Established
2018
Franchise Units
1
Minimum Investment
$150,000
Franchise Fee
$25,000
Total Investment Range
$350,000
Home Based
No
Description
The Spudz franchise represents a modern, fast-growing quick-service restaurant (QSR) concept built around one universally loved ingredient: potatoes. With a menu centered on gourmet loaded fries, baked potatoes, and customizable comfort-food creations, Spudz taps directly into America’s growing demand for indulgent yet fast, affordable meals. The brand positions itself at the intersection of street food creativity and operational simplicity, making it highly attractive in today’s experience-driven foodservice market.
Spudz has carved out a strong identity by transforming a simple product into a premium, crave-worthy offering. Customers are drawn to bold flavors, generous portions, and visually striking presentations that perform exceptionally well on social media and food delivery platforms. From classic cheese-and-bacon combinations to globally inspired toppings and plant-based options, Spudz delivers broad appeal across age groups and demographics.
Why Invest in This Franchise?
Investing in a Spudz franchise means aligning with a concept that benefits from simplicity, strong consumer demand, and flexible expansion options.
• High-demand comfort food – Fries and potatoes are universally loved, recession-resilient menu items
• Focused, efficient menu – Fewer SKUs reduce food waste, training time, and inventory costs
• Strong margins – Potatoes are low-cost ingredients with high perceived value
• Multiple formats – Suitable for inline stores, kiosks, food courts, and food trucks
• Delivery-friendly – Menu travels well and performs strongly on third-party platforms
• Brandable & social – Highly visual food drives organic marketing and repeat visits
• Scalable growth model – Ideal for multi-unit operators and area developers
Background
Established Year: 2018
Founders: Entrepreneur-led team with backgrounds in fast-casual dining, food branding, and franchise operations
Industry Category: Fast-Casual Restaurant / QSR / Street-Food Inspired Dining
Spudz was founded with a simple but powerful idea: elevate the humble potato into a signature dining experience. What began as a single-location concept quickly gained traction due to strong customer response, high average ticket values, and repeat business. The brand’s early success laid the foundation for a franchise model built around consistency, speed, and scalability.
Over time, Spudz refined its recipes, kitchen processes, and brand standards to support multi-unit expansion. The company invested in standardized operating systems, supplier relationships, and marketing frameworks, enabling franchisees to replicate the concept efficiently across diverse markets.
Franchise Active Units : 1
Market Presence: Strong footprint in urban and suburban markets with continued expansion across key U.S. regions
Support Training
Spudz offers a comprehensive support system designed to guide franchisees from initial onboarding through long-term operations.
Pre-Launch Support
• Site selection guidance and demographic analysis
• Lease review and space planning assistance
• Kitchen layout and equipment specifications
• Vendor and supply chain onboarding
• Pre-opening marketing strategy and launch planning
Training Program
• In-depth initial training covering operations, food preparation, inventory control, and customer service
• Hands-on kitchen and POS training
• Management and staff training protocols
• Food safety, quality control, and brand compliance standards
Operational Support
• Detailed operations manual and standardized procedures
• Ongoing field support and performance reviews
• Menu updates and product innovation rollouts
• Cost control and labor optimization guidance
Marketing & Brand Support
• National and local marketing playbooks
• Digital marketing assets and social media guidance
• Grand opening and promotional campaign support
• Loyalty and customer engagement strategies
Ongoing Support
• Continuous training updates
• Franchisee advisory communication
• Access to proven systems, analytics, and benchmarks
Ideal Candidate
Spudz is well-suited for entrepreneurs who are passionate about food, operations, and customer experience, even if they do not come from a culinary background.
Best-fit franchisees typically include:
• Owner-operators seeking a hands-on food business
• Multi-unit QSR operators looking to diversify portfolios
• Investors with strong people-management skills
• Hospitality professionals transitioning into ownership
• Area developers targeting multiple locations
Key traits:
• Strong operational discipline
• Ability to manage staff and maintain brand standards
• Customer-first mindset
• Willingness to follow a proven system
• Adequate capital and commitment to growth
Preferred locations include high-footfall urban corridors, college areas, entertainment districts, malls, and mixed-use developments.
Financial Detail
| Cost Head | Estimated Amount (USD) |
|---|---|
| Franchise Fee | $25,000 – $35,000 |
| Total Initial Investment | $150,000 – $350,000 |
| Minimum Investment Required | ~$150,000 |
| Leasehold Improvements & Build-out | $60,000 – $140,000 |
| Kitchen Equipment & Signage | $40,000 – $90,000 |
| Initial Inventory & Supplies | $10,000 – $20,000 |
| Marketing & Grand Opening | $10,000 – $20,000 |
| Working Capital (3–6 months) | $20,000 – $45,000 |
| Royalty Fee | 5% – 6% of Gross Sales |
| Brand / Marketing Fund | 1% – 2% of Gross Sales |
| Franchise Units Available | Single-Unit & Multi-Unit |
| Expected Break-Even Period | 12 – 24 Months |
| Expected ROI | Attractive for well-run, high-traffic locations |
