Established
2005
Franchise Units
130
Minimum Investment
$200,000
Franchise Fee
$45,000
Total Investment Range
$500,000
Home Based
No
Description
Aqua-Tots Swim Schools is a trusted name in the world of children’s swim education, offering year-round swim instruction to children of all abilities. With a focus on water safety and swim skill progression, Aqua-Tots has developed a proven franchise model combining purpose with profitability. The brand’s family-friendly environment and proprietary curriculum make it a favorite among parents and a rewarding opportunity for franchisees.
Background
Founded in 1991, Aqua-Tots began as a local swim program and has grown into a global franchise with locations in over 14 countries. The brand’s mission to save lives by teaching children how to swim has earned it a strong reputation and loyal customer base. Aqua-Tots provides an essential service to communities, while also creating a scalable and sustainable business model for its franchisees.
Support Training
Aqua-Tots offers comprehensive support to its franchisees, including:
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Initial training at corporate headquarters (4–5 weeks)
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Ongoing operations support
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Marketing guidance and grand opening assistance
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Site selection and real estate guidance
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Technology tools and proprietary software
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Hiring and staff training programs
Franchisees are equipped with the tools needed to successfully operate their swim school and grow their local presence.
Ideal Candidate
Aqua-Tots is looking for franchisees who:
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Are passionate about child development and water safety
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Possess strong leadership and people management skills
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Have a desire to build a business that positively impacts their community
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Are financially capable and business-savvy (no need for swim experience—training is provided)
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Enjoy building a team-oriented work environment
Financial Detail
Franchise Fee: $45,000
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Total Investment Range: $500,000 – $1,900,000
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Minimum Liquid Capital Required: $200,000
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Minimum Net Worth Required: $1,000,000
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Royalty Fee: 6%
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Marketing Fee: 2%
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Franchise Units (USA): 130+
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Founded: 1991
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Franchising Since: 2005
Aqua-Tots Swim Schools operates on a brick-and-mortar model, usually in commercial shopping centers or stand-alone buildings designed to accommodate their unique training pool requirements.