Established
1986
Franchise Units
1500
Minimum Investment
$300,000
Franchise Fee
$30,000
Total Investment Range
$2,000,000
Home Based
No
Description
Valvoline Instant Oil Change (VIOC) is a leading quick-lube franchise in the United States, known for its high-speed, no-appointment-needed oil changes and preventative maintenance services. Backed by over 150 years of trusted automotive heritage, Valvoline offers franchisees a turnkey business model with strong brand recognition, cutting-edge technology, and extensive operational support.
Why Invest in this Franchise?
Valvoline Instant Oil Change is a top-tier franchise opportunity in the United States due to its brand reputation, customer trust, and high-growth potential. Here’s why:
✅ Trusted American Brand – Over 150 years of brand equity and customer loyalty
✅ Fast & Convenient Service Model – Drive-thru, no-appointment-needed service
✅ Recurring Revenue – High customer retention & regular service intervals
✅ Booming Auto Care Industry – Growing number of vehicles on U.S. roads
✅ Multi-Revenue Streams – Oil changes, filters, wipers, fluid top-offs, battery checks, and more
✅ Strong Unit Economics – High throughput, low inventory, and consistent margins
✅ Scalable Model – Ideal for single or multi-unit investors
Whether you’re looking to diversify your portfolio or enter a recession-resilient sector, VIOC offers a profitable and scalable business model backed by decades of success.
Background
Valvoline was founded by Dr. John Ellis, who developed the first petroleum-based lubricant for steam engines. Over the decades, Valvoline evolved into a globally recognized leader in motor oil, lubricants, and vehicle maintenance services.
In 1986, the company launched Valvoline Instant Oil Change (VIOC) to meet the growing demand for fast, drive-thru oil change services. Today, the brand operates 1,700+ service centers across the USA and continues expanding through franchising.
Valvoline has a strong corporate legacy, having operated under the ownership of Ashland Inc. before becoming an independent, publicly traded company. Its commitment to innovation, customer satisfaction, and franchise success has made it a leader in the automotive aftermarket service industry.
Business or retail management
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Automotive interest (not mandatory)
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Ability to manage a team and deliver a superior customer experience
Support Training
Valvoline offers end-to-end support to ensure franchisee success from day one:
🔹 Franchise Onboarding – Comprehensive orientation on systems and procedures
🔹 Site Selection & Setup – Assistance with choosing and setting up your store location
🔹 Marketing Support – National and local marketing campaigns, digital strategies, and promotions
🔹 Staff Hiring & Training – Tools to recruit and train top-performing technicians and managers
🔹 Operations & Tech Training – Full access to operational systems, customer service protocols, and proprietary tech platforms
🔹 Ongoing Support – Field visits, business reviews, and continuous learning
Ideal Candidate
The ideal Valvoline franchisee is:
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Passionate about customer service and operational excellence
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Business-minded, with strong leadership and management capabilities
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Experienced in automotive, retail, or franchise operations (preferred but not required)
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Financially qualified with the ability to meet the minimum investment
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Committed to following Valvoline’s proven system and growth strategy
Financial Detail
Franchise Fee: $30,000
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Total Investment Range: $175,000 – $2,000,000 (depending on location, build-out, and real estate)
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Minimum Liquid Capital Required: $300,000
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Royalty Fee: 4% of gross sales
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Marketing Fee: 1% of gross sales