1978
900
$1,786,065
$70,000
$7,602,242
No
AMPM is a renowned 24-hour convenience store chain that has been serving customers with a wide array of snacks, beverages, and essential items since 1978.With a commitment to providing "Too Much Good Stuff," AMPM has established itself as a go-to destination for quick and reliable retail experiences.Operating primarily in the western United States, AMPM offers franchise opportunities for entrepreneurs looking to invest in a proven business model backed by the strength of BP's extensive network.
Established Brand Recognition: Leverage the trusted AMPM brand, known for quality and convenience.
Proven Business Model: Benefit from a franchise system with a history of success and operational efficiency.
Comprehensive Support: Receive extensive training and ongoing support to ensure smooth operations.
Strategic Locations: Access to prime locations, often co-located with BP or ARCO gas stations, enhancing visibility and customer traffic.
Diverse Product Offering: Offer a wide range of products, including fresh food, snacks, and beverages, catering to various customer preferences.
Established Year: 1978
Franchise Units: Over 900 locations across five western states: Arizona, California, Nevada, Oregon, and Washington.
Founders: Originally founded by Atlantic Richfield Company (ARCO).
Ownership: Acquired by BP America, Inc., a subsidiary of BP, in 2000.
Brand Journey: AMPM has evolved from a regional convenience store to a nationally recognized brand, expanding its footprint and product offerings over the years.
Market Presence in the USA: Strong presence in the western United States, with plans for strategic expansion.
Industry Category: Convenience Retail
AMPM offers a comprehensive support and training program to ensure franchisee success:
Pre-Launch Support:
Assistance in site selection and lease negotiation.
Store design and layout planning.
Pre-opening marketing and promotional strategies.
Operational Support:
Detailed operational manuals covering all aspects of store management.
Regular field visits and performance evaluations.
Access to a dedicated support team for troubleshooting and guidance.
Marketing Support:
National and regional advertising campaigns.
Promotional materials and digital marketing tools.
Branding guidelines to maintain consistency across locations.
Ongoing Support:
Continuous training programs to keep franchisees updated on new products and services.
Participation in annual conferences and networking events.
Access to a franchisee portal for resources and communication.
Owning and operating an AM/PM franchise requires a specific combination of business skills, financial readiness, and personal qualities to ensure success. The ideal franchisee typically possesses the following characteristics:
Experience in retail, food service, or convenience store operations is highly valuable.
Familiarity with managing staff, inventory, and daily operations ensures smoother store performance.
While prior franchise experience is helpful, AM/PM provides robust training, making it accessible to first-time franchisees who are committed and eager to learn.
Must have sufficient capital to cover the total investment range ($1.78M–$7.6M), franchise fees, working capital, and infrastructure costs.
Ability to manage ongoing operational expenses such as salaries, utilities, and marketing fees.
Strong financial planning skills to achieve ROI within the expected 2–3 year break-even period.
Franchisees should prioritize creating a positive customer experience.
Commitment to maintaining store cleanliness, product quality, and service speed is crucial for building customer loyalty.
Enthusiasm for convenience retail operations helps drive employee motivation and customer satisfaction.
Willingness to take initiative, make decisions, and adapt to market changes.
Interest in maximizing revenue through multiple product streams (fuel, snacks, beverages, hot foods, and other convenience items).
Ability to innovate locally within the framework of AM/PM brand guidelines.
Strong preference for operating in high-traffic areas, often co-located with BP or ARCO gas stations.
Understanding the local market and customer demographics helps tailor store offerings and marketing initiatives.
Ideally located in western U.S. regions (California, Arizona, Nevada, Oregon, Washington) where AM/PM has an established presence.
Alignment with AM/PM’s values and business model, ensuring brand consistency across locations.
Willingness to participate in ongoing training, marketing programs, and franchisee networking events.
| Financial Component | Details / Estimates |
|---|---|
| Total Investment Required | $1,786,065 – $7,602,242 (depends on store size, location, and infrastructure) |
| Minimum Investment Required | Approximately $1,786,065 |
| Franchise Fee | Up to $70,000 |
| Royalty Fees | ~14% of gross sales |
| Advertising / Marketing Fees | 1% – 2% of gross sales (supports national and regional campaigns) |
| Infrastructure Cost | Varies by location; includes store build-out, equipment, and fixtures |
| Working Capital | $100,000 – $200,000 (to cover initial operational expenses) |
| Expected ROI | Varies based on location and operational efficiency |
| Break-Even Time | Typically 2 – 3 years |
| Potential Revenue Streams | Fuel sales, snacks, beverages, hot foods, grocery items, convenience products |
| Training & Support Cost | Included in franchise package (pre-launch, operational, and marketing support provided) |
