Established
2008
Franchise Units
5
Minimum Investment
$250,000
Franchise Fee
$45,000
Total Investment Range
$400,000
Home Based
No
Description
The Gents Place is redefining the men’s grooming industry by blending high-end barber services with the atmosphere and service standards of a private gentlemen’s club. Positioned firmly in the premium segment of the grooming market, the brand delivers a refined, consistent experience designed for modern professionals who value quality, convenience, and exclusivity.
Unlike traditional barbershops or discount hair salons, The Gents Place focuses on a membership-based recurring revenue model, elevated service delivery, and upscale locations in affluent suburban and urban markets. Guests enjoy private workstations, premium grooming products, complimentary beverages, and highly trained stylists specializing in precision haircuts, beard grooming, straight-razor shaves, and spa-style services.
Why Invest in This Franchise?
Investing in The Gents Place franchise offers several strategic advantages:
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Premium Brand Positioning targeting high-income professionals
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Recurring Membership Revenue that stabilizes cash flow
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Growing Men’s Grooming Market driven by lifestyle and self-care trends
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Clear Differentiation from traditional salons and barbershops
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Scalable Model suitable for multi-unit ownership
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Service-Based Simplicity with no inventory-heavy operations
Background
- Established Year: 2008
- Industry Category: Men’s Grooming & Personal Care Services
- Founder: Ben Davis
- Ownership: Privately held franchised brand
- Market Presence: United States
- Franchise Active Units: 5
The Gents Place was founded with a vision to elevate men’s grooming into a premium, relationship-focused experience. What began as a single upscale grooming lounge quickly gained popularity among professionals seeking a higher standard of service and consistency.
As demand grew, the concept expanded into franchising, focusing on high-quality locations, strict brand standards, and superior stylist training. Today, The Gents Place has established a strong presence across multiple U.S. markets, maintaining a reputation for luxury, professionalism, and exceptional guest experiences.
Support Training
The Gents Place offers comprehensive franchise support at every stage:
Pre-Launch Support
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Site selection and market analysis
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Lease negotiation and build-out guidance
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Design standards and approved vendor sourcing
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Licensing and opening compliance assistance
Training & Operations
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Initial franchisee training covering operations, staffing, and finances
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Stylist recruitment, onboarding, and service training
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Customer experience standards and quality control systems
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POS systems and membership management tools
Marketing & Brand Support
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Grand opening marketing strategy
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Local and digital marketing guidance
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Membership sales and retention programs
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Brand-approved marketing assets
Ongoing Support
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Dedicated franchise support team
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Operational benchmarking and performance reviews
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Ongoing training updates and best practices
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Continuous service and brand development
Ideal Candidate
The Gents Place is best suited for investors and entrepreneurs who appreciate premium branding and service excellence. Ideal candidates include:
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Multi-unit franchise operators or experienced investors
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Professionals seeking a semi-absentee ownership model
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Individuals with strong leadership and people-management skills
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Investors with the capital required for upscale locations
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Owners targeting affluent suburban or metropolitan markets
No prior grooming or salon experience is required, as full training and operational support are provided.
Financial Detail
| Cost Component | Estimated Amount (USD) |
|---|---|
| Franchise Fee | $45,000 |
| Leasehold Improvements & Build-Out | $120,000 – $200,000 |
| Furniture, Fixtures & Equipment | $40,000 – $70,000 |
| Technology & POS Systems | $8,000 – $15,000 |
| Initial Marketing & Grand Opening | $10,000 – $20,000 |
| Training & Opening Support | $5,000 – $10,000 |
| Initial Inventory & Supplies | $5,000 – $10,000 |
| Working Capital (3–6 Months) | $30,000 – $50,000 |
| Estimated Total Investment | $250,000 – $400,000 |
