2012
3
$75,000
$35,000
$500,000
No
Bangers & Brews is a beloved family-run restaurant that has become a staple in Oregon, offering a unique dining experience centered around gourmet sausages infused with Argentinian flavors. Known for its commitment to quality, sustainability, and community involvement, Bangers & Brews has garnered acclaim, including being ranked #1 in Yelp’s Top 100 Places to Eat in the U.S. in 2019 . The brand is now expanding through franchising, providing entrepreneurs with an opportunity to be part of a thriving business model.
Proven Success: With multiple locations in Oregon, Bangers & Brews has demonstrated consistent growth and customer loyalty.
Unique Concept: The fusion of gourmet sausages with Argentinian flavors sets Bangers & Brews apart in the competitive food industry.
Community Engagement: The brand's focus on local sourcing and community involvement fosters strong customer relationships and brand loyalty.
Supportive Franchise System: Franchisees receive comprehensive training and ongoing support, ensuring operational success and brand consistency.
Established Year & Founder:
Bangers & Brews was founded in 2012 in Bend, Oregon by Marcelo Garcia, a passionate entrepreneur with a vision to bring high-quality, gourmet sausages infused with Argentinian flavors to the fast-casual dining market. His aim was to combine authentic flavors with a casual, family-friendly dining experience that stood out in the local culinary scene.
Franchise Units & Market Presence:
Currently, Bangers & Brews operates several locations in Oregon, and due to its strong brand reputation and loyal customer base, the company is actively expanding through franchising across the USA. The brand is recognized for its focus on quality ingredients, craft beer pairing, and a unique menu concept that differentiates it from typical fast-casual dining options.
Brand Journey & Company History:
Started as a single family-run location in Bend, Oregon, emphasizing gourmet sausages and craft beer.
Quickly gained local popularity for its innovative menu, including a mix of traditional and Argentinian-style sausages.
Received critical acclaim, including being ranked #1 in Yelp’s Top 100 Places to Eat in the U.S. in 2019.
Expanded to multiple locations in Oregon, proving a scalable business model.
Transitioned into a franchise model, offering entrepreneurs the opportunity to replicate the successful system in new regions.
Ownership & Structure:
The business operates under Bangers & Brews Franchise LLC, which oversees brand operations, ensures franchisee compliance, and maintains the quality and consistency of the customer experience.
Industry Category & Market Positioning:
Industry: Fast-Casual Dining / Gourmet Sausages / Craft Beer
Market Positioning: Bangers & Brews occupies a niche segment by combining authentic Argentinian flavors with a fast-casual dining experience, catering to food enthusiasts, families, and craft beer lovers. Its focus on quality, community involvement, and unique menu items gives it a strong competitive advantage in the U.S. foodservice market.
Other Information:
Strong emphasis on local sourcing and sustainability.
Actively engages with the community through events and partnerships.
Differentiates itself through unique flavor profiles, customizable menu options, and a premium casual dining experience.
Pre-Launch Support: Assistance with site selection, lease negotiation, and restaurant design to ensure optimal location and layout.
Operational Training: Comprehensive training covering all aspects of restaurant operations, including food preparation, customer service, and inventory management.
Marketing Support: Access to branded marketing materials, digital marketing strategies, and promotional campaigns to drive customer engagement.
Ongoing Support: Continuous support through regular visits, operational audits, and access to a dedicated franchise support team to address any challenges.
The ideal franchisee for Bangers & Brews is someone who aligns with the brand’s values, understands the foodservice industry, and has the drive to grow a successful restaurant. This profile includes a combination of personal qualities, professional experience, and financial readiness:
1. Passion for Food & Customer Experience
A strong enthusiasm for the food and beverage industry, particularly in gourmet sausages, fast-casual dining, and craft beer.
Commitment to delivering high-quality meals and exceptional customer service, reflecting the brand’s reputation for flavor, quality, and community engagement.
2. Business Background & Management Skills
Experience in managing restaurants, retail operations, or other customer-facing businesses is highly advantageous.
Strong leadership and team management skills to efficiently run the restaurant, motivate staff, and maintain operational standards.
Ability to implement systems and processes for consistent service and quality across the location.
3. Financial Capability & Investment Readiness
Sufficient liquid assets (typically $75,000 or more) and access to total investment capital ($300,000–$500,000) to meet startup and operating expenses.
Understanding of financial management, budgeting, and revenue forecasting to maintain profitability.
4. Alignment with Brand Values
A commitment to sustainability, local sourcing, and community engagement, which are central to Bangers & Brews’ identity.
Willingness to follow proven operational procedures and brand standards while also adapting to local market needs.
5. Location Preference & Market Understanding
Interest in operating a franchise in areas with strong potential for fast-casual dining, including suburban and urban markets in the U.S.
Understanding local demographics, dining trends, and consumer preferences to optimize sales and brand visibility.
6. Entrepreneurial Drive & Long-Term Vision
Motivated to grow the franchise, expand potential revenue streams (in-store dining, takeout, catering, merchandise), and contribute to the brand’s expansion goals.
Willingness to commit to ongoing learning and participate in training programs provided by the franchisor to ensure business success.
Summary:
Bangers & Brews seeks franchisees who are passionate, experienced, financially capable, and community-oriented, with the drive to replicate the brand’s success while maintaining the quality and culture that made it popular in Oregon.
| Financial Item | Estimated Amount (USD) | Notes / Details |
|---|---|---|
| Initial Franchise Fee | $35,000 | One-time fee paid to the franchisor for brand rights and support |
| Total Investment | $300,000 – $500,000 | Includes build-out, equipment, furnishings, and initial working capital |
| Minimum Liquid Assets Required | $75,000 | Recommended available cash to cover startup and initial operating expenses |
| Build-Out / Infrastructure Cost | $200,000 – $300,000 | Includes leasehold improvements, kitchen equipment, furniture, signage |
| Initial Marketing Budget | $15,000 – $20,000 | Local launch advertising, promotions, and digital marketing campaigns |
| Working Capital | $50,000 – $75,000 | To cover operating expenses until break-even |
| Royalty Fees | 6% of gross sales | Ongoing fee for using the brand, systems, and support |
| Expected Break-Even Time | 18 – 36 months | Depends on location, sales volume, and operational efficiency |
| Expected ROI | 2 – 3 years | Based on steady growth and market demand |
| Potential Revenue Streams | In-store dining, takeout, catering, merchandise | Diversified income sources beyond regular menu sales |
| Franchise Units | Multiple existing locations in Oregon; expanding nationwide | Shows operational model and scalability potential |
