Established
2014
Franchise Units
5
Minimum Investment
$300,000
Franchise Fee
$35,000
Total Investment Range
$550,000
Home Based
No
Description
Pot & Paddle Jambalaya Kitchen is a bold, flavor-driven fast-casual restaurant concept inspired by the rich culinary traditions of Louisiana. Built around authentic jambalaya recipes, hearty rice bowls, and crave-worthy Cajun flavors, the brand delivers comfort food with a modern, scalable restaurant model. The concept blends tradition with speed, offering customers a satisfying, customizable dining experience that aligns perfectly with today’s on-the-go lifestyle.
Positioned in the fast-casual segment, Pot & Paddle appeals to diners seeking an alternative to crowded burger, pizza, and taco categories. The menu highlights Southern flavors while remaining approachable, affordable, and efficient to execute. With a streamlined kitchen, focused menu, and high-throughput service model, the brand is designed to perform well in urban cores, suburban trade areas, food halls, and high-traffic retail locations across the United States.
Why Invest in This Franchise?
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Distinct Cajun and Creole positioning in an underrepresented fast-casual niche
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Strong consumer demand for comfort-driven, rice-based meals
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Simplified kitchen operations with controlled food and labor costs
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Flexible footprint suitable for multiple real estate formats
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Authentic brand story rooted in Louisiana-inspired cooking
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Franchise-focused support model designed for long-term scalability
Background
Established Year: 2014
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Industry Category: Fast-Casual Restaurants / Cajun & Creole Cuisine
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Founders: Experienced foodservice entrepreneurs with a passion for Louisiana flavors and scalable restaurant concepts
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Brand Journey & History:
Pot & Paddle Jambalaya Kitchen was created to introduce authentic Cajun cuisine into a fast-casual format that could be efficiently replicated. The founders recognized a gap in the national restaurant market for regional American cuisine delivered quickly and consistently. After refining the menu, kitchen systems, and customer experience through company-operated locations, the brand expanded into franchising to support nationwide growth. -
Ownership: Privately held franchised restaurant brand
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Market Presence in USA: Expanding across select U.S. markets with a mix of company-owned and franchised units
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Franchise Active Units: Approximately 5+ locations
Support Training
Pot & Paddle Jambalaya Kitchen delivers comprehensive support from pre-launch through ongoing operations.
Pre-Launch Support
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Site selection and location evaluation guidance
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Restaurant layout, kitchen design, and equipment planning
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Vendor sourcing and supply chain setup
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Pre-opening marketing strategy and grand opening planning
Training Programs
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Hands-on and classroom training covering food preparation, operations, and POS systems
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Management training focused on labor control, scheduling, and cost management
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Brand standards, food safety, and quality assurance training
Ongoing Support
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Marketing playbooks and local promotion strategies
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Digital marketing guidance and seasonal campaigns
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Ongoing operational coaching and performance reviews
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Menu updates, system improvements, and brand initiatives
Ideal Candidate
Pot & Paddle Jambalaya Kitchen is well-suited for motivated operators who value systems, food quality, and brand execution.
Ideal Candidates Include:
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First-time franchise owners with leadership and management skills
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Multi-unit restaurant operators seeking a differentiated fast-casual brand
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Investors planning to hire experienced management teams
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Entrepreneurs with backgrounds in hospitality, retail, or operations
Key Attributes:
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Willingness to follow proven systems and brand standards
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Hands-on or semi-absentee ownership approach
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Financial capability to support build-out and early operations
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Interest in single-unit or multi-unit territory development
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Preference for high-traffic urban or suburban locations
Financial Detail
All figures are estimates and may vary by location.
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Total Investment Required: USD $300,000 – $550,000
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Minimum Investment Required: Approx. USD $300,000
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Franchise Fee: USD $35,000
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Franchise Units: Single-unit and multi-unit options available
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Infrastructure & Build-Out Cost: USD $180,000 – $300,000
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Equipment & Fixtures: USD $60,000 – $100,000
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Initial Marketing Budget: USD $10,000 – $20,000
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Working Capital: USD $30,000 – $60,000
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Royalty Fee: Approximately 6% of gross sales
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Marketing Fund Contribution: Approximately 2% of gross sales
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Expected ROI: Competitive, driven by efficient operations and volume
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Estimated Break-Even Time: 18–30 months
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Revenue Streams:
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Dine-in and takeout sales
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Online ordering and third-party delivery
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Catering and bulk orders
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Limited-time promotions and seasonal offerings
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