Established
2004
Franchise Units
50
Minimum Investment
$172,000
Franchise Fee
$35,000
Total Investment Range
$606,000
Home Based
No
Description
Little Greek Restaurant has carved out a powerful niche in the fast-casual dining segment with its commitment to fresh ingredients, authentic Mediterranean flavors, and a warm, family-oriented service model. As consumers continue shifting toward healthier and more flavorful dining alternatives, Little Greek Restaurant stands out as a brand that combines convenience with high-quality, scratch-made dishes. With its focus on traditional Greek recipes, contemporary store design, and efficient operations, the brand has become a trusted neighborhood favorite in markets across the United States.
For entrepreneurs, Little Greek Restaurant offers a franchise opportunity that blends a proven menu, streamlined operations, strong brand recognition, and an approachable investment range. Whether placed in suburban neighborhoods, busy commercial corridors, or near corporate districts, each location is designed to attract steady traffic from dine-in guests, takeout customers, and growing third-party delivery channels. The concept is simple, scalable, and supported by dedicated corporate leadership invested in each franchisee’s long-term success.
Why Invest in the Little Greek Restaurant Franchise
Franchise owners benefit from:
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A diverse, family-friendly menu that appeals to multiple demographics.
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Strong brand loyalty driven by consistent quality and fresh food preparation.
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Operational simplicity that reduces labor complexity and streamlines training.
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Multiple revenue streams including dine-in, takeout, catering, and delivery.
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A dedicated franchise support team with real industry experience.
Background
- Established Year: Founded on June 1, 2004.
Franchising Since: 2011.
Active Units: Approximately 50 units across the United States.
Founders: Sigrid Bratic (an Estonian immigrant who turned a struggling local restaurant into a thriving concept) and Nick Vojnovic (industry veteran and former President of Beef ‘O’ Brady’s).
Brand Journey & Company History: The brand began in Palm Harbor, Florida, when Sigrid Bratic purchased a struggling restaurant named "Happy Greek." Through meticulous recipe development and focus on operational discipline, she turned it into a local destination. In 2011, seeing the immense untapped potential of the concept, restaurant executive Nick Vojnovic joined forces with Bratic to architect a scalable franchise system. In 2015, following a comprehensive market study, the brand evolved its name to Little Greek Fresh Grill to more clearly communicate its fresh, made-to-order value proposition.
Ownership Structure: Founder-led and privately held by Little Greek Franchise Development LLC, completely independent of private equity constraints. Executive leadership includes Nick Vojnovic as President and minority partner Bryan St. George as Chief Operating Officer.
Market Presence: Operates across six states, including Florida, Texas, Arkansas, Kentucky, Ohio, and Illinois.
Industry Category: Food & Restaurant / Fast-Casual Mediterranean.
Support Training
Little Greek Restaurant takes pride in offering structured, practical, and ongoing support for franchise owners. The brand ensures every franchisee begins their journey with complete confidence.
Pre-Launch Support
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Assistance with site selection, lease negotiation, and demographic analysis.
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Access to pre-approved architectural plans and design guidelines.
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Vendor sourcing and supply chain onboarding.
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Permitting and compliance support.
Initial Training Program
Franchisees receive comprehensive training covering:
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Daily operations, food preparation, and menu execution
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Staff hiring, training methods, and leadership development
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Customer service standards
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POS and technology systems
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Inventory control and cost management
Training typically occurs at both a certified training restaurant and onsite at the franchisee’s store before opening.
Marketing Support
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National and regional marketing strategies
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Social media templates and ongoing content guidance
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Grand opening campaigns tailored to local markets
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Access to brand-approved advertising materials
Ongoing Support
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Regular operational evaluations and coaching
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Continuous menu innovation
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Updated systems, technology upgrades, and cost-saving improvements
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Quarterly franchisee meetings and learning sessions
Ideal Candidate
The Little Greek Restaurant franchise is well-suited for individuals with a blend of business acumen, passion for hospitality, and commitment to community involvement. While restaurant experience is helpful, it is not mandatory due to the brand’s simplified operational model.
Ideal candidates include:
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Entrepreneurs seeking a scalable, foodservice business.
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Multi-unit or experienced restaurant operators looking for a fresh, emerging brand.
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Corporate professionals transitioning into business ownership.
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Investors with strong people-management skills and leadership capability.
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Passionate individuals who value community, culture, and high-quality food.
Investment Capability & Location Preference
Franchisees should have the capital to open a single or multi-unit location in high-traffic areas such as:
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Suburban shopping centers
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University districts
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Office and commercial corridors
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Dense residential neighborhoods
Financial Detail
Franchise Investment Details
Initial Franchise Fee: $35,000
Initial Investment: $172,000 – $606,000
Net Worth Requirement: $250,000
Liquid Cash Requirement: $150,000
Royalty Fee: 6%
Advertising Fee: 1%
Technology Fee: $0
Franchise Agreement Term: 10 Years
Renewable Term: Yes
Financing Assistance: Not Available
Veteran Incentives: Not Available