Initial Franchise Fee: $35,000
Initial Investment: $350,000–$600,000
Net Worth Requirement: $250,000
Liquid Cash Requirement: $150,000
Royalty Fee: 6%
Advertising Fee: 1%
Technology Fee: $0
Franchise Agreement Term: 10 Years
Renewable Term: Yes
Financing Assistance: Not Available
Veteran Incentives: Not Available