Established
2002
Franchise Units
2300
Minimum Investment
$175,000
Franchise Fee
$699
Total Investment Range
$381,575
Home Based
No
Description
Anytime Fitness is the world’s fastest-growing 24-hour co-ed fitness franchise. Known for its convenience, affordability, and supportive community, the brand offers members 24/7 access to thousands of clubs worldwide. Franchisees benefit from a scalable business model with recurring revenue, strong brand recognition, and streamlined operations.
Background
Founded in 2002 in Minnesota, Anytime Fitness quickly grew into a global fitness leader. It operates under Self Esteem Brands, offering a unique franchise model focused on small-format gyms that require less staff and are open round-the-clock. With over 5,000 locations in more than 35 countries, it’s a globally trusted name in health and wellness.
Support Training
Anytime Fitness provides extensive support to its franchisees, including:
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Pre-opening training at corporate headquarters and local sites
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Ongoing business coaching and operational support
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Marketing assistance with national campaigns and local promotions
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Real estate and site selection guidance
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Proprietary management software
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Access to a dedicated franchise performance coach
Ideal Candidate
The ideal Anytime Fitness franchisee is passionate about health and fitness, has a community-focused mindset, and demonstrates strong leadership. While prior fitness industry experience is not required, candidates should have:
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Business acumen
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A customer service-oriented approach
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Financial stability and management skills
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Desire to build a semi-absentee or owner-operator model
Financial Detail
Franchise Fee: $42,500
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Total Investment Range: $381,575 – $783,897
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Minimum Liquid Capital Required: $175,000
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Royalty Fee: $699/month (fixed)
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National Advertising Fee: $600/month (fixed)
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Franchise Units in USA (approx.): 2,300+
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Year Established: 2002
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Franchising Since: 200