Established
2004
Franchise Units
300
Minimum Investment
$450,000
Franchise Fee
$45,000
Total Investment Range
$750,000
Home Based
No
Description
Radiant Waxing is a modern, high-demand franchise opportunity within the fast-growing beauty and personal care industry. Built around a clean, inclusive, and guest-focused approach to hair removal, the brand has successfully transformed traditional waxing services into a premium yet approachable experience. Radiant Waxing is known for its proprietary soft wax formulas, hygienic studios, and a welcoming environment designed to help guests feel confident and comfortable.
Each studio is purpose-built for efficiency and repeat visits, offering professional facial and body waxing services for all genders and skin types. With strong brand recognition across the United States and a scalable, membership-driven revenue model, this franchise is well-positioned for entrepreneurs seeking a semi-absentee-friendly business in the booming self-care sector. As demand for grooming, wellness, and aesthetic services continues to rise, Radiant Waxing stands out for its consistency, innovation, and solid unit economics.
Why Invest in This Franchise?
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Recession-Resistant Industry – Personal grooming and self-care services remain in demand across economic cycles.
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Membership-Based Revenue Model – Encourages repeat visits and predictable monthly income.
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Focused Service Offering – A streamlined waxing-only concept improves operational efficiency and margins.
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Strong Brand Identity – Recognizable branding and standardized studio design nationwide.
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Scalable Growth Potential – Attractive for multi-unit ownership and territory development.
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Operational Simplicity – No inventory-heavy retail model and lower complexity than full-service salons or spas.
Background
Established Year: 2004
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Founders: Founded by experienced professionals in the personal care and franchising space
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Brand Journey & History:
Radiant Waxing began with a mission to elevate the waxing experience through proprietary waxing products, professional training, and a guest-first philosophy. Over time, the brand refined its service model, expanded its product innovations, and grew through franchising to establish a strong national presence. -
Ownership: Operates as a professionally managed franchised brand with a dedicated corporate support team
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Market Presence in the USA: Hundreds of franchise locations operating across multiple states
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Industry Category: Beauty, Wellness & Personal Care – Waxing Services
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Franchise Active Units: 300+ units across the United States
Support Training
Radiant Waxing provides a structured, end-to-end support system to help franchisees succeed from day one:
Pre-Launch Support
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Site selection and lease negotiation guidance
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Studio design standards and build-out coordination
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Vendor sourcing, equipment, and supply specifications
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Pre-opening marketing and launch planning
Training Programs
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Comprehensive initial franchisee training covering operations, sales, and guest experience
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Waxer certification programs and technical skill development
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Staff recruitment and leadership training
Operational Support
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Proven operating systems and procedures
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Ongoing business coaching and performance tracking
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Technology platforms for booking, memberships, and customer management
Marketing Support
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National brand marketing initiatives
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Local marketing tools, digital strategies, and promotional calendars
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Membership growth and retention programs
Ongoing Assistance
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Continuous education and refresher training
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Field support and corporate advisory teams
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Franchisee collaboration and best-practice sharing
Ideal Candidate
This franchise is well suited for entrepreneurs and investors who:
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Have an interest in beauty, wellness, or service-based businesses
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Possess strong leadership and people-management skills
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Are customer-experience focused and brand-driven
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Can operate as an owner-operator or manage a semi-absentee model
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Have the financial capacity to invest and potentially scale to multiple units
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Prefer urban, suburban, or high-traffic retail locations with strong demographics
No prior waxing or beauty industry experience is required, as full training and systems are provided.
Financial Detail
| Financial Component | Estimated Details |
|---|---|
| Initial Franchise Fee | USD $45,000 |
| Total Initial Investment | USD $450,000 – $750,000 |
| Minimum Liquid Capital Required | USD $150,000 – $200,000 |
| Studio Build-Out & Infrastructure | USD $250,000 – $400,000 (leasehold improvements, equipment, fixtures, signage) |
| Furniture, Fixtures & Equipment (FF&E) | Included in build-out costs |
| Initial Marketing & Grand Opening | USD $15,000 – $25,000 |
| Technology & POS Systems | USD $8,000 – $15,000 |
| Initial Training & Travel Costs | USD $5,000 – $10,000 |
| Working Capital (3–6 Months) | USD $50,000 – $90,000 |
| Royalty Fee | ~6% of gross sales |
| National Marketing Fund | ~2% of gross sales |
| Estimated Break-Even Period | 18 – 30 months |
| Expected ROI | Varies by location and operations; competitive returns with strong membership base |
| Revenue Streams | Waxing services, memberships, retail aftercare products, service add-ons |