1982
480
$350,000
$80,000
$6,400,000
No
Primrose Schools is a leading accredited private preschool that provides early education and child care services for infants through kindergarten, after-school programs, and summer camps. Known for its Balanced Learning® curriculum, Primrose blends purposeful play with nurturing guidance to help children grow intellectually, socially, and emotionally.
With a reputation for high-quality education and a strong support model, Primrose Schools offers franchisees a chance to make a lasting impact on their communities while building a rewarding business.
Primrose Schools was founded in 1982 in Marietta, Georgia. Since its inception, it has grown into a trusted national brand in early childhood education. The brand’s mission is to forge a path that leads to a brighter future for all children. Primrose is consistently recognized for its leadership in educational childcare and for creating a franchise system that supports long-term success.
Founded: 1982
Franchising Since: 1988
Headquarters: Atlanta, Georgia, USA
Primrose Schools offers comprehensive support for its franchisees, ensuring each owner is equipped with the knowledge and tools for success. Support includes:
Initial Training: Extensive 6-week training covering operations, curriculum, safety protocols, and business management.
Real Estate Assistance: Help with site selection, design, and construction.
Marketing Support: National brand campaigns, local marketing strategies, digital tools, and promotional materials.
Ongoing Support: Dedicated Franchise Business Consultants, operational assistance, and access to the Primrose online platform for continuous learning.
Primrose is seeking franchisees who are passionate about early childhood education and want to make a difference. Ideal candidates include:
Individuals with leadership or management experience.
Professionals looking to transition into business ownership.
People who value structured systems and proven processes.
No prior education experience is required, but strong communication and team leadership skills are preferred.
Franchise Fee: $80,000
Total Investment Range: $651,900 – $6,400,000
Minimum Liquid Capital Required: $350,000
Minimum Net Worth: $750,000
Ongoing Royalty Fee: 7% of gross revenues
Marketing Fee: 2% of gross revenues
Franchise Units (USA): 480+ and growing
