Established
2018
Franchise Units
00
Minimum Investment
$150,000
Franchise Fee
$30,000
Total Investment Range
$300,000
Home Based
No
Description
Manduu is a next-generation fitness franchise specializing in Electrical Muscle Stimulation (EMS) training, a science-backed workout method designed to deliver full-body strength, toning, and fat reduction in as little as 20 minutes per session. By combining advanced EMS technology with personalized coaching, Manduu offers a highly efficient alternative to traditional gyms, appealing to time-conscious professionals, fitness beginners, and recovery-focused clients alike.
Positioned within the rapidly expanding boutique fitness and wellness segment, Manduu stands out for its low-impact, high-intensity training model that activates deep muscle groups conventional workouts often miss. Each session is conducted one-on-one with a certified trainer, ensuring safety, precision, and measurable results. This premium, appointment-based approach allows Manduu studios to operate with minimal space, lean staffing, and predictable revenue.
As consumers increasingly seek personalized, tech-enabled, and results-driven fitness solutions, Manduu is well positioned to capitalize on long-term wellness trends across the United States. For entrepreneurs looking to enter the fitness industry with a differentiated, scalable, and future-forward concept, the Manduu EMS franchise represents a compelling opportunity.
Why Invest in This Franchise?
Manduu offers investors a chance to participate in the fast-growing EMS fitness and recovery market, which is gaining traction globally for its efficiency and clinical credibility.
Key advantages of investing in Manduu include:
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Proven EMS training model supported by exercise science
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Short 20-minute workouts that fit modern lifestyles
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Premium pricing with strong margin potential
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Low real estate requirements compared to traditional gyms
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Appointment-based model with predictable recurring revenue
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One-on-one coaching that increases client retention
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Growing consumer demand for personalized, tech-enabled fitness
Background
Manduu is a U.S.-based boutique fitness franchise specializing in Electrical Muscle Stimulation (EMS) training, a technology-driven workout method that delivers full-body results in short 15–20 minute sessions. The brand was established in 2018 and focuses on personalized, one-on-one training in a premium studio environment.
Manduu operates within the boutique fitness and wellness industry, offering a low-impact, time-efficient alternative to traditional gyms. Since launching its franchise program, the brand has expanded across multiple U.S. states and is approved to offer franchise opportunities in a majority of the country. Manduu is known for its streamlined studio model, advanced EMS technology, and results-oriented training approach.
Support Training
Manduu provides comprehensive franchise support designed to help owners launch, operate, and scale successfully.
Pre-Launch Support
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Market analysis and territory selection guidance
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Studio layout, design standards, and equipment specifications
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Vendor sourcing and EMS equipment setup assistance
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Pre-opening project planning and timeline coordination
Training & Education
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In-depth EMS theory, safety protocols, and application training
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Personal trainer certification and coaching methodology
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Client assessment, onboarding, and progress tracking systems
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Studio management, scheduling, and staff oversight training
Marketing & Sales Support
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Brand-approved marketing assets and launch campaigns
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Local digital marketing and lead-generation guidance
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Membership sales scripts and conversion strategies
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Ongoing brand awareness and promotional support
Ongoing Support
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Dedicated franchise support team
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Continuous education and protocol updates
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Operational performance reviews and best-practice sharing
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New program development and service enhancements
Ideal Candidate
Manduu is best suited for entrepreneurs and investors who are passionate about health, wellness, and innovative fitness solutions.
The ideal Manduu franchisee typically has:
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Strong interest in fitness, wellness, or recovery services
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Business ownership or management experience (fitness experience helpful but not required)
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Willingness to be hands-on, especially during early operations
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Financial capability to meet investment and working capital requirements
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Commitment to premium service standards and client results
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Preference for urban, suburban, or high-income residential markets
Manduu welcomes both single-unit owners and multi-unit operators seeking to build a wellness-focused portfolio.
Financial Detail
| Financial Component | Estimated Amount (USD) |
|---|---|
| Total Investment Required | $150,000 – $300,000 |
| Minimum Investment Required | ~$150,000 |
| Franchise Fee | $30,000 – $40,000 |
| Studio Size Requirement | Approx. 800 – 1,500 sq. ft. |
| Leasehold Improvements / Build-Out | $60,000 – $120,000 |
| EMS Equipment & Technology | $40,000 – $80,000 |
| Furniture, Fixtures & Signage | $10,000 – $20,000 |
| Initial Inventory & Supplies | $5,000 – $10,000 |
| Marketing & Grand Opening Budget | $10,000 – $20,000 |
| Training & Onboarding Costs | $5,000 – $10,000 |
| Working Capital (3–6 Months) | $30,000 – $60,000 |
| Royalty Fee | ~6% of Gross Revenue |
| National Marketing Fee | ~1% – 2% of Gross Revenue |
| Estimated Break-Even Period | 12 – 24 Months |
| Expected ROI | Competitive within Boutique Fitness Segment |