Established
1976
Franchise Units
40
Minimum Investment
$350,000
Franchise Fee
$30,000
Total Investment Range
$750,000
Home Based
No
Description
Miami Grill is a bold, flavor-driven fast-casual restaurant franchise that brings the vibrant taste and energy of South Florida to markets across the United States. Known for its iconic cheesesteaks, burgers, gyros, wings, and grilled favorites, Miami Grill blends indulgent comfort food with a high-energy brand identity that resonates with today’s on-the-go consumers.
Positioned squarely in the fast-casual segment, Miami Grill offers franchisees a proven menu with broad appeal, strong unit economics, and a brand that stands out in a crowded restaurant landscape. The concept is designed for efficiency, speed, and consistency, making it well-suited for urban centers, suburban corridors, college markets, travel hubs, and high-traffic retail locations.
With a heritage rooted in American fast food culture and a modern refresh that emphasizes bold flavors and operational simplicity, Miami Grill continues to attract customers seeking crave-worthy meals at an accessible price point. For investors and owner-operators looking to enter the restaurant franchise space with a recognizable name and scalable model, Miami Grill presents a compelling opportunity in the U.S. market.
Why Invest in This Franchise?
Miami Grill stands out as a franchise investment because it combines brand recognition, menu versatility, and an operationally streamlined format. Unlike single-product concepts, Miami Grill’s diverse menu allows franchisees to capture multiple dayparts and customer segments without overcomplicating kitchen operations.
The brand’s fast-casual positioning benefits from strong consumer demand for quick, high-quality meals that travel well for takeout and delivery. Miami Grill locations are designed to perform in dine-in, pickup, and third-party delivery environments, helping franchisees diversify revenue streams and adapt to evolving consumer behavior.
Another key advantage is the flexibility of the real estate footprint. Miami Grill restaurants can be developed in inline spaces, end caps, freestanding units, and select non-traditional venues, reducing site-selection friction and opening doors in competitive markets.
Background
Established Year: 1976
Industry Category: Fast-Casual / Quick-Service Restaurant (QSR)
Brand Origin: United States
Franchise Active Units (Current): 40+ locations across the USA
Miami Grill was originally founded in the mid-1970s and built its reputation as a go-to destination for hearty, made-to-order sandwiches and grilled classics. Over the decades, the brand evolved alongside consumer tastes, refining its menu, store design, and operational systems to remain competitive in the modern fast-casual space.
The company underwent a major brand refresh and reintroduced itself as Miami Grill, emphasizing a more contemporary look, a simplified menu flow, and a renewed focus on franchise growth. This evolution helped reposition the brand for scalable expansion while maintaining the core products that long-time customers recognize and love.
Today, Miami Grill operates as a franchise-focused brand with a presence in multiple U.S. states. Its continued growth reflects strong unit performance, repeat customer traffic, and the ability to adapt to changing dining trends without losing its identity.
Support Training
Miami Grill provides comprehensive franchise support designed to guide owners from initial onboarding through long-term operations.
Pre-Launch Support
Franchisees receive assistance with site selection, lease evaluation, restaurant layout, equipment specifications, and build-out coordination. The corporate team helps ensure that each location meets brand standards while remaining cost-efficient.
Training Programs
Miami Grill offers structured training that covers kitchen operations, food preparation, inventory management, point-of-sale systems, labor scheduling, and customer service standards. Training is delivered through a combination of classroom instruction, hands-on in-store experience, and digital resources.
Operational Support
Ongoing operational guidance includes field support, performance benchmarking, and access to proven systems that improve efficiency and consistency. Franchisees benefit from standardized recipes, supplier relationships, and quality-control processes.
Marketing & Brand Support
The brand supports franchisees with national and local marketing strategies, digital advertising guidance, promotional campaigns, and brand-approved creative assets. This includes support for grand openings, local store marketing, and online ordering visibility.
Ongoing Business Support
Miami Grill maintains regular communication with franchise partners, offering continuous improvement initiatives, menu innovation updates, and operational refinements to help locations remain competitive over time.
Ideal Candidate
The ideal Miami Grill franchisee is an entrepreneur or investor who values systems, consistency, and brand execution. While prior restaurant experience is helpful, it is not mandatory for candidates who demonstrate strong leadership, operational discipline, and a commitment to following a proven model.
Miami Grill is well-suited for owner-operators who plan to be actively involved in daily operations, as well as multi-unit investors looking to build a portfolio of fast-casual restaurants. Franchisees should be comfortable managing teams, maintaining quality standards, and engaging with local communities.
Financially, candidates should have the ability to meet the investment requirements and maintain sufficient working capital during the ramp-up phase. Markets with high traffic density, strong delivery demand, and diverse demographics are especially attractive for development.
Financial Detail
| Financial Category | Estimated Amount (USD) |
|---|---|
| Total Initial Investment | $350,000 – $750,000 |
| Minimum Liquid Capital Required | $150,000+ |
| Net Worth Requirement | Typically $500,000+ |
| Initial Franchise Fee | $30,000 |
| Real Estate & Leasehold Improvements | $200,000 – $400,000 |
| Equipment, Fixtures & Signage | $100,000 – $180,000 |
| Initial Inventory & Supplies | $15,000 – $25,000 |
| Technology & POS Systems | $10,000 – $20,000 |
| Initial Marketing / Grand Opening | $10,000 – $25,000 |
| Working Capital (3–6 months) | $40,000 – $80,000 |
| Royalty Fee | ~6% of Gross Sales |
| Marketing / Ad Fund Fee | ~2% of Gross Sales |
| Expected ROI Timeline | 24 – 36 months (market dependent) |
| Estimated Break-Even Period | 2 – 3 years |
| Franchise Term | Typically 10 years (renewable) |
| Available Franchise Models | Single-Unit & Multi-Unit |
| Primary Revenue Streams | Dine-In, Takeout, Delivery, Catering |