Established
2010
Franchise Units
12
Minimum Investment
$350,000
Franchise Fee
$35,000
Total Investment Range
$650,000
Home Based
No
Description
PINCHO is a bold, modern fast-casual burger brand that blends chef-driven recipes with a street-food soul. Known for its handcrafted burgers, loaded fries, Latin-inspired flavors, and irreverent brand personality, PINCHO has built a loyal following in the highly competitive U.S. burger segment. The concept strikes a powerful balance between premium quality and everyday affordability, positioning itself perfectly for today’s experience-driven, flavor-seeking consumers.
Unlike generic burger chains, PINCHO differentiates itself through crave-worthy menu innovation, Instagram-ready presentations, and a brand voice that resonates strongly with millennials and Gen Z diners. The restaurants are designed for efficiency, speed, and high guest throughput—making the model attractive for operators seeking strong unit economics without over-complex operations. As demand for elevated fast-casual dining continues to grow across the United States, PINCHO offers franchisees a compelling opportunity to enter a proven, culture-forward brand with room to scale.
Why Invest in the PINCHO Franchise?
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Strong Brand Identity – A recognizable, edgy brand with loyal repeat customers and high social engagement
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Fast-Casual Growth Segment – Positioned in one of the most resilient and scalable restaurant categories in the U.S.
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Menu That Drives Frequency – Burgers, fries, shakes, and add-ons that encourage repeat visits and upselling
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Operational Efficiency – Streamlined kitchen layout and focused menu reduce labor complexity
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Flexible Footprint Options – Suitable for inline locations, urban centers, and high-traffic suburban markets
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Scalable Franchise Model – Designed for both single-unit owners and multi-unit operators
Background
Established Year: 2010
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Founders: Nedal Ahmad & Nizar Ahmad
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Industry Category: Fast-Casual Burger & Specialty Food Restaurants
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Franchise Active Units: 12+ locations
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Ownership Structure: Privately owned
PINCHO began as a food truck concept in Miami, Florida, quickly gaining attention for its bold flavors and unconventional approach to burgers. The brand transitioned into brick-and-mortar locations after strong local demand, refining its systems, menu, and brand presentation over time. Today, PINCHO operates a growing number of company-owned and franchised locations across Florida, with expansion plans focused on high-density metropolitan markets throughout the USA.
Support Training
PINCHO offers a comprehensive franchise support system designed to guide owners from site selection through long-term operations:
Pre-Launch Support
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Site selection guidance and market analysis
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Lease review and restaurant layout planning
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Vendor sourcing and equipment specifications
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Pre-opening project management assistance
Training Program
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In-depth operational training for owners and managers
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Kitchen systems, food prep, and quality control standards
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POS systems, inventory management, and labor optimization
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Guest experience and brand standards training
Marketing & Brand Support
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Grand-opening marketing playbook
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Digital marketing assets and social media strategies
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Brand-approved promotions and menu launches
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Ongoing creative and campaign support
Ongoing Operational Support
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Field support visits and performance evaluations
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Continuous menu innovation and product development
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Supply chain management and purchasing support
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Access to franchisee resources, updates, and best practices
Ideal Candidate
The ideal PINCHO franchisee is a motivated entrepreneur or operator who thrives in a fast-paced, customer-focused environment.
Best-Fit Candidates Include:
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Multi-unit restaurant operators looking to diversify portfolios
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Owner-operators with hospitality or foodservice experience
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Investors with strong local market knowledge and leadership skills
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Entrepreneurs passionate about bold food concepts and brand culture
Key Attributes:
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Hands-on leadership mindset
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Commitment to brand standards and guest experience
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Adequate capitalization for restaurant development
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Willingness to follow proven systems while executing locally
PINCHO is well-suited for franchisees targeting urban, suburban, and lifestyle retail locations with strong foot traffic and a younger demographic base.
Financial Detail
| Financial Component | Estimated Amount (USD) |
|---|---|
| Initial Franchise Fee | $35,000 |
| Total Investment Required | $350,000 – $650,000 |
| Minimum Investment Required | $350,000 |
| Restaurant Build-Out & Infrastructure | $180,000 – $300,000 |
| Equipment, Furniture & Fixtures | $90,000 – $140,000 |
| Technology & POS Systems | $10,000 – $20,000 |
| Pre-Opening & Training Expenses | $10,000 – $20,000 |
| Grand Opening Marketing Budget | $15,000 – $25,000 |
| Initial Inventory & Supplies | $8,000 – $15,000 |
| Working Capital (3–6 Months) | $30,000 – $60,000 |
| Royalty Fee | 6% of Gross Sales |
| National / Brand Marketing Fund | 2% of Gross Sales |
| Estimated Break-Even Period | 18 – 30 Months |
| Expected ROI (Well-Managed Unit) | Strong potential, market-dependent |
| Franchise Term | 10 Years (Renewable) |
| Potential Revenue Streams | Dine-in, Takeout, Delivery, Catering, LTOs |