Established
2014
Franchise Units
2
Minimum Investment
$197,000
Franchise Fee
$25,000
Total Investment Range
$352,000
Home Based
No
Description
Big C Waffles is one of America’s most exciting fast-casual dining concepts, blending the rich tradition of Southern comfort food with a modern, entrepreneurial spirit. Famous for its signature chicken and waffles, Big C Waffles has built a strong reputation for bold flavors, high-quality ingredients, and a warm, community-driven dining experience.
With the growing demand for unique breakfast, brunch, and all-day dining options, Big C Waffles is perfectly positioned in the thriving U.S. food and beverage industry. The franchise offers not only delicious, soul-inspired meals but also a scalable business model that thrives in both urban and suburban markets.
As a brand built on authenticity, consistency, and customer loyalty, Big C Waffles has established itself as a sought-after destination for food lovers and entrepreneurs alike. Joining this franchise means stepping into a proven concept with strong branding, solid operations, and an exciting growth trajectory.
Why Invest in this Franchise?
-
High-Demand Niche: Breakfast and brunch concepts are booming in the U.S., with waffles and chicken being among the top trending comfort foods.
-
Strong Brand Identity: Big C Waffles has built a loyal following through its bold Southern-inspired menu and high-energy dining experience.
-
Proven Business Model: Franchisees benefit from streamlined operations, simplified recipes, and a concept that appeals to diverse demographics.
-
Scalable Growth: Ideal for single-unit or multi-unit ownership in high-traffic areas, food courts, or standalone outlets.
-
Community-Oriented Brand: The franchise emphasizes local engagement, repeat customers, and creating memorable dining experiences.
Background
Big C Waffles is a gourmet breakfast brand specializing in waffles, founded by Carl Richardson in 2014. The first brick-and-mortar location opened in 2017. Customers can enjoy unique waffle options such as The Bacon, Egg n Cheese, Thin Mint, Pecan, Blueberry, and Donut waffles. The menu also features family packs with waffles and chicken, as well as combo meals.
Carl Richardson was inspired to start the business after the passing of his father, aiming to create a legacy to be proud of. He left his corporate job to pursue entrepreneurship. The brand honors family members: the business name Big C commemorates his father, a chicken seasoning is named after his Uncle Wayne, and the Tropical Punch beverage pays tribute to his grandmother.
Franchisees benefit from multiple revenue streams, including catering, merchandise sales, and more. The brand also emphasizes giving back; during the global pandemic, Richardson launched the Big C Waffles Care initiative to provide meals to those in need.
First Franchise: 2022
Founded: 2014
Franchise Active Units: 2
Headquarters: Durham, NC 27703
Canada: No
International: No
B2B: No
Absentee Ownership Allowed: No
Exclusive Territory: Yes
Support Training
Big C Waffles ensures that every franchisee is equipped for success with robust support systems:
-
Pre-Launch Support: Guidance in site selection, lease negotiations, store layout, and build-out assistance.
-
Training Program: Comprehensive training covering food preparation, service standards, health & safety compliance, and technology systems.
-
Operational Support: Standard operating procedures, inventory management systems, and vendor supply chain assistance.
-
Marketing Support: National and local marketing campaigns, social media strategies, promotional materials, and community outreach guidance.
-
Ongoing Support: Continuous training updates, franchise advisory teams, field visits, and operational troubleshooting.
-
Academic Resources: Access to manuals, e-learning tools, and periodic franchise workshops.
Ideal Candidate
Big C Waffles is seeking passionate entrepreneurs who:
-
Business Background: Have experience in foodservice, hospitality, or retail (preferred but not mandatory).
-
Passion: Share a love for food, customer service, and building strong community ties.
-
Investment Capability: Can meet the financial requirements and have access to working capital for sustainable operations.
-
Location Preference: High-traffic urban centers, suburban neighborhoods, college towns, and shopping areas.
-
Entrepreneurial Mindset: Motivated individuals who can follow a proven system while adding personal leadership.
-
Multi-Unit Investors: Candidates with ambitions to expand across multiple territories are highly encouraged.
Financial Detail
- Initial Franchise Fee: $25,000
- Initial Investment: $197,000 – $352,000
- Net Worth Requirement: $25,000
- Cash Requirement: $25,000
- Royalty Fee: 5%
- Term of Agreement: 10 years
- Franchise Term Renewable: Yes