1986
1500
$300,000
$30,000
$2,000,000
No
Valvoline Instant Oil Change (VIOC) is a leading quick-lube franchise in the United States, known for its high-speed, no-appointment-needed oil changes and preventative maintenance services. Backed by over 150 years of trusted automotive heritage, Valvoline offers franchisees a turnkey business model with strong brand recognition, cutting-edge technology, and extensive operational support.
Valvoline Instant Oil Change is a top-tier franchise opportunity in the United States due to its brand reputation, customer trust, and high-growth potential. Here’s why:
✅ Trusted American Brand – Over 150 years of brand equity and customer loyalty
✅ Fast & Convenient Service Model – Drive-thru, no-appointment-needed service
✅ Recurring Revenue – High customer retention & regular service intervals
✅ Booming Auto Care Industry – Growing number of vehicles on U.S. roads
✅ Multi-Revenue Streams – Oil changes, filters, wipers, fluid top-offs, battery checks, and more
✅ Strong Unit Economics – High throughput, low inventory, and consistent margins
✅ Scalable Model – Ideal for single or multi-unit investors
Whether you’re looking to diversify your portfolio or enter a recession-resilient sector, VIOC offers a profitable and scalable business model backed by decades of success.
Valvoline was founded by Dr. John Ellis, who developed the first petroleum-based lubricant for steam engines. Over the decades, Valvoline evolved into a globally recognized leader in motor oil, lubricants, and vehicle maintenance services.
In 1986, the company launched Valvoline Instant Oil Change (VIOC) to meet the growing demand for fast, drive-thru oil change services. Today, the brand operates 1,700+ service centers across the USA and continues expanding through franchising.
Valvoline has a strong corporate legacy, having operated under the ownership of Ashland Inc. before becoming an independent, publicly traded company. Its commitment to innovation, customer satisfaction, and franchise success has made it a leader in the automotive aftermarket service industry.
Business or retail management
Automotive interest (not mandatory)
Ability to manage a team and deliver a superior customer experience
Valvoline offers end-to-end support to ensure franchisee success from day one:
🔹 Franchise Onboarding – Comprehensive orientation on systems and procedures
🔹 Site Selection & Setup – Assistance with choosing and setting up your store location
🔹 Marketing Support – National and local marketing campaigns, digital strategies, and promotions
🔹 Staff Hiring & Training – Tools to recruit and train top-performing technicians and managers
🔹 Operations & Tech Training – Full access to operational systems, customer service protocols, and proprietary tech platforms
🔹 Ongoing Support – Field visits, business reviews, and continuous learning
The ideal Valvoline franchisee is:
Passionate about customer service and operational excellence
Business-minded, with strong leadership and management capabilities
Experienced in automotive, retail, or franchise operations (preferred but not required)
Financially qualified with the ability to meet the minimum investment
Committed to following Valvoline’s proven system and growth strategy
Franchise Fee: $30,000
Total Investment Range: $175,000 – $2,000,000 (depending on location, build-out, and real estate)
Minimum Liquid Capital Required: $300,000
Royalty Fee: 4% of gross sales
Marketing Fee: 1% of gross sales
