1991
90
$20,000
$5,000
$50,000
No
Baby’s Away is one of the largest and most recognized baby and toddler equipment rental franchises in the United States. Known for its convenience, reliability, and strong reputation, Baby’s Away has been serving families, vacationers, and business travelers with high-quality baby gear rentals for decades. With a proven business model, national brand recognition, and strong customer trust, Baby’s Away offers entrepreneurs the opportunity to tap into the lucrative baby and family services industry while running a flexible, home-based, and profitable business.
Families traveling across the USA often prefer not to carry bulky strollers, cribs, high chairs, and other baby essentials. Baby’s Away solves this pain point by delivering safe, clean, and reliable baby equipment directly to hotels, rental homes, vacation properties, and residences. This innovative concept positions Baby’s Away as a market leader in the baby gear rental industry, giving franchisees a strong advantage in a growing niche with consistent demand.
Established Brand Recognition: Baby’s Away has built trust with families nationwide, making it one of the most reliable baby equipment rental providers in the USA.
High-Demand Industry: The U.S. travel and tourism market continues to grow, and with more families traveling, the need for baby equipment rentals is at an all-time high.
Low Overhead & Home-Based Model: No need for expensive retail locations; franchisees can operate from home with minimal startup costs.
Recurring Customers: Many families travel annually and rely on Baby’s Away, ensuring strong repeat business.
Comprehensive Support & Training: The franchisor provides all the necessary tools, training, and ongoing guidance to ensure franchisee success.
Baby’s Away was founded in 1991 in the United States with a clear mission – to make family travel more convenient, stress-free, and enjoyable. The founders recognized that traveling with infants and toddlers posed unique challenges for parents, especially when it came to carrying bulky and essential baby equipment such as cribs, strollers, car seats, and high chairs. By addressing this gap, Baby’s Away became a pioneer in the baby gear rental industry.
The franchise was started by a group of entrepreneurs and parents who personally experienced the difficulties of traveling with young children. Their vision was to create a service that would allow families to rent high-quality, safe, and sanitized baby equipment and have it delivered directly to hotels, vacation rentals, or family homes. This idea quickly gained popularity, especially in tourist-heavy regions.
Baby’s Away expanded steadily across the United States, turning into a franchise system in the early 1990s.
Over the years, the brand grew into one of the largest baby equipment rental franchises in the nation, serving millions of families.
Currently, Baby’s Away operates in over 90 locations nationwide, making it the go-to choice for baby gear rentals in major travel hubs.
Franchise Units: 90+ active locations in the USA.
Geographic Reach: Franchise locations are strategically placed in tourist destinations, beach towns, ski resorts, large cities, and suburban family-travel markets.
States with a strong Baby’s Away presence include Florida, California, Texas, Colorado, Arizona, Nevada, Hawaii, and New York.
Baby’s Away is a trusted partner for vacation rental companies, hotels, and property management firms, strengthening its market positioning in the travel and hospitality sector.
Baby’s Away falls under multiple industry segments:
Baby Equipment Rental
Family Services
Travel & Hospitality Support
Franchise Business Opportunities (Low-Cost / Home-Based)
This unique blend allows franchisees to capture demand not just from families but also from tourism businesses and hospitality providers.
With over three decades of experience, Baby’s Away has built a solid reputation for:
Safety & Quality – Equipment meets strict safety standards and is thoroughly cleaned/sanitized before each use.
Reliability & Convenience – Timely delivery and pickup services make family travel easier.
Customer Loyalty – Thousands of returning families use Baby’s Away services during repeat vacations.
Baby’s Away ensures that every franchisee is fully prepared to succeed with a structured support and training program:
Pre-Launch Training – Comprehensive orientation on business setup, local licensing requirements, and initial inventory selection.
Operational Training – Step-by-step guidance on delivery, sanitization, maintenance, and customer service.
Marketing Support – Assistance with online visibility, digital marketing campaigns, local advertising, and SEO-driven website listings.
Technology Support – Access to a central booking platform, customer service management tools, and operational systems.
Ongoing Support – Continuous updates, regular franchise meetings, and business coaching to maximize profitability.
Networking Opportunities – Collaboration with vacation rental companies, hotels, and travel agencies to build strong local partnerships.
The Baby’s Away franchise is designed for individuals who want to run a family-oriented, service-based, and flexible business in the USA. Since this franchise operates primarily as a home-based model, it does not require retail experience or a storefront, making it accessible to a wide variety of entrepreneurs. However, the ideal franchisee should match certain qualities to maximize success.
No prior experience in the baby care or hospitality industry is required.
Helpful backgrounds include hospitality, tourism, childcare, event planning, property management, or customer service.
Strong organizational and time-management skills are essential for handling deliveries, scheduling, and equipment sanitization.
Passionate about helping families and ensuring children’s safety and comfort while traveling.
Enjoys working with people and building relationships with parents, hotels, and vacation rental companies.
Customer-focused, friendly, and service-driven.
Should have access to $25,000 – $50,000 for total investment, depending on market size and startup inventory.
Comfortable with managing working capital for marketing, equipment maintenance, and delivery logistics.
Looking for a flexible, home-based business model that allows independence and control over work hours.
Ideal for stay-at-home parents, couples, retirees, or entrepreneurs who want to balance family and work.
Willing to be hands-on in operations, particularly in the early stages of the franchise.
Best suited for individuals living in or near tourist destinations, beach towns, mountain resorts, urban centers, or family-friendly vacation hubs.
Locations with high levels of tourism and frequent family travelers will yield the strongest rental demand.
Franchisees near hotels, vacation rentals, airports, and large event venues are well-positioned for success.
Self-motivated and proactive in marketing the business locally.
Comfortable networking with vacation rental property managers, travel agents, and hotel operators to form partnerships.
Interested in building a long-term, repeat-customer business with steady growth.
Baby’s Away offers one of the most affordable franchise opportunities in the USA, making it accessible to a wide range of entrepreneurs.
Total Investment Required: $25,000 – $50,000 (depending on location & inventory size)
Minimum Investment: Approx. $20,000
Franchise Fee: $5,000 – $10,000
Franchise Units: 90+ across the USA
Infrastructure Cost: Low – home-based business model (no storefront required)
Marketing Budget: $1,500 – $3,000 annually for local promotions & digital ads
Working Capital: $5,000 – $10,000 for initial operations
Royalty Fees: Typically 5% – 7% of gross sales
Expected ROI: Within 12–18 months depending on market size and location
Break-Even Time: 6–12 months
Revenue Streams:
Baby equipment rentals (cribs, strollers, high chairs, car seats, etc.)
Delivery & setup fees
Long-term rental packages for extended stays
Partnerships with hotels, vacation rentals, and property management companies
