Established
1986
Franchise Units
150
Minimum Investment
$600,000
Franchise Fee
$32,000
Total Investment Range
$2,500,000
Home Based
No
Description
Andy's Frozen Custard is a beloved American dessert brand known for its rich, creamy frozen custard and exceptional customer service. Founded in 1986 by John and Carol Kuntz in Osage Beach, Missouri, the company has grown from a single location to over 150 stores across 15 states . The brand's commitment to quality and community has made it a favorite destination for dessert lovers nationwide.
Why Invest in This Franchise?
-
Proven Business Model: With over 35 years of experience, Andy's has refined its operations to ensure consistency and quality across all locations.
-
Strong Brand Recognition: The brand's unique offerings, such as the "Concrete" (a frozen custard treat mixed with toppings), have garnered a loyal customer base.
-
Expansion Potential: The growing number of locations indicates a strong demand and potential for further expansion in untapped markets.
-
Supportive Franchise System: Andy's provides comprehensive training and ongoing support to franchisees, ensuring their success and the brand's standards are upheld .
Background
Founded: 1986
Founders: John and Carol Kuntz
Headquarters: Springfield, Missouri
Industry Category: Frozen Desserts / Quick Service Restaurant (QSR)
Current Footprint: 150+ Active Units (and growing rapidly across 15+ states)
The story began in Osage Beach, Missouri, where John and Carol Kuntz decided to bring the art of frozen custard to the masses. They named the shop after their son, Andy, who now leads the company as CEO. Over the last four decades, the brand has evolved from a single lakeside stand into a powerhouse of the American Midwest and South. Today, Andy’s is recognized as the largest dessert-only franchise in the world, maintaining a family-owned feel despite its massive national scale.
Support Training
Andy’s provides a comprehensive "blueprint for success" that ensures you aren't just buying a name, but a functional system.
Pre-Launch & Site Selection
The corporate team assists with sophisticated demographic mapping and real estate analysis to ensure your location has the high-traffic counts necessary for a drive-thru model. They provide prototypical architectural plans and construction management guidance.
Operational & Academic Training
New franchisees undergo an intensive training program (often 4–6 weeks) at a certified training store. This covers everything from the science of custard "overrun" and machine maintenance to labor management and guest relations.
Marketing & Brand Power
You get access to a professional marketing suite, including local store marketing (LSM) toolkits, social media management, and national brand campaigns. Their "Yum Squad" loyalty program is already integrated into the POS system to drive repeat business from day one.
Ideal Candidate
Andy’s is looking for "hands-on" leaders rather than silent investors. The ideal candidate typically fits the following:
Experience: A background in multi-unit restaurant management or high-volume retail is preferred.
Passion: You must be a "brand ambassador" who truly loves the product and values community involvement.
Financial Strength: A strong net worth and liquid asset position are required to fund the development of one or multiple units.
Operational Mindset: A commitment to the "Andy’s Way"—which means maintaining a spotless facility and ensuring every "Concrete" is served with a smile in record time.
Financial Detail
| Category | Estimated Details |
| Initial Franchise Fee | $32,000 - $35,000 |
| Minimum Liquid Capital | $500,000 |
| Total Investment Range | $600,000 – $2,500,000 |
| Royalty Fee | 6% of Gross Sales |
| Marketing Fund | 1% - 3% of Gross Sales |
| Expected Break-even | Typically 2–4 years |
| Revenue Streams | Drive-thru, Walk-up windows, Catering, Gift Cards |