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“Barmetrix USA Franchise Opportunity

USA
Minimum Investment

$55,950

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Established

1999

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Franchise Units

18

payments

Minimum Investment

$55,950

payments

Franchise Fee

$34,900

payments

Total Investment Range

$99,900

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Home Based

No

Description

Discover the Barmetrix Franchise—a proven, highly profitable franchise opportunity in the hospitality sector across the USA. As a Barmetrix franchisee, you’ll own a business that delivers critical, data-driven inventory control and profit-boosting analytics to bars, restaurants, and hotels. With low overhead, recurring income, and an ever-growing demand for streamlined operations, Barmetrix positions you at the crossroads of profitability and purpose—helping hospitality venues turn inventory loss into revenue and operational clarity. Tap into an established brand, unmatched support network, and sophisticated tools designed for today’s high-pressure hospitality market.

Why Invest in This Franchise?

  • Recurring Revenue Model: Clients typically stick with Barmetrix long term, paying weekly, bi-weekly, or monthly fees. Initial client base yields stable income with room to grow.

  • High Demand, Low Overhead: Over 1 million hospitality venues in the U.S. face skinny margins, making Barmetrix services crucial. No need for expensive storefronts or inventory.

  • Proven ROI: With venues losing 10–20% of inventory weekly, Barmetrix routinely recovers 50% of those losses—delivering immediate, measurable value. 

  • Low Startup Costs: Territory begins at ~$49,900. Total investment typically ranges from ~$56K to ~$100K—competitive compared to many service-based franchises.

  • Flexible Operations: Many franchisees start from home, requiring minimal staff and infrastructure. Scale as you grow.


Background

Established Year & Origins
Barmetrix was founded in 1999 in Sydney, Australia, by a team of hospitality professionals who saw a major problem in the bar and restaurant industry: businesses were losing 10–20% of their product to waste, theft, and inefficiencies. What started as a small consulting initiative to help ten bar owners quickly transformed into a structured service model with scalable software solutions.

Entry into the U.S. Market
By the mid-2000s, the brand expanded internationally, launching Barmetrix USA LLC around 2007. This marked its entry into the American hospitality market, where the need for tighter inventory control and operational efficiency was especially strong due to slim margins and high competition.

Franchise Launch & Growth

  • Franchising in the U.S. began in the late 2000s.

  • As of 2025, Barmetrix operates 15 franchised units and 3 corporate-owned units, totaling 18 U.S. locations.

  • These units are strategically located in key hospitality hubs such as New York, Miami, Chicago, Dallas, Los Angeles, Baltimore, Atlanta, Baton Rouge, and Raleigh-Durham.

Founders & Leadership

  • Founder: The company was initially built by a team of hospitality innovators in Australia (details of individual founder names are less publicized).

  • Current Leadership:

    • Ray Walsh – CEO (previously CTO & COO, promoted to CEO)

    • Danny Breaux – Partner, overseeing strategic expansion

    • Mitch Leger – Head of Franchise Operations & Technology

This leadership team emphasizes teamwork, accountability, and technology-driven solutions—all central to the Barmetrix model.

Ownership & Structure

  • Barmetrix USA LLC was reorganized in Maryland in December 2021 and formally acquired its operating entity in March 2022.

  • Headquarters: Kensington, Maryland, USA.

  • Today, Barmetrix operates as a business services franchise specializing in hospitality analytics, inventory audits, and operational coaching.

Industry & Market Position

  • Category: Hospitality Business Services / Inventory Control & Consulting.

  • Market: The U.S. hospitality industry has over 1 million bars and restaurants, many operating on razor-thin margins. Barmetrix fills a critical need by providing profit recovery through data-driven insights.

  • Competitive Advantage: Proprietary software, recurring revenue model, flexible franchise system, and a “partner not vendor” approach that fosters long-term client retention.

Brand Journey & Values
From its early days, Barmetrix positioned itself as more than just an auditing company—it became a trusted partner to bar and restaurant owners, helping them improve profitability, consistency, and customer experience. Its core values are:

  • Excellence – Delivering accurate, reliable results.

  • Ownership – Taking accountability for outcomes.

  • Teamwork – Fostering collaboration between franchisees and clients.

  • Integrity – Upholding trust as the foundation of client relationships.


Support Training

One of the biggest strengths of the Barmetrix Franchise is its comprehensive support and training system, designed to help franchisees succeed from the moment they sign their agreement through years of operation. With a business model built on proven systems, proprietary software, and recurring revenue, Barmetrix ensures its partners are never left on their own.

Pre-Launch Support

  • Franchise Onboarding Program – New franchisees are guided step-by-step through legal, financial, and operational setup.

  • Territory Selection Assistance – Corporate teams provide market research and demographic studies to identify profitable locations with high concentrations of bars, restaurants, and hotels.

  • Business Planning Guidance – Support in building financial forecasts, sales strategies, and growth projections.

  • Equipment & Technology Setup – Franchisees are equipped with proprietary inventory management software, audit tools, and reporting systems before launch.

Initial Training

Barmetrix provides a structured multi-week training program that blends classroom sessions, field experience, and online modules:

  • 1 week classroom training – Business operations, inventory systems, hospitality analytics, and client relations.

  • 2 weeks on-the-job training – Hands-on experience with actual audits, data reporting, and client consultations.

  • Online learning library – Continuous access to updated training resources, case studies, and video modules.

  • Certification Process – Ensures every franchisee is fully confident before officially launching.

Operational Support

Once live, Barmetrix franchisees benefit from robust operational support, including:

  • Field Operations Support – Dedicated regional managers visit franchisees for performance reviews and hands-on coaching.

  • Proprietary Software Access – Franchisees use Barmetrix’s advanced audit and reporting systems to deliver world-class analytics.

  • 24/7 Online Support Desk – Troubleshooting, technical help, and operational guidance available anytime.

  • Client Retention Programs – Strategies to ensure long-term recurring contracts with venues.

Marketing Support

  • Brand Guidelines & Templates – Professionally designed brochures, presentations, and digital materials.

  • National Co-Op Advertising – Shared campaigns to promote the Barmetrix brand across the U.S.

  • Local Marketing Assistance – Guidance on networking with bar/restaurant associations, chamber of commerce groups, and hospitality events.

  • Digital Presence Setup – Assistance with website visibility, SEO, and social media campaigns tailored to each franchisee’s region.

Academic & Professional Development

  • Ongoing Training Seminars – Regular virtual and in-person sessions to keep franchisees updated on industry trends.

  • Annual Franchisee Conference – Networking event for knowledge sharing, guest speakers, and advanced training.

  • Leadership Development – Training modules focused on sales, client management, and scaling operations.

Ongoing Support

  • Newsletters & Industry Updates – Franchisees receive constant insights on the hospitality sector.

  • Peer-to-Peer Support – Franchisees are connected to a community of operators across the U.S. for shared learning.

  • Growth Coaching – Mentorship on expanding from a single territory to multi-unit ownership.

  • Performance Tracking – Benchmarking systems to measure KPIs and identify areas for improvement.


Ideal Candidate

Barmetrix is not just looking for investors—it’s seeking partners who share its vision of transforming the hospitality industry through smarter, data-driven operations. The ideal franchisee is someone who combines entrepreneurial drive with a passion for hospitality and problem-solving.

Personal Traits & Mindset

  • People-Oriented – Enjoys building strong relationships with bar, restaurant, and hotel owners.

  • Problem-Solver – Naturally analytical, with the ability to identify inefficiencies and propose actionable solutions.

  • Driven & Disciplined – Motivated to follow proven systems, achieve goals, and deliver measurable results.

  • Empathetic Leader – Understands the challenges faced by hospitality businesses and takes pride in helping them succeed.

  • Resilient & Adaptable – Comfortable with fast-paced environments and changing client needs.

Professional Background

  • Hospitality Industry Experience (preferred but not mandatory) – Individuals with backgrounds in bar/restaurant management, food & beverage, or hotel operations often thrive.

  • Sales & Business Development – Franchisees must be comfortable networking and closing deals with hospitality decision-makers.

  • Corporate Professionals & Consultants – Those seeking a shift from corporate jobs to owning a flexible, high-impact business find Barmetrix appealing.

  • First-Time Entrepreneurs – Thanks to extensive training and support, even those new to business ownership can succeed if they have the right drive.

Financial Qualifications

  • Minimum Liquid Capital: ~$50,000

  • Net Worth: ~$150,000

  • Initial Investment: $56,000 – $100,000 (varies by territory size and resources)
    This makes Barmetrix accessible compared to many service-based franchises, with low overhead and no need for retail space or large staff.

Lifestyle & Work Style Fit

  • Flexible Operators – Ideal for those seeking a home-based or mobile business with scalable potential.

  • Hands-On Owners – Franchisees should expect to actively manage client relationships, oversee audits, and grow sales.

  • Work-Life Balance Seekers – Unlike many foodservice or retail franchises, Barmetrix offers flexibility in scheduling, making it attractive to those who want business ownership without 24/7 operations.

Location Preferences

  • Best suited for urban and metropolitan markets with a dense concentration of bars, nightclubs, restaurants, hotels, and entertainment venues.

  • Examples: New York City, Miami, Chicago, Dallas, Atlanta, Los Angeles, and other high-traffic hospitality hubs.

  • However, secondary markets with growing hospitality industries also represent solid opportunities.

Who Thrives as a Barmetrix Franchisee?

Barmetrix franchisees are usually outgoing, confident networkers who enjoy meeting new people while also digging into data to uncover hidden revenue opportunities. They thrive when they can:

  • Combine consulting and sales skills.

  • Work with diverse clients.

  • Deliver tangible, measurable value to businesses every week.


Financial Detail

Financial ComponentAmount (USD)Notes
Franchise Fee$34,900 – $54,900Typically around $49,900 depending on territory size.
Minimum Investment Required$55,950Entry-level investment to start a single unit.
Total Initial Investment$55,950 – $99,900Includes franchise fee, training, software, licenses, working capital, and startup expenses.
Liquid Capital Required~$50,000Cash available for startup and operations.
Net Worth Requirement~$150,000Recommended for financial stability.
Royalty Fee8% of gross revenueSome sources note a per-audit royalty (~$28) plus advertising fee.
Marketing/Ad Fund$200 – $500/monthNational and local co-op marketing contributions.
Training & Onboarding Costs$1,500 – $2,000Covers travel, lodging, and program fees.
Equipment & Software$1,200 – $1,500Proprietary audit tools and reporting systems.
Licenses & Permits$300 – $500Varies by state and local requirements.
Insurance$500 – $700 annuallyGeneral liability and business insurance.
Professional Fees$1,000 – $3,000Legal, accounting, or consulting support.
Working Capital (3 months)$1,500 – $3,000To cover operations until revenue stabilizes.
Potential Revenue StreamsRecurring audit fees, consulting services, performance coaching, multi-unit expansionCreates predictable cash flow.
Expected ROI / Break-Even12 – 18 monthsDepending on client acquisition and territory size.



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