1955
1
$80,000
$49,500
$532,540
No
Action Tree Service is a trusted name in professional tree care, delivering expert trimming, pruning, removal, and plant healthcare services for both residential and commercial properties. Founded in 1955 in San Antonio, Texas, the brand has built a rock-solid reputation for safety, quality, and customer satisfaction.
With credentials such as an A+ Better Business Bureau rating, Oak Wilt Certification, and Board-Certified Master Arborist recognition, Action Tree Service has become a benchmark in the U.S. tree care industry. Their decision to franchise combines decades of operational expertise with a modern, turnkey business model, giving motivated entrepreneurs the tools, training, and market presence needed to succeed in a fast-growing, recession-resistant sector.
Nearly 70 years of operational excellence in professional tree care.
Recognized for quality and safety with industry certifications and professional affiliations.
Streamlined, turnkey operations with low overhead, small crew requirements, and proprietary CRM systems.
Broad service offerings—tree removal, trimming, plant healthcare, soil remediation, and emergency response.
Consistent demand for tree care in both residential and commercial sectors.
Increasing emphasis on property safety and landscape aesthetics.
Growing consumer awareness of environmental and plant health care services.
Franchising since 2021, with open registrations across many U.S. states.
A wide service scope offers multiple revenue streams and cross-selling opportunities.
Low operational overhead allows for attractive margins.
Strong potential for recurring contracts with commercial clients and municipalities.
Transparent earnings data disclosed through Franchise Disclosure Document (Item 19).
Established Year
Action Tree Service was founded in 1955 in San Antonio, Texas, beginning as a small, family-run tree care business. The brand earned a reputation for safety, reliability, and customer satisfaction long before “professional arboriculture” was an industry standard in the U.S.
Founders & Brand Journey
The business was originally started by Frank, a passionate tree care specialist who believed in combining hands-on service with scientific plant care. Over the decades, the company became a trusted name in South Texas, serving both residential and commercial clients. In 2019, Frank’s son Marcus Bellini, along with partners Derek and Preston, modernized operations, introduced advanced CRM systems, expanded service offerings, and prepared the brand for nationwide franchising.
Franchise Launch & Growth
In 2021, Action Tree Service officially launched its franchise program, awarding its first franchise territory. By 2025, the company operates 1 franchised unit and 1 flagship company-owned unit, with registrations approved for expansion in numerous U.S. states.
Ownership & Corporate Structure
Action Tree Service remains privately held and is operated by a leadership team that blends decades of arboriculture expertise with franchise management experience. The franchisor’s role is to provide training, tools, and operational systems to ensure each franchise location upholds the company’s long-standing quality standards.
Market Presence in USA
From its base in San Antonio, the company has expanded its reach into multiple U.S. states through franchise registration approvals. Territories are available in high-demand states such as California, Florida, New York, Texas, Georgia, North Carolina, and more, positioning the brand for rapid market penetration.
Industry Category
Action Tree Service operates in the Green & Eco-Friendly Home Services Industry, specializing in tree care, arboriculture, landscaping services, and plant healthcare programs. This places the franchise in a sector that benefits from consistent year-round demand, environmental awareness, and safety regulations requiring professional tree maintenance.
Action Tree Service offers a comprehensive franchise support system covering every operational phase:
Pre-Launch Support
Assistance with territory selection and lease negotiations.
Guidance on business registration and local compliance requirements.
Equipment purchasing and setup recommendations.
Operational Training
Classroom training on business systems, equipment use, and service delivery.
On-site training at the franchise location during launch.
Step-by-step guidance on crew management and scheduling.
Marketing Support
Proven marketing strategies and brand guidelines.
Access to corporate-approved marketing materials.
Local marketing execution guidance (no cooperative ad fee required).
Ongoing Support
Dedicated franchise support manager.
Regular operational check-ins and performance reviews.
Continuous updates on safety standards, technology, and best practices.
The Action Tree Service franchise is ideal for:
Hands-on operators ready to actively manage daily business operations.
Individuals with experience in management, sales, or customer service (tree care experience is not required).
Passionate entrepreneurs who value outdoor work, environmental care, and community service.
Investors with financial capability to meet startup requirements.
Owners seeking exclusive territories in growth-ready markets.
| Category | Details |
|---|---|
| Total Investment Required | $348,330 – $532,540 |
| Minimum Cash Investment | $80,000 – $125,000 |
| Minimum Net Worth | $500,000 |
| Franchise Fee | $49,500 |
| Royalty Fee | 6.5% of gross revenue |
| Advertising Fee | 5% of gross revenue |
| Infrastructure Cost | Included in total investment (vehicles, tools, safety gear, office setup) |
| Marketing Budget | Included in total investment (local advertising and promotions) |
| Working Capital | Initial payroll, operations, and reserves—covered in startup range |
| Expected ROI | Accelerated by lean operations and multiple service lines |
| Break-even Time | Typically within the first 12–18 months (varies by territory) |
| Revenue Streams | Residential & commercial tree trimming, removal, emergency services, plant healthcare, soil remediation, recurring maintenance contracts |
