Established
2019
Franchise Units
6
Minimum Investment
$15,712,500
Franchise Fee
$50,000
Total Investment Range
$23,636,500
Home Based
No
Description
The Atwell Suites® franchise is one of the most exciting hospitality investment opportunities in the USA, designed by IHG Hotels & Resorts, a global leader in the hotel industry. Positioned as a modern, upper-midscale, all-suites extended-stay hotel brand, Atwell Suites is crafted for today’s travelers who value flexibility, design, and an elevated experience during stays of four nights or more.
This unique hotel franchise caters to both business and leisure travelers seeking longer stays, offering larger suites, communal spaces, and high-quality amenities. Backed by IHG’s unmatched reputation, loyalty programs like IHG One Rewards, and strong brand recognition, Atwell Suites has quickly positioned itself as a premium investment opportunity in the growing extended-stay hospitality sector. With a strong development pipeline across the United States, Atwell Suites is designed to attract high occupancy rates and long-term profitability for franchisees.
Why Invest in this Franchise?
Investing in an Atwell Suites franchise allows entrepreneurs and hospitality investors to align with one of the world’s most recognized hotel companies – IHG Hotels & Resorts. Extended-stay hotels are one of the fastest-growing segments in the lodging industry, driven by demand from corporate travelers, relocations, project-based work, healthcare, and leisure guests seeking longer accommodations.
Key reasons to invest include:
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Backing of IHG’s global presence and trusted reputation.
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A scalable, modern hotel design appealing to extended-stay travelers.
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Access to IHG’s robust booking systems, marketing platforms, and loyalty program with over 115 million members.
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High potential for strong RevPAR (Revenue Per Available Room) and occupancy rates.
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Long-term stability and growth in the extended-stay market, especially in the USA.
Background
Established Year: Launched in May 2019; First property opened in March 2022.
Founders/Parent Company: Developed by IHG Hotels & Resorts (InterContinental Hotels Group).
Active Units: Currently has 6+ open units as of early 2026, with a massive pipeline of over 50 properties in development across the USA.
Brand Journey: Created following extensive consumer research, the brand was built to bridge the gap between traditional extended-stay hotels and select-service hotels.
Industry Category: Upper-Midscale, All-Suites Hospitality.
Market Presence: Rapidly expanding across the United States, with key locations in Miami, Denver, Austin, and Kansas City, and upcoming projects in Las Vegas and Colorado Springs.
Support Training
Franchisees of Atwell Suites benefit from world-class support and resources provided by IHG Hotels & Resorts.
Pre-Launch Support:
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Site selection and market analysis guidance.
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Assistance with hotel design, layout, and brand-standard implementation.
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Access to IHG’s global vendor and procurement networks.
Operational Support:
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Standardized operating procedures to ensure service consistency.
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Technology support including reservation systems, property management, and revenue management tools.
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Ongoing operational consultation from IHG experts.
Marketing Support:
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Access to IHG’s global marketing campaigns and digital platforms.
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Inclusion in the IHG booking engine and third-party travel platforms.
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Leverage IHG One Rewards loyalty program with millions of members.
Training Support:
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Comprehensive training programs for franchise owners, managers, and staff.
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On-site and online training modules covering guest service, operations, sales, and brand culture.
Ongoing Support:
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Regular performance reviews and business development strategies.
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Continued access to new technologies, operational updates, and marketing innovations.
Ideal Candidate
The ideal Atwell Suites franchisee is an entrepreneur or investor with a strong interest in the hospitality industry and a commitment to building a long-term business.
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Business Background: Previous experience in hotel management, real estate, or service-based businesses is preferred but not mandatory.
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Investment Capability: Ability to meet financial requirements, including capital for development, operations, and ongoing fees.
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Mindset: Passionate about delivering exceptional guest experiences and building long-term customer loyalty.
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Location Preference: High-demand urban, suburban, and business-centric areas across the United States, especially where extended-stay travel demand is rising.
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Type of Investor: Both seasoned hotel operators and first-time franchisees with strong financial backing are encouraged.
Financial Detail
- Initial Franchise Fee: $50,000
- Initial Investment: $15,712,500 – $23,636,500
- Royalty Fee: 5%
- Term of Agreement: 20 years (average)
- Is Franchise Term Renewable?: Yes